Yeye Durojaiye-Arogundade

Chief Innovation Officer /Co - founder at Ysidra Notebooks
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Contact Information
us****@****om
(386) 825-5501
Location
Nigeria, NG
Languages
  • English -
Skills

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Credentials

  • PRINCE 2
    -

Experience

  • Ysidra Notebooks
    • Nigeria
    • Book and Periodical Publishing
    • Chief Innovation Officer /Co - founder
      • Jan 2015 - Present

      Ysidra Creative Solutions is an innovative design studio that delivers fresh and engaging creative solutions for clients who want greater attention to detail and enhanced customer experiences.Roles and Responsibilities include:• Business Development • Lead & Revenue generation • Product Design• Creative Strategy • Branding • Content Marketing • Business Insights• Strategic Partnerships• Project managementHighlights:• Developing Nigeria’s first premium bespoke stationary brand• Producing Nigeria’s first notebook with an Augmented Reality page

    • Chief Innovation Officer
      • 2014 - Present

      Roles and Responsibilities:• New Business Development • Lead & Revenue generation • Product Design• Creative Strategy • Branding • Content Marketing • Business Insights• Strategic Partnerships,• Relationship management• Project management• Develop and deliver compelling, client-specific proposalsHighlights:• Developing Nigeria’s first premium bespoke notebook brand

  • Buyology Company Limited
    • General Manager
      • Apr 2013 - Jul 2014

      Online StoreRoles and Responsibilities:• Successfully reposition the brand & increase brand awareness.• Develop and implement business strategy• Develop online branding and communications strategies• Financial forecasting & Planning• Marketing plan development and implementation, • Sales process development and implementation• Merchandising and logistics strategy /implementationHighlights:Recruited and managed a dynamic team and together we achieved the following;• Increased orders by 287.5%• Increased sales by 431%• Improved Alexa Global traffic ranking from 3,826,115 to 52,995.

  • Indigo Entertainment and Media (A subsidiary of CMC Connect)
    • General Manager
      • Nov 2010 - Nov 2012

      Roles and Responsibilities:• Concept development• Project management• Marketing Strategy• Networking• Vendor acquisition and negotiation• Negotiation• Event Planning• Developing strategic partnershipsHighlight:• Developed the framework and project outline for Nigeria’s most credible & transparent music achievement awards.• Conceived ONE VOICE

  • Nappy Xpress Limited
    • CEO
      • Jun 2008 - Sep 2010

      Pioneer online personal shopping service delivering baby essentials to busy mothers.Role and Responsibilities:• Business Development• Brand & Website Design• Customer relations• Merchandising and logistics strategy /implementation• Negotiation• Cold calling• Market research• Copy writing• Sales process development and implementationHighlights:• Conceptualized, designed and produced all sales and marketing collateral, website and online presence

  • CMC CONNECT (PERCEPTION MANAGERS) LIMITED
    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Associate Group Head, Strategy and Business Intelligence
      • Jan 2008 - Apr 2008

      Roles and Responsibilities:• Business development/intelligence• Perception Audits• Marketing Communications Strategy• Develop and deliver compelling, client-specific proposals

  • Xtractive Designs
    • Information Services
    • CEO
      • Jan 2001 - Jan 2008

      Roles and Responsibilities:• Business Model implementation• Creative strategy• Copy writing• Print production• Business development strategy • Sales & marketing strategy • Bid writing/proposals• Research & analysis;

  • EKO 89.75FM
    • On Air Personality
      • Jun 1999 - Jan 2001

      Roles and Responsibilities:• Presentation• News Casting• Studio Management• Program development and production• Script writing• Voice oversHighlights:• Runner up Best Radio Voice in Africa - Pan African Broadcast & Heritage achievement Awards 1999

  • Eminent people magazine
    • Society & Style Writer/Columnist
      • Feb 1999 - Jun 1999

      Roles and Responsibilities:• Columnist• Covered social and fashion events.• Interviewed celebritiesHighlight:• I had a personal column in the magazine.

  • Innovative Commerce
    • United Kingdom
    • 1 - 100 Employee
    • Executive Assistant
      • Jul 1998 - Dec 1998

      Pioneer Online Book Store Roles/Responsibility:• Customer Service• Order Fulfillment• Online merchandise strategy• Lead generation• Vendor relations• Handle the accounts receivable and payablesHighlight:• Gained in depth knowledge in Microsoft office, online transactions and logistics.

  • Mirinda Youth Scene (TV Programme on AITV & MITV)
    • Presenter
      • Feb 1998 - Jun 1998

      Roles/Responsibilities:• Presenting• ScriptwritingHighlights:• Featured on MITV and AIT.

  • Heart to Heart (TV Programmen on MITV)
    • Presenter
      • Feb 1997 - Jun 1997

      Presentation, Scriptwriter, Editing

  • World Wide Television
    • United Kingdom
    • Research Assistant
      • Feb 1996 - Jun 1997

      Roles/Responsibilities:• Research and script writing. • Presentation and voice overs • Editing audio visual contentHighlights:• Presented my first TV program on MITV Heart to Heart.

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