Yael Posner

Design Lead at AppWork
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Contact Information
us****@****om
(386) 825-5501
Location
Israel, IL
Languages
  • Hebrew -
  • English -

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Bio

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5.0

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Nechama Eisenman

Yael is first and foremost, an artist. She sees beauty in everything and everyone, and is gifted with the ability to convey that vision into exemplary designs. Supremely talented, yet approachable- Yael is a dream to work with because she swiftly grasps the clients' concept, while constructively drawing upon her own expertise to produce graphics that surpass even the highest expectations. Possessing a natural flair for design, Yael can easily brainstorm ideas for creatives that pack a serious punch, or she can assist you in the technical elements of executing a design you've already drafted. With her highly skilled, all-angles approach to any project, and refined character, Yael is the UX designer you'll wish you'd hired sooner. I truly value the opportunities I've had to benefit from her work.

Chavah Jacobs

When I first started working with Yael about four years ago, she was an intern. I have watched her learn, grow, and become a talented UX designer. We worked together on tens of projects — she as the designer and I as the coder. At first, we had many back-and-forth discussions about what is possible and what is not possible for a coder. As time progressed, Yael quickly started creating her designs with the coder, and more importantly the end-user, in mind. In addition to the skills she acquired through hard work and diligent study, Yael possesses a natural flair for design. She has a good eye for which colors, spacing, and fonts are needed to maximize the beauty of website pages and promotional emails. Those back-and-forth discussions we had included her reviewing the pages I had a coded; she offered valuable insights to tweak and improve the overall feel of the page. It has been a pleasure working with Yael. I look forward to seeing her future designs.

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Credentials

  • Design Research: Enhancing the Designer-Client Relationship
    Lynda.com
    May, 2018
    - Nov, 2024
  • Brand Redesign: Small Business
    Lynda.com
    Apr, 2018
    - Nov, 2024
  • Developing a Design System with Adobe XD
    Lynda.com
    Mar, 2018
    - Nov, 2024
  • Taking Charge of Your Career
    Lynda.com
    Feb, 2018
    - Nov, 2024
  • Animate CC: Animating Scenes
    Lynda.com
    Nov, 2017
    - Nov, 2024
  • Animate CC: Storyboarding
    Lynda.com
    Oct, 2017
    - Nov, 2024
  • Adobe Animate CC New Features
    Lynda.com
    Sep, 2017
    - Nov, 2024
  • Adobe Animate CC for Web Designers
    Lynda.com
    Sep, 2017
    - Nov, 2024
  • Learning Adobe Animate CC
    Lynda.com
    Sep, 2017
    - Nov, 2024
  • Learning Adobe Animate CC: Animation
    Lynda.com
    Sep, 2017
    - Nov, 2024
  • Adobe XD: Design a Website
    Lynda.com
    Aug, 2017
    - Nov, 2024
  • Advance Your Skills as a User Experience Researcher
    LinkedIn
    Jul, 2017
    - Nov, 2024
  • Become a Digital Marketer
    LinkedIn
    Jul, 2017
    - Nov, 2024
  • Lead Generation Foundations
    Lynda.com
    Jul, 2017
    - Nov, 2024
  • Marketing Foundations: Growth Hacking
    Lynda.com
    Jul, 2017
    - Nov, 2024
  • Mobile Marketing Foundations
    Lynda.com
    Jul, 2017
    - Nov, 2024
  • UX Foundations: Research
    Lynda.com
    Jul, 2017
    - Nov, 2024
  • UX Research Methods: Card Sorting
    Lynda.com
    Jul, 2017
    - Nov, 2024
  • UX Research Methods: Interviewing
    Lynda.com
    Jul, 2017
    - Nov, 2024
  • Content Marketing Foundations
    Lynda.com
    Jun, 2017
    - Nov, 2024
  • Design Thinking: Prototyping
    Lynda.com
    Jun, 2017
    - Nov, 2024
  • Design Thinking: Venture Design
    Lynda.com
    Jun, 2017
    - Nov, 2024
  • Google Analytics Essential Training
    Lynda.com
    Jun, 2017
    - Nov, 2024
  • Online Marketing Foundations
    Lynda.com
    Jun, 2017
    - Nov, 2024
  • SEO Foundations
    Lynda.com
    Jun, 2017
    - Nov, 2024
  • Stay Competitive Using Design Thinking
    LinkedIn
    Jun, 2017
    - Nov, 2024
  • Design Thinking: Implementing the Process
    Lynda.com
    May, 2017
    - Nov, 2024
  • Design Thinking: Understanding the Process
    Lynda.com
    May, 2017
    - Nov, 2024
  • Illustrator: Seeing Through Transparency
    Lynda.com
    May, 2017
    - Nov, 2024
  • Learning Brainstorming
    Lynda.com
    May, 2017
    - Nov, 2024
  • Learning Design Research
    Lynda.com
    May, 2017
    - Nov, 2024
  • Learning Design Thinking: Lead Change in Your Organization
    Lynda.com
    May, 2017
    - Nov, 2024
  • Planning a Career in User Experience
    Lynda.com
    May, 2017
    - Nov, 2024
  • Sketch Essential Training: The Basics (2015)
    Lynda.com
    May, 2017
    - Nov, 2024
  • UX Design: 4 Ideation
    Lynda.com
    May, 2017
    - Nov, 2024
  • UX Design: 5 Creating Scenarios and Storyboards
    Lynda.com
    May, 2017
    - Nov, 2024
  • UX Design: 6 Paper Prototyping
    Lynda.com
    May, 2017
    - Nov, 2024
  • UX Design: 7 Implementation Planning
    Lynda.com
    May, 2017
    - Nov, 2024
  • UX Foundations: Multidevice Design
    Lynda.com
    May, 2017
    - Nov, 2024
  • UX Foundations: Prototyping (2013)
    Lynda.com
    May, 2017
    - Nov, 2024
  • Illustrator: Rethinking the Essentials
    Lynda.com
    Apr, 2017
    - Nov, 2024
  • Photoshop for Designers: Working with Illustrator
    Lynda.com
    Apr, 2017
    - Nov, 2024
  • Design Aesthetics for the Web
    Lynda.com
    Mar, 2017
    - Nov, 2024
  • Learning Graphic Design: Things Every Designer Should Know
    Lynda.com
    Mar, 2017
    - Nov, 2024
  • Photoshop CC 2017 Essential Training: Design
    Lynda.com
    Mar, 2017
    - Nov, 2024
  • Photoshop for Designers: Color
    Lynda.com
    Mar, 2017
    - Nov, 2024
  • Creating Infographics with Illustrator
    Lynda.com
    Feb, 2017
    - Nov, 2024
  • UX Design: 1 Overview
    Lynda.com
    Feb, 2017
    - Nov, 2024
  • UX Foundations: Logic and Content
    Lynda.com
    Feb, 2017
    - Nov, 2024
  • User Experience for Web Designers
    Lynda.com
    Feb, 2017
    - Nov, 2024
  • Developing Ideas and Design Concepts
    Lynda.com
    Jan, 2017
    - Nov, 2024
  • Graphic Design Foundations: Color
    Lynda.com
    Dec, 2016
    - Nov, 2024
  • Graphic Design Foundations: Layout and Composition
    Lynda.com
    Dec, 2016
    - Nov, 2024
  • The 33 Laws of Typography
    Lynda.com
    Dec, 2016
    - Nov, 2024
  • Typography: Hierarchy and Navigation
    Lynda.com
    Dec, 2016
    - Nov, 2024
  • Foundations of Typography: Hierarchy and Navigation
    Lynda.com
    Dec, 2016
    - Nov, 2024

Experience

    • United States
    • Software Development
    • 1 - 100 Employee
    • Design Lead
      • Oct 2020 - Present

      Overarching responsibilities: *Lead and define the product experience across all platforms, while collaborating with the marketing team, content writers, designers, and engineers to ensure we continue to lead and innovate by solving tomorrow's problems today *Define the user experience, interactions, and user interface through user research, analysis, Information Architecture, UI Design, prototyping, and user testing *Help shape the product strategy vision for the user experience and create the space for others to collaborate *Drive the design progress through obstacles by building consensus and making decisions – taking responsibility for every last detail, every step of the way *Oversee the product development process holistically from end-to-end *Conduct user research, analyze needs and intents, identify personas, and uncover jobs to be done. *Help maintain visual and brand consistency between all products and outlets Key deliverables: *Creating style guides, recognizing patterns and building documentation with team members. *Build functional prototypes to validate and test your designs *High fidelity UX/UI design *Emails and landing pages *Marketing material *Social posts *Band guidelines Show less

  • Modestiq
    • United States
    • UX/UI Designer
      • May 2019 - Mar 2020

      Over-arching responsibilities: *Through research and data-based decisions, I revise the user experience *Communicate design ideas and prototypes to developers and company managers *Identify design problems and originate elegant solutions *Designing digital products that are user friendly, intuitive and on-brand *Devise creative strategies that solve core design and provides high value *Designing customer-centric user experiences across mobile and desktop *Developing the marketing strategy for the company in line with company objectives *Decreasing the amount spent on marketing while increasing website visits *Collaborating with the social media manager to create feasible and effective marketing campaigns Key Deliverables: *Promotional concepts and execution design *Promo banners, emails, and ads *High fidelity UX/UI design *Interaction design *Email newsletters and landing pages *User Research *Branding *Promotional concepts and execution design *Promo banners, emails, and ads *Revised User Experience *Marketing strategies Show less

    • UX/UI Designer
      • Sep 2015 - Mar 2019

      Over-arching responsibilities: *Designing digital products that are user friendly, intuitive and on-brand *Collaborating with designers and developers to create a feasible and effective user experience *Communicate design ideas and prototypes to developers *Identify design problems and devise elegant solutions *Devise creative strategies that solve core design and provides high value *Designing cross platform user experiences across mobile and desktop *Executing design solutions according to best practices with a mobile-first mindset Key Deliverables: *Promotional concepts and execution design *Promo banners, emails and nano-bars. *High fidelity UI design *Customer journey maps *Email newsletters and landing pages Show less

Education

  • The Bold Edge
    Web design
    2014 - 2015
  • Professional Standard Design School
    Graphic Design
    2014 - 2015
  • Design Alive
    Graphic Design
    2013 - 2013

Community

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