Experience

AB InBev APAC

• China
• Food and Beverage Services
• 200 - 300 Employee

• Marketing Specialist for Stella Artois, Sapporo, and Franziskaner

  • Feb 2023 - Present

• Brand Assistant for Stella Artois and Franziskaner

  • May 2022 - Feb 2023



DigitalStar.ca

• Canada
• IT Services and IT Consulting
• 1 - 100 Employee

• Marketing Assistant

  • Sep 2021 - Jan 2023



Pernod Ricard

• France
• Beverage Manufacturing
• 700 & Above Employee

• Marketing Intern

  • Apr 2021 - Jul 2021

  - Supported marketing plan and rejuvenation strategy for upcoming fiscal year Chivas B22 by leveraging HQ toolkits and local insights to keep consistent communication with target consumers in key cities and outlets - Analyzed intake data across 5 regions and generated sales reports for key outlets to assist senior management in adjusting budget, product structure and event plans; corresponded daily with regional managers to provide timely feedback, driving informed decision-making initiatives - Coordinated with external agencies for event planning and logistics; adapted new party themes, serving rituals and point of sales materials based on the purchasing behaviour of targeted Gen Z audience to improve brand outreach and stickiness - Maximized savings by effectively liaising with Logistics, Procurement, Finance & Strategy departments while planning and directing China Southern Region and Eastern Region trade fairs Show less



Nickelodeon

• United States
• Broadcast Media Production and Distribution
• 700 & Above Employee

• Marketing Intern

  • May 2020 - Sep 2020

  - Assisted with developing live stream sales strategies by conducting market research on Chinese live stream sales for children products, browsing 500 relevant social media accounts to analyze online sales; generated research report for brought forth tangible suggestions for sales team - Initiated World Ocean's Day campaign on social media platforms in conjunction with 21st anniversary of Spongebob Squarepants to garner participation of over 20,000 individuals in online activities - Increased number of followers and engagement rate by 30% while managing Spongebob Squarepants and Nickelodeon's Microblog and TikTok accounts; developed weekly report to support continuous improvement while re-adjusting strategies Show less



Bank of China (Canada)

• Canada
• Banking
• 1 - 100 Employee

• Customer Analyst Summer Intern

  • Jul 2019 - Sep 2019

  - Provided outstanding customer service while assisting with daily banking needs and tasks and analyzing transaction history to provide recommendations for appropriate financial products based on needs and risk tolerance - Improved branch efficiency by assisting senior mortgage managers with translating key documents such financial statements, audit reports and due diligence filings; assisted customers with preparing and completing documents prior to submission for processing - Assisted with evaluating account and service histories to identify trends, using data to mitigate potential issues and risks Show less



Inditex

• Spain
• Retail
• 700 & Above Employee

• Sales Representative for ZARA

  • Jun 2018 - Sep 2018

  - Greeted and gave advice and guidance on product selections to customers, and significantly improved customers’ satisfaction. - Managed both inward and outward stock movement whilst maintaining accuracy and integrity of the stores inventory. - Organized the collection in various ways that boosted customers’ interest and improved 10% of seasonal sales - Greeted and gave advice and guidance on product selections to customers, and significantly improved customers’ satisfaction. - Managed both inward and outward stock movement whilst maintaining accuracy and integrity of the stores inventory. - Organized the collection in various ways that boosted customers’ interest and improved 10% of seasonal sales



China Everbright Bank

• China
• Banking
• 200 - 300 Employee

• Mortgage Manager Assistant

  • Jul 2017 - Sep 2017

  - Sorted and filed customers information for mortgage managers. - Greeted and assisted customers in bank lobby for daily banking services. - Sorted and filed customers information for mortgage managers. - Greeted and assisted customers in bank lobby for daily banking services.