yidan zhao
Head of Product & User Experience Design, Kitchen & Clean appliance division at MIDEA Group- Claim this Profile
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Bio
Experience
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MIDEA Group
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Appliances, Electrical, and Electronics Manufacturing
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100 - 200 Employee
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Head of Product & User Experience Design, Kitchen & Clean appliance division
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Sep 2021 - Present
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Honeywell
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United States
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Appliances, Electrical, and Electronics Manufacturing
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700 & Above Employee
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Director, User Experience Design, APAC-Great China
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Oct 2018 - Sep 2021
IIOT,AIOT, Smart building & Smart home. IIOT,AIOT, Smart building & Smart home.
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GE HealthCare
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United States
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Hospitals and Health Care
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700 & Above Employee
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Senior ID & UX design manager
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Jan 2015 - Sep 2018
1.To build and lead the world-class UX & ID team, responsible for the software and hardware UI&ID design and development of the global market for related medical radiology imaging product lines.2.Propose and implement product roadmap planning and develop differentiated design strategy by tiers.3.Use Design Thinking method to motivate R&D and product teams to discover the customer’s pain points and insights and generate differentiated product strategies and design solution to implemented.4.Design first to visualize business vision and project the product direction in future. Contribute the BU’s blueprint.5.Create and consolidate new "soft/hard" design languages, enhanced CMF management and experience recognition points to enhance brand value and increase user loyalty.6.Grasp industry trends and promote UI/UED unity and iterative innovations across cross-platform products.7.project management of industrial design, user research and interaction design and human resources coordination, optimize the design team organization structure and promote the definition of design organization and R&D system embedded model.8.Establish design guidelines & specifications and intensify flexible and the right design process in practice.
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Industrail design manager
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Dec 2011 - Dec 2014
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Samsung Electronics
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South Korea
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Computers and Electronics Manufacturing
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700 & Above Employee
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ITS Design team leader/Senior industrial designer
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Jan 2008 - Nov 2011
1.Take in charge of the product design and execution of multiple consumer products from home appliances, digital cameras, laptops and tablets. 2.Collaborate with global business consulting companies to conduct new user 3.New functionality exploration and definition based on the customer understanding and potential unmet needs findings. Working closely with the Marketing & Product team to drive design-driven innovation. 4.Continuous development of brand design language, product styles and design strategy for product positioning in different segments, and transform into product landing. 5.Integrate resources from design centers around the world and capture the latest global design trends to analyze and transform color and material trends based on user preferences in the Chinese market.
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ASUS
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Taiwan
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Computer Hardware Manufacturing
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700 & Above Employee
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Industrail design team leader
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Jan 2007 - Dec 2007
1.As the outstanding backbone of the Shanghai design team, lead designers to complete the development of multiple innovative projects. 2.Led designers to complete the design tasks of laptops and related 3C products, participate in preliminary research and brainstorming and draw the design direction. 3.Independently complete design proposals, hand-drawn sketches or performance in 2D, modeling and rendering; collaborate with color texture designers, combine brand and fashion trends, think about color suggestions, new process applications…etc. 4.Can transform the design concept into a product, combine the process and communicate with the structural engineer and the manufacturer to solve problems until the product is mass-produced.
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shanghai E28 Ltd.
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Wireless Services
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1 - 100 Employee
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Industrial Designer
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Dec 2004 - Jan 2007
1.As the first job to start my design career, experienced a number of OBM and OEM projects and accumulated a wealth of domain skills and experience. 2.According to market’s requirement, run the ID projects from product concept stage to the final production execution. 3.Design integration and improvement based on the customer needs, providing high-quality 2D,3D design solutions. 4.Responsible for hand-following, craftsmanship, material documentation, mass production follow-up, ID quality control; 5.Responsible for the collection of new crafts, materials and color samples, and provide team with quarterly trend analysis reports; 6.Contributed many successful
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Education
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BI Norwegian Business School
Master of Business Administration - MBA -
School of Management at Fudan University
Master of Business Administration - MBA -
Tsinghua University
Bachelor's degree, Industrail design