Experience

Forsit

• South Korea
• Software Development
• 1 - 100 Employee

• Senior Brand Marketing Manager

  • Sep 2022 - Present

  Providing North American Branding and Brand Marketing services to a handful of prestigious clients including, but not limited to, AmorePacific, LG H&H (LG Beauty), CJ Wellcare, Dongkook (beauty), and Nongshim. Providing North American Branding and Brand Marketing services to a handful of prestigious clients including, but not limited to, AmorePacific, LG H&H (LG Beauty), CJ Wellcare, Dongkook (beauty), and Nongshim.



11 Corporation

• Seoul, South Korea

• US Marketing Team Leader

  • Jun 2022 - Sep 2022

  11 Corporation, home to Parnell Beauty, A'ddict, Growus, Daily Habit and more. US Social Marketing / Brand Marketing / Influencer Marketing / Omnichannel Marketing Campaigns, / Online Mall MD, etc. 11 Corporation, home to Parnell Beauty, A'ddict, Growus, Daily Habit and more. US Social Marketing / Brand Marketing / Influencer Marketing / Omnichannel Marketing Campaigns, / Online Mall MD, etc.



OUTIN FUTURES

• South Korea
• Personal Care Product Manufacturing
• 1 - 100 Employee

• Social, PR & Marketing Manager (NEOGEN) / Overseas Operations Team

  • Jan 2020 - Jun 2022

  Global Marketing / Social Marketing / Brand Marketing / Content Marketing / IMC Marketing / Marketing Strategy and Planning / Influencer Marketing / Copywriting / Creative Copywriting / PR Agency Coordination / Offline Events Planning and Coordination / Beauty Subscription Box Marketing & Coordination (eg. IPSY, FabFitFun, Allure Beauty Box, Boxy Charm) Global Marketing / Social Marketing / Brand Marketing / Content Marketing / IMC Marketing / Marketing Strategy and Planning / Influencer Marketing / Copywriting / Creative Copywriting / PR Agency Coordination / Offline Events Planning and Coordination / Beauty Subscription Box Marketing & Coordination (eg. IPSY, FabFitFun, Allure Beauty Box, Boxy Charm)



S2Intercos

• Gangnam-gu, Seoul, Korea

• Social & Marketing Manager

  • Jun 2019 - Feb 2020

  K-beauty E-commerce Website: akoco.com Global Marketing / Global Social Media Management / Global Content Creation and Planning / Online MD / Promotions Management and Ideation / Project Management / Copywriting K-beauty E-commerce Website: akoco.com Global Marketing / Global Social Media Management / Global Content Creation and Planning / Online MD / Promotions Management and Ideation / Project Management / Copywriting



Latis Global Communications

• South Korea
• Translation and Localization
• 1 - 100 Employee

• Social Media and Marketing Manager

  • Dec 2015 - Dec 2017

  Project Manager / Social Media Marketing Manager: Managed social media pages and its content calendars to help build and nurture a loyal and engaging community while focusing on user retention. Created multimedia content/campaigns for an array of clients including, but not limited to, SNOW app., Monster Super League, ENP Games, 4:33 Creative Labs, and more. Lead a small cross-functional multi-disciplinary team of talented individuals to produce engaging and quality content for the clients' specific needs. (Korea to Global) Digital Marketing Manager: Spearheaded prelaunch strategy and pre-registration campaigns for several game titles with astounding results via carefully planned posts to generate hype and gather leads via custom targeted FB lead ads and boosted posts. Managed user acquisition ad campaigns and email campaigns for various projects using specialized online tools. Creative Direction / Content Consultant: Took part in Latis' side project by the name of Gangnam Gamers (later rebranded as Ampersand Media Lab) and assisted in procuring and creating MCN/influencer-esque content for the brands' Facebook page. Hosted and starred in numerous unique video programs and livestreams. Team Leader: Was selected as one of 4 Team Leaders to handle the 2016 KOCCA (Korea Creative Content Agency) collaboration project for 20+ Korean indie games' global launch and operations. Show less



UT.O.PIA

• Mapo-gu, Seoul, Korea

• Global Administrator (currently inactive)

  • Jan 2015 - Nov 2017

  Acts as the global coordinator and administrator of UT.O.PIA, a kpop organization with over 150,000 global followers on Twitter and over 220,000 global followers on Instagram. Acts as the global coordinator and administrator of UT.O.PIA, a kpop organization with over 150,000 global followers on Twitter and over 220,000 global followers on Instagram.



The Sovereign Group

• Gibraltar
• Financial Services
• 200 - 300 Employee

• Offshore Company Administrator

  • Mar 2012 - Feb 2015

  Managed a portfolio of over 100 clients and assisted in administrative duties to cater the the clients' needs and maintain their companies' overall health. Acted as the main liaison between the clients and all other parties involved in the incorporation of their companies including, but not limited to, financial institutions, government registrars, shareholders and directors. Also assisted clients in creating corporate structures and incorporating offshore companies for their expansion needs. Managed a portfolio of over 100 clients and assisted in administrative duties to cater the the clients' needs and maintain their companies' overall health. Acted as the main liaison between the clients and all other parties involved in the incorporation of their companies including, but not limited to, financial institutions, government registrars, shareholders and directors. Also assisted clients in creating corporate structures and incorporating offshore companies for their expansion needs.



Savills

• United Kingdom
• Real Estate
• 700 & Above Employee

• Marketing Assistant

  • 2009 - 2011

  Worked with the in-house design department and lead the creation of marketing materials such as company brochures, Powerpoint presentations, project proposals and government tenders. Spearheaded the creation of the company's first e-newsletter, from idea formation, to copywriting, to execution. Assisted in the creation of ceremonial speeches and presentations for the company's directors. Was also in charge of meeting with potential clients and pitching our services. Worked with the in-house design department and lead the creation of marketing materials such as company brochures, Powerpoint presentations, project proposals and government tenders. Spearheaded the creation of the company's first e-newsletter, from idea formation, to copywriting, to execution. Assisted in the creation of ceremonial speeches and presentations for the company's directors. Was also in charge of meeting with potential clients and pitching our services.



The Hong Kong and China Gas Company Limited (Towngas)

• Hong Kong
• Utilities
• 400 - 500 Employee

• Industrial Trainee (Internship)

  • May 2004 - Aug 2004

  Completed the Towngas Industrial Trainee Program as a Trainee in their HR and PR Departments. HR: Administered testing and screening for potential employees, contacted employees about their front-line training program process and arrange training activities for employees at Towngas. PR: Participated and assisted in Towngas PR events including community service award ceremonies, stakeholder luncheons and other important gatherings. Completed the Towngas Industrial Trainee Program as a Trainee in their HR and PR Departments. HR: Administered testing and screening for potential employees, contacted employees about their front-line training program process and arrange training activities for employees at Towngas. PR: Participated and assisted in Towngas PR events including community service award ceremonies, stakeholder luncheons and other important gatherings.