Experience

CIDF/China International Duty Free Ltd

• United Arab Emirates
• Manufacturing
• 1 - 100 Employee

• Key Account Manager

  • Dec 2016 - Present

  • Solely accountable in establishing a strong presence for CIDF in North America, Mexico and the Caribbean market, which includes 18 airport locations, 10 border stores and 2 major cruise lines • Managed a portfolio of 30 accounts, and 8 major buying accounts • Spearheaded the launch into the Caribbean (New market) • Optimized profitability in each region with respect to margin requirements, portfolio management and expansion, with an acute awareness to economic trends • Responsible for developing the regional strategy, forecasting and the setting of annual targets • Successfully pitched, launched and brought in new categories: Craft Spirits and Health and Wellness • Exceeded annual targets by 35% (measured in gross sales vs. previous year) • Collaborated with the Marketing Director on marketing strategies to help promote products • Analyzed sales data and extracted valuable information • Monitored market conditions, product innovations and competitor activities and adjusted account sales approach to address latest market developments • Created the training materials for all accounts in the region • Trained front line staff and managers across America • Managed budgets and completed expense reports in a timely manner • Collaborated with other Key Account Managers to prepare and deliver performance updates and quarterly business reviews • Wrote, proofed and edited sales proposals and correspondence • Planned, created and delivered sales presentations • Project management of a wide variety of marketing activations, visual merchandising, staff training and incentives with adherence to a tightly controlled marketing budget • Exhibiting at international duty-free trade conferences and cruise events around the world • Developed, nurtured and maintained a strong global network of professional relationships within and outside of this industry • Hosted numerous supplier visits to the US for market visits • Business travel accounted for 60% of my time Show less



Ashton College

• Canada
• Higher Education
• 1 - 100 Employee

• College Instructor

  • Jan 2014 - Jun 2019

  • Developed engaging lesson plans to meet academic, intellectual and social needs of students • Implemented interactive learning channels to increase student understanding of course materials • Received high remarks for the creativity of classroom lesson plans and instructional techniques from students and faculty • Administered and corrected tests and quizzes in a timely manner • Developed engaging lesson plans to meet academic, intellectual and social needs of students • Implemented interactive learning channels to increase student understanding of course materials • Received high remarks for the creativity of classroom lesson plans and instructional techniques from students and faculty • Administered and corrected tests and quizzes in a timely manner



Hiossen Implant Canada Inc.

• Canada
• Medical Equipment Manufacturing
• 1 - 100 Employee

• Corporate Trainer Canada/ Program Director

  • Feb 2016 - Nov 2016

  • Developed technical training materials for sales reps with my counterparts in Korea • Offered specific training programs to help employees maintain and improve job skills • Led learning enhancement classes focused on professional selling, best practices and product lines • Created the onboarding recruit program • Hired, managed, mentored and trained 20 Sales Reps and 2 Corporate Trainers • Worked effectively in a heavily cross-functional, fast paced environment • Led and developed staff training and educational programs for Dentists in Canada • Completed the highly recognized Corporate Trainer Program in Korea (3 month program) • Created inbound marketing strategies and automations for the company • Increased productivity by 30% • Promoted brand awareness through SEO optimizations and attractive landing pages • Wrote creatives and engaging briefs for internal and external agencies • Managed new products and content releases • Managed all company customer engagement campaigns • Created blogs and social media content • Analyzed performance for all marketing programs to identify the best opportunities for optimization • Led AIC Education Program into the most successful implant training program in Canada • Organized, planned and executed all programs/classes • Created the most popular implant seminar to date- ‘Free One Day Seminar’ • Evaluated training materials prepared for instructors and staff • Monitored training costs and created budget reports for the CEO • Business travel accounted for 40% of my time Show less



Create Career College

• College Instructor and Course Creator

  • Jan 2015 - Aug 2016

  • Created the 3 month Flight Attendant Program for the school- 60 classes and 300 hours • Developed lesson plans, powerpoints, student handouts, quizzes and assignments • Course created to closely simulate the dynamic job of a flight attendant from medical emergencies to customer service • Instructor for the Flight Attendant program • Marked exams in a timely manner • Provided feedback and mentored students • Led the program into having the most engaged adults students in the school’s history with the least number of missed classes per student • Partnered with YVR airport, Brooks Brothers, Vancouver Police and Gloria Make up Artist • Invited local guest speakers- Flight Attendants, Constable, Lawyers, Makeup Artists, Hair Stylists, Fashion Stylists and Grooming experts • Assisted in the accreditation of BC Education Quality Assurance for the program Show less



Philip Morris International

• Switzerland
• Tobacco Manufacturing
• 700 & Above Employee

• Business Development Representative

  • Jan 2011 - Dec 2014

  • Managed budget forecasting, goal setting and performance reporting for all accounts • Identified strategic partnerships and gathered market information to gain a competitive advantage • Delivered performance updates, and quarterly business reviews to retailers • Negotiated prices to cut costs and benefit corporate partnerships • Renegotiated contracts, targets and distribution with the retailers and corporate chain accounts • Planned strategic brand-building events to expand the product portfolio and business • Assisted the Marketing department for the 2012 Belmont Launch party for the Korean Business Association in Vancouver • Participated in the various industry events and customer appreciation parties • Exhibited at industry trade shows • Maintained up to date knowledge of industry, target accounts and competitive landscape • Key contributor for the 7-Eleven Mini Business Review (MBR) project • Selected to present the new 7-Eleven contract and MBR to Senior Management and VP of Marketing and Sales at 7-Eleven HQ • Introduced, developed guidelines and trained the MBR Initiatives to all sales and business representatives in Canada • Nominated as a Change Champion of BC • Recognized by the General Snus Team by growing Snus volume by 173% in my territory (2014) • Awarded the prestigious, TLC Award • Recognized and awarded at the National Sales Conference for implementing price tag strategy for Overwaitea. This strategy eliminated the ongoing out of stock issue • Top performer in sales averaging 97% of my KPI annually • Supported the company into becoming the Number 1 company in BC for the first time in history Show less



Air Canada

• Canada
• Airlines and Aviation
• 700 & Above Employee

• Flight Attendant

  • Dec 2009 - Dec 2010

  • Attended and actively participated in preflight briefings • Alerted airport emergency services in cases of emergency • Completed all preflight and post flight duties • Worked as part of a flight team with other crew members • Prepared passengers and aircraft for take-off, taxing and landing • Verified, inspect all emergency equipment was in working order • Instructed passengers on all safety and emergency procedures and answered any questions • Directed and assisted passengers in emergency procedures • Attended and actively participated in preflight briefings • Alerted airport emergency services in cases of emergency • Completed all preflight and post flight duties • Worked as part of a flight team with other crew members • Prepared passengers and aircraft for take-off, taxing and landing • Verified, inspect all emergency equipment was in working order • Instructed passengers on all safety and emergency procedures and answered any questions • Directed and assisted passengers in emergency procedures • Diffused and promptly handled difficult situations-Aggressive passengers, medical emergencies, smoking onboard • Successfully passed and exceeded flight attendant trainings, and annual exams • Clearly announced flight status updates and information over the PA system in English, Korean and Mandarin • Organized and updated the Flight Attendant Manual • Maintained near perfect record with the company • Worked both domestic and international destinations • Successfully passed and exceeded flight attendant trainings, and annual exams Show less



CIS Immersion School

• Department Manager

  • Jan 2006 - Dec 2007

  • Start up company backed up by funding from overseas • Created the Experiential Learning curriculum- lesson plans for teachers, and student handouts/activities, and exams • Partnered with local companies- Vancouver Aquarium, Science World, Capilano Suspension bridge, Metrotown, and Coquitlam Center to create a customized program for the school • Collaborated with local businesses and guest speakers to enrich the program- Bear Awareness organization, Stop Bullying, Arts and Crafts etc, and Senator of Canada, Yonah Martin and other influential speakers • Created and pioneered the first program of it’s kind, “Life Skills” • Implemented a “Career Day” for the school • Hired, trained and motivated over 20 leaders/teachers • Organized, planned and executed weekly events for the students • Was the face of CIS- launched corporate promotional videos and update videos for parents • Increased students enrollment over 100% year on year • Life Skills program became the differentiation needed to successfully compete with competitors Show less



Vancity

• Canada
• Financial Services
• 700 & Above Employee

• Financial Services Representative

  • Mar 2003 - Apr 2007

  • Ensured fast, accurate and member focused service • Accountable for all the cash, cheques and money orders received • Responsible for balancing at the end of the day • Provided products and services that benefited the member • Recognized and awarded as the top performer in sales which included full time employee stats • Selected as a fast track candidate to become an Account Manager • Hosted and Emceed the Vancity’s Annual Recognition Night (2004) bringing in over 2000 guests • Selected to play the lead role alongside the CEO of Vancity in the Corporate 5 year video • Participated in the filming of the new recruit video Show less



TvKorea

• TV show host/reporter/VJ

  • Jan 2002 - 2005

  • 2 person production • Created the half hour show in becoming the Number 1 watched multicultural show from 2003-2005 • Directed and produced the show •Promoted community engagement by bringing the show outside the studio •Involved in community events in Vancouver from emceeing to planning •Researched trending music from Korea •Introduced the K-Pop music craze to Canada • Invited K-pop singers from Korea to perform and greet fans •Interviewed singers, event planners and delegates •Conducted pre-research, and wrote the script for on air •Organized approvals for onsite filming, confirming timing of interviews with guests and other admin work Show less