Senior Influence Business Manager

• Jun 2023 - Present

Co-founder

• Aug 2019 - Present

Definition of the product line Supplier negotiation Definition of the commercial strategy and development of the French and North American market Development of the website and the presence on social networks through online and offline marketing actions (SEA, SEO, Newsletter, etc.) Inventory and distribution chain management Definition of the product line Supplier negotiation Definition of the commercial strategy and development of the French and North American market Development of the website and the presence on social networks through online and offline marketing actions (SEA, SEO, Newsletter, etc.) Inventory and distribution chain management

Account Director

• Aug 2022 - Jun 2023

Development of the agency portfolio Dentsu Aegis, IPG Mediabrands, OMG, independent agencies Presence in the field: presentation of the group's latest digital offers and maintenance of commercial relations Customer appointment booking (Buyer, Group leader, Council) Negotiation, argumentation, proposal of ad hoc devices Sale of advertising space on the various digital media Development of digital strategic recommendations Management of online advertising campaigns in collaboration with Ops team Show less

Key Account Manager

• Aug 2021 - Aug 2022

Management of a portfolio of Key Account partners (increase in turnover, integration of new restaurants, renegotiation of contracts) Implementation of marketing actions (notoriety, visibility, customer acquisition, increase in market share, product launch) Deployment Deliveroo tools Support Launch of new brands (market studies, product/price positioning) Management of a portfolio of Key Account partners (increase in turnover, integration of new restaurants, renegotiation of contracts) Implementation of marketing actions (notoriety, visibility, customer acquisition, increase in market share, product launch) Deployment Deliveroo tools Support Launch of new brands (market studies, product/price positioning)

Trade marketing manager

• Jun 2019 - Aug 2021

Support for the knowledge platform redesign project (30 variations of the site): service provider monitoring, coordination of internal needs, training of contributors, etc. Production of sales support and network animation tools (sales pitches, Canal + Stores demo loops, training book, video tutorials, etc.) Daily supply of the knowledge platform: uploading of documents, management of access and users, training of new users Performance monitoring: usage monitoring dashboard by BU and by business Monitoring of the relationship with tool providers: steering committee, invoicing monitoring, reporting of incidents, performance and usage dashboard Show less

Key Account Manager TV-OPS

• May 2018 - May 2019

Development of the portfolio agency Dentsu Aegis (portfolio of 12 million euros, +15% turnover, more than 30 brands) Presence in the field : presentation of the latest offers of the group and maintains commercial relations Customers appointments (Buyer, Group Head, Consulting) Negotiation, argumentation, proposal of adhoc devices Preparation of reports to the management Management of advertising campaigns in collaboration with the media planning Development of the portfolio agency Dentsu Aegis (portfolio of 12 million euros, +15% turnover, more than 30 brands) Presence in the field : presentation of the latest offers of the group and maintains commercial relations Customers appointments (Buyer, Group Head, Consulting) Negotiation, argumentation, proposal of adhoc devices Preparation of reports to the management Management of advertising campaigns in collaboration with the media planning

Key Account Manager Digital

• Nov 2016 - May 2018

Development of the portfolio agency Havas Media and GroupM (respectively: portfolios of 1M and 1.2M euros, +24% and +50% turnover, more than 50 brands) Presence in the field : presentation of the latest digital offers of the group and maintains commercial relations Customer appointments (Buyer, Group Manager, Consulting) Negotiation, argumentation, proposal of adhoc devices Selling advertising space on different digital media Development of digital strategic recommendations Management of online advertising campaigns in collaboration with the traffic team Show less

Marketing studies manager

• Apr 2016 - Oct 2016

Management of quantitative and qualitative consumer tests of the SBU in France and abroad (GB, ALL, ESP, IT) Creation of consumer and market data compilation tables Update of the benchmark of brand / product visuals, contribution to the realization of marketing boards Centralization of European call-backs for the Elseve and L’Oreal Paris franchises Development of a competitive watch on the L’Oreal Paris hair care and coloring brand Writing of hair care and coloring product reviews reports Show less

Product manager

• Sep 2014 - Sep 2015

Design of the new marketing dashboard for the Renault After-Sales service (dynamic world map, KPIs, etc.) Reporting update Creation of the new Elf oil graphic charts for Renault Contribution to the roadmap produced on the Conquest Motrio range Management of internal / external communication (clothing stores, websites, POS) Development of a competitive intelligence, European and global market competition study, brief Realization of quantitative studies for product managers, price competition studies market studies Show less

Financial analyst

• Apr 2013 - Sep 2013

Design of balance sheets and income statements Calculates financial ratios, estimates the solvency and profitability of the company Participation in the drafting of financial analysis reports Design of balance sheets and income statements Calculates financial ratios, estimates the solvency and profitability of the company Participation in the drafting of financial analysis reports