Experience

Playtika

• Israel
• Computer Games
• 700 & Above Employee

• VIP Monetization

  • May 2023 - Present

  Building monetization strategy and plan for the VIP population to motivate them to stay, pay and play aligned with the KPIs targets. Working closely with other departments to leverage all product features and marketing tools, in addition to coming up with exciting new innovative ideas and communicating them to the players.

• VIP Account Manager

  • May 2020 - May 2023

  • Building and maintaining a strong relationship with Playtika's VIP customer base and communicating with them proactively, via phone, email and chat.• Identified opportunities to increase players' LTV, prioritized accounts and handled objections.• Developed and implemented creative retention strategies through data analysis of the portfolio.• Worked with internal cross-functional partners on new feature development through my direct exposure to player’s feelings and thoughts* Created social content while matching it to the players' interests and game promos Show less



Trench

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Intern

  • Nov 2017 - Jan 2018



Israeli Military Intelligence - Unit 8200

• Israel
• Armed Forces
• 700 & Above Employee

• System Operator

  • Dec 2010 - Jul 2013