Yani Zhao
Conference Coordinator at International Public Relations Research Conference Inc.- Claim this Profile
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Chinese Native or bilingual proficiency
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English Professional working proficiency
Topline Score
Bio
Experience
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International Public Relations Research Conference Inc.
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Conference Coordinator
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Aug 2022 - Present
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Texas Tech University
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United States
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Higher Education
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700 & Above Employee
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PHD Student at College of Media and Communications
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Aug 2020 - Present
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DRRT
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United States
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Legal Services
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1 - 100 Employee
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Marketing Specialist
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Sep 2016 - Jan 2020
1. Prepare visual reports and research results to s in written reports, readable charts, graphs, infographics, and other visually appealing formats.2. Design marketing materials to support marketing campaign and brand awareness. Write, edit, and coordinate production, and inventory management of printed and online marketing communications materials.3. Assist and engage in development research and evaluation research to follow Asian industry trends and target potential clients.4. Assist in developing and practicing marketing and communication strategies.5. Assist in the analysis of collected data from research on consumers and marketing conditions to identify target clients and related campaigns.
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Public Relations Professionals
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Jun 2016 - Sep 2016
• Conducting and managing 2016 campaign, which includes reviewing Nielsen charts and collecting radio stations’ contact information from the charts; sending them emails and calling them for partner relationships building and ask them to play the songs “BIA” “KissingOnYou”, and doing the follow-ups• Contacting with target DJs, radio stations, and press stations to advocate new songs and conduct interviews by emails, phones and social media. Preparing one-sheet and press release for the interviews and showcase with WKMT-DB Dagr8fm Radio located in Miami. • Uploading new songs to Nielsen, ASCAP, and tracking when and where the songs has been played. Doing research to find suitable music festival and concert sponsors, and making plans to attract them. • Doing the initial interviews for applicants, making PPT to give new staff guidance, and assigning tasks to them to finish the promotion.
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Assistant of Editor
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Feb 2012 - Aug 2012
Researched for meaningful news materials, contacted interviewees with various methods, interviewed with interviewees, recorded events, and wrote news release.Edited and created news film to report events, including cutting off pictures, adjusting sequences of pictures and adding subtitles. Utilized news films to support mission, vision and values of CCTV.Organized several talk shows with special topics for 2012 Chinese People's Political Consultative Conference in Beijing, including contacting other media to report, guest reception, field manger, manuscript changing and edited news films
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Office Assistant
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Jul 2011 - Sep 2011
Prepared and arranged documents for facilities, public utilities and resources.Wrote speeches for leaders, recorded meetings, and assisted people in going through related formalities.Organized activities to abstract more people to go to agency and expand mission for the agency —“Responsible for people”, such as sweeping the snow for publics, providing financial aids for students, and visiting old people in every festivals and so forth. Prepared and arranged documents for facilities, public utilities and resources.Wrote speeches for leaders, recorded meetings, and assisted people in going through related formalities.Organized activities to abstract more people to go to agency and expand mission for the agency —“Responsible for people”, such as sweeping the snow for publics, providing financial aids for students, and visiting old people in every festivals and so forth.
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Journalist and Editor
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Oct 2009 - Jul 2010
Collected, edited and created articles to report big events happened in University.Primary editor of news analysis; chose the latest issue that students concerned, for example, food quality in cafeteria, dormitory regulations and the campus environmental protection.Organized events to advocacy Northwest Corner, such as held debate competitions, invited professors to make speeches, and provided opportunities for students to discuss with predecessors in Journalism and so on. Collected, edited and created articles to report big events happened in University.Primary editor of news analysis; chose the latest issue that students concerned, for example, food quality in cafeteria, dormitory regulations and the campus environmental protection.Organized events to advocacy Northwest Corner, such as held debate competitions, invited professors to make speeches, and provided opportunities for students to discuss with predecessors in Journalism and so on.
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Education
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University of Miami
Master’s Degree, Communication, General -
Lanzhou University
Bachelors of Arts and Sciences, Journalism