Experience

Journeyfront

• United States
• Software Development
• 1 - 100 Employee

• Graphic Designer

  • Aug 2022 - Present



Energy Management Corporation

• United States
• Automation Machinery Manufacturing
• 1 - 100 Employee

• Content Development Specialist

  • Feb 2014 - Aug 2022

  Responsibilities: Content management, blog writing, video content production, corporate branding, graphic design, product photography, product listings, and SEO development Led the launch of a private label – Galt Electric, an industrial electrical equipment manufacturer Involved in market research, pricing structure, marketing and sales strategy prior to launch Planned and designed brand website (www.galtelectric.com) with an emphasis on mobile design and UX Managed a team of three to launch three product lines under Galt Electric, and created corporate identity elements, including logo design, photo and video production, web design, brochures, flyers, product manuals, and product packaging Maintained and promoted three corporate brands and provided support materials to achieve excellency in customer experience Led the monthly corporate marketing committee to discuss sales and marketing strategy for each product lines Monitored web traffic, generated traffic reports, and collected customers feedback to drive sales and marketing decisions Developed a consistent corporate brand through 3 websites, brochures, business cards, company vehicles, social media, video production, and presentation templates Produced for an educational engineering YouTube channel (www.youtube.com/vfdscom) (www.youtube.com/galtelectric), including video planning, storyboards, pre-production, shooting, post-production, sharing, Q&A Increased the e-commerce division (www.vfds.com) revenue from $1.1 million to $2.9 million in 16 months through content marketing, including product listings, technical blog posts, and video content Increased annual North America unique visitors traffic from 40,000 to over 100,000 in 18 months, and generated an annual 8% increase in conversion rate by analyzing traffic data and implementing strategies Show less



Utah State University

• Higher Education
• 700 & Above Employee

• Marketing Coordinator

  • Sep 2013 - Apr 2014



Huntsman Marketing Association

• Logan, Utah

• Vice President of Design

  • Sep 2012 - Aug 2013



Jon M. Huntsman School of Business

• United States
• Higher Education
• 1 - 100 Employee

• Graduate Assistant

  • Sep 2012 - Jul 2013

  Undergraduate course management, visual design of undergraduate course's online platform Undergraduate course management, visual design of undergraduate course's online platform



NovaQual

• Software Development
• 1 - 100 Employee

• Business Consultant

  • Mar 2013 - May 2013



Utah State University

• Higher Education
• 700 & Above Employee

• Consulting Team Member

  • Jan 2013 - May 2013



Northern Michigan University

• United States
• Higher Education
• 700 & Above Employee

• Social Media Coordinator, Photographer, Graphic Designer

  • Jan 2012 - Aug 2012

  - Design campaign posters and publication material - Photograph campus events and publication material - Manage university social media accounts - Design campaign posters and publication material - Photograph campus events and publication material - Manage university social media accounts



Northern Michigan University

• United States
• Higher Education
• 700 & Above Employee

• Graphic Designer & Photographer

  • Jun 2009 - Jan 2011

  - Design promotional posters, fliers, digital banners.- Photograph food menu items for 6 campus dining operations, as well as catering events and publication materials for Northern Michigan University.

• In-House Photographer

  • Jan 2008 - Jan 2011

  In-house photographer

• Sports Journalist Photographer

  • Jul 2009 - Aug 2010

  Photograph campus sports events