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Experience

    • Ghana
    • Advertising Services
    • 1 - 100 Employee
    • CEO
      • Aug 2012 - Present

      Started a social media marketing agency on my return to Ghana in November 2012. Have managed accounts for such brands as FanMilk Ghana & Nigeria, Uber, Latex Foam, Coral Paint, Royal Senchi, Melcom, Land Rover, Ashfoam and Azar Paints. Started a social media marketing agency on my return to Ghana in November 2012. Have managed accounts for such brands as FanMilk Ghana & Nigeria, Uber, Latex Foam, Coral Paint, Royal Senchi, Melcom, Land Rover, Ashfoam and Azar Paints.

    • Copywriter
      • Mar 2013 - Sep 2014

      • Working with brands such as Nestle, Guinness, Samsung, DKT and Vodafone • Creating copy for TVC, Radio and Print • Participating in and leading creative brainstorms for clients • Presenting agency work to clients • Working with brands such as Nestle, Guinness, Samsung, DKT and Vodafone • Creating copy for TVC, Radio and Print • Participating in and leading creative brainstorms for clients • Presenting agency work to clients

    • Venture Capital and Private Equity Principals
    • 1 - 100 Employee
    • Social Media Strategist
      • Aug 2012 - Nov 2012

      -Brainstorming ideas for social media campaigns -Developing and implementing measurable and effective Social Media strategies -Managing, planning and executing Social Media campaigns for client websites -Managing and maintaining Facebook and Twitter accounts -Creating content pieces for clients -Forum and network monitoring -Supported company's corporate culture including adhering to established ethical standards -Improved awareness of industry standards, new technologies, and the latest approaches in digital marketing Show less

    • Canada
    • Motor Vehicle Manufacturing
    • 1 - 100 Employee
    • Marketing Assistant
      • Sep 2011 - May 2012

      Worked directly with Marketing Manager to promote and maintain Volvo’s core values. Launched local and city-wide advertising campaigns and developed sophisticated long-term strategies for the commercial success of the brand. Interacted with customers to ensure satisfaction and communicate relevant commercial information Worked directly with Marketing Manager to promote and maintain Volvo’s core values. Launched local and city-wide advertising campaigns and developed sophisticated long-term strategies for the commercial success of the brand. Interacted with customers to ensure satisfaction and communicate relevant commercial information

    • United States
    • Assistant to Marketing Manager
      • Jul 2010 - Mar 2011

      Worked as an assistant to the Marketing Manager at Ghana’s Nike branch. Devised marketing strategies to improve the brand image and sales and formulated tactics to strengthen partnerships with business associates. Assumed control of social media responsibilities (Facebook, Twitter, Blogger). Coined and organized promotional event approved to run annually beginning December 2010. Worked as an assistant to the Marketing Manager at Ghana’s Nike branch. Devised marketing strategies to improve the brand image and sales and formulated tactics to strengthen partnerships with business associates. Assumed control of social media responsibilities (Facebook, Twitter, Blogger). Coined and organized promotional event approved to run annually beginning December 2010.

    • Client Services Intern
      • May 2009 - Aug 2009

      Intern at a full service advertising agency in Accra, Ghana at the Client Services Department. Worked under supervisor in handling multinational and national brands with high standards of service and creativity. Undertook administration work and also worked in Graphic Design Unit Intern at a full service advertising agency in Accra, Ghana at the Client Services Department. Worked under supervisor in handling multinational and national brands with high standards of service and creativity. Undertook administration work and also worked in Graphic Design Unit

    • Intern
      • May 2007 - Aug 2007

      Assisted brands manager with management on existing services, sponsorship requests, customer service with existing prospective clients and duties as assigned by the Brands Managers Assisted brands manager with management on existing services, sponsorship requests, customer service with existing prospective clients and duties as assigned by the Brands Managers

    • Ghana
    • Newspaper Publishing
    • 1 - 100 Employee
    • Intern News Reporter
      • May 2006 - Sep 2006

      Intern at the country's leading and highest selling daily newspaper The Daily Graphic, accompanying reporters on their daily rounds as well as observing and interacting in their day-to-day activities. Wrote articles in the sports section and a page in their weekly children's magazine. Intern at the country's leading and highest selling daily newspaper The Daily Graphic, accompanying reporters on their daily rounds as well as observing and interacting in their day-to-day activities. Wrote articles in the sports section and a page in their weekly children's magazine.

Education

  • The College of Wooster
    Bachelor of Arts, English, Economics, Communications
    2006 - 2010
  • The College of Wooster
    Degree: Bachelor of Arts, English
    2006 - 2010
  • Ghana International School
    Edexcel Advanced Level, Economics, Computing Science, Geography
    1999 - 2006

Community

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