Safety & Fleet Operations Manager

• Nov 2021 - Present

* Responsible for a fleet of 400 plus units, valued at over $20 million. * Facilitate repairs, maintenance schedules and DOT compliance documents. * Implement the use of technology software such as Holman and Geotab to enhance the fleet. * Spearheaded the company-wide e-DVIR transition process, achieving 98% usage within the first quarter. * Responsible for the management of the Fleet CAPEX Budget. * Work directly with commercial truck dealers in purchasing, leasing and disposing of fleet assets. * Analyze and report fleet related data, such as Total Cost of Ownership, Downtime, Aging, and Lifecycle Mgmt. * Enhanced the incident pre and post-reporting process, resulting in a 25% decrease in auto claims YTD. * Perform monthly manager safety meetings, safety reporting calls, and OSHA safety investigations as needed. * Administer the roll-out of new safety policies, trainings, and procedures for 26 locations & 500 total associates. * Managed the introduction of programs such as Redwing, Cintas, Bridgestone, ADT, and Smith Systems. * Reporting directly to the Operations VP, providing monthly performance and strategic reports. * Management of the Safety & Fleet Supervisor and onsite location Safety Leads. Show less

Sr. SEO Specialist

• Jan 2021 - Nov 2021

SEO Specialist

• Aug 2019 - Jan 2021

* Oversee and manage over 30 key dealership accounts throughout the United States. * Ensure my clients achieve a top organic search ranking and increase organic traffic to the website. * Collaborate with clients to plan quarterly SEO objectives, content calendars and strategies for upcoming months. * Challenged with poor performing automotive departments sites, resulting in the creation of a Spanish focused SEO content strategy which increased performance by 200% during one quarter. * Utilize Google Analytics & Google Search Console to monitor performance metrics. * Monitor page performance by establishing quarterly site audits. * Track keyword performance, perform keyword research and develop a keyword strategy, using SEMrush. * Manage the content workflow of all pieces of website content each month. * Proficient in Google My Business SEO. * Create quarterly reports to communicate with general managers and account executives. Show less

Event Planner / Summer Camp Marketing Coordinator

• Dec 2018 - Aug 2019