Yena Yoo
Marketing/Account Manager at Mindslab Inc.- Claim this Profile
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Bio
Experience
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Mindslab Inc.
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Canada
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Research Services
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1 - 100 Employee
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Marketing/Account Manager
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Feb 2019 - Present
Responsible for managing multiple social media channels and build successful social media campaign strategies to increase brand awareness and promote customer engagement. Analyzing results of the corporate events and seminars in order to develop future business opportunities and communicate with various types of clients to provide technical support of implementing AI in different types of business • Work with startups who want to apply AI in their business and recommend on their future business model • Work as a middle person between key clients and technical support team and manage quality of product and delivery and accuracy of data. • Translate client’s requests to technical terms for support team • Manage the development of various social media channels(Facebook, YouTube, Linkedin, and Naver Blogs) and execute marketing campaigns through multi-media channels • Manage the annual marketing budget based on marketing strategy and investments • Create weekly reports on analytical findings to improve the efficiency of the website and provide future business insight • Coordinate corporate events with 300+ attendees to promote the company’s products and services, increasing website conversion by 30% • Plan and execute marketing materials(leaflet, poster, and promotional videos) to increase brand awareness in the market Show less
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4TEC Integration / Studio 44 Productions / E4 Acoustics
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Entertainment Providers
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1 - 100 Employee
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Digital Media Specialist
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May 2016 - Jun 2018
Responsible for handling customer service, writing out an estimate for products, and creating marketing materials • Handle troubleshooting, conflict management between client and company, and resolve issues online • Consulted on the audio/video equipment and provide recommendation for a suitable product for client’s ongoing projects • Create and design the email campaigns for prospecting customer in Audio Visual Equipment dealership in order to increase revenue growth • Manage social media contents for Facebook, YouTube, and Instagram to engage with the potential customers • Write weekly blogs on the company's product and services to increase brand awareness and customer engagement Show less
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Education
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University of Nebraska-Lincoln
Bachelor's degree, Public Relations, Advertising, and Applied Communication