Experience

INNOBUDDY(创新伙伴)

• Education Administration Programs
• 1 - 100 Employee

• Director, United States Division

  • Aug 2014 - Present



New Oriental Education & Technology Group

• China
• Education Administration Programs
• 700 & Above Employee

• Overseas Branding Specialist

  • May 2012 - Aug 2014

  •Managed the program of Overseas Campus Ambassadors •Created marketing materials, press release, newsletters and announcements •Responsible for business cooperation and public relations •Responsible for overseas channel development •Managed the program of Overseas Campus Ambassadors •Created marketing materials, press release, newsletters and announcements •Responsible for business cooperation and public relations •Responsible for overseas channel development



2RedBeans

• United States
• Consumer Services
• 1 - 100 Employee

• Volunteer

  • Feb 2011 - Dec 2012

  •Initiated and coordinated offline events •Responsible for the planning, creation and marketing of publicity •Initiated and coordinated offline events •Responsible for the planning, creation and marketing of publicity



United Education

• Marketing Manager

  • Jan 2011 - Apr 2012

  •Created marketing promotional materials, newsletters and announcements •Managedcompany website, blog, and social media •Developed social media strategies and managed key outlets •Promoted products at educational conferences •Developed, directed and implemented online marketing and email marketing •Created marketing promotional materials, newsletters and announcements •Managedcompany website, blog, and social media •Developed social media strategies and managed key outlets •Promoted products at educational conferences •Developed, directed and implemented online marketing and email marketing



Waylink LLC

• Media Planner

  • Feb 2011 - Mar 2012

  •Created media plans •Purchased media timeout and layout •Created media plans •Purchased media timeout and layout



American Red Cross

• United States
• Non-profit Organizations
• 700 & Above Employee

• Intern

  • Aug 2010 - Dec 2010

  •Initiated social media updates •Createdmarketing promotional materials, public service announcements, newsletters and annual reports •Initiated and coordinated several public relations activities •Initiated social media updates •Createdmarketing promotional materials, public service announcements, newsletters and annual reports •Initiated and coordinated several public relations activities