Xiaomeng Xu

Inkoper at EuroTown B.V.
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Contact Information
Location
Almere, Flevoland, Netherlands, NL
Languages
  • Chinese Native or bilingual proficiency
  • Engish Full professional proficiency
  • Dutch Elementary proficiency

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Credentials

  • HTML Essential Training
    LinkedIn
    May, 2020
    - Sep, 2024
  • Content Marketing Foundations
    LinkedIn
    Apr, 2020
    - Sep, 2024
  • GIMP Essential Training
    LinkedIn
    Apr, 2020
    - Sep, 2024
  • OMCA™ Certification for Online Marketing Associate Test Prep
    LinkedIn
    Apr, 2020
    - Sep, 2024
  • NT2 beginners 2
    UvA Talen
    Sep, 2019
    - Sep, 2024
  • Prince 2
    APMG-International
    Jul, 2014
    - Sep, 2024
  • Google Ad search certification
    Google Ads
    Apr, 2020
    - Sep, 2024
  • Google Analytics individual Qualification
    Google
    Apr, 2020
    - Sep, 2024

Experience

    • Netherlands
    • International Trade and Development
    • 1 - 100 Employee
    • Inkoper
      • Feb 2023 - Present
    • Indonesia
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Online Marketing Specialist
      • Mar 2020 - Present
    • Accounts Executive Amazon (US)
      • Aug 2018 - Apr 2019

      Main product: Fashion accessories Part of the team who was responsible for sales plan-making and execute strategies. Marketing research. Updating product listing (landing pages), Optimize various metrics of paid-Ads ( key words test, PPC bid targets optimize) and budget management, Optimize KPI’s: CTR, ACOS, PV etc. metrics. Contribute and execute long-term marketing and e-commerce strategies and re-marketing. Responsible for maintaining performance report daily. Main product: Fashion accessories Part of the team who was responsible for sales plan-making and execute strategies. Marketing research. Updating product listing (landing pages), Optimize various metrics of paid-Ads ( key words test, PPC bid targets optimize) and budget management, Optimize KPI’s: CTR, ACOS, PV etc. metrics. Contribute and execute long-term marketing and e-commerce strategies and re-marketing. Responsible for maintaining performance report daily.

    • Amazon account Manager & Google adwords optimizor
      • Jul 2017 - May 2018

      Main Product: Outdoor Amazon-Account management(Content, Paid-Ads keywords and Bid optimization) Part of the team who was responsible for building Google account structures and strategy plans. Google SEM optimization by Google AdWords (content, CPC, Key words test etc.) Budget control to meet business requirements. Supporting and Advising website engineers to build and optimize SEO (Banner, detailed pages) Prepare comprehensive strategy updates, reports and forecast. Main Product: Outdoor Amazon-Account management(Content, Paid-Ads keywords and Bid optimization) Part of the team who was responsible for building Google account structures and strategy plans. Google SEM optimization by Google AdWords (content, CPC, Key words test etc.) Budget control to meet business requirements. Supporting and Advising website engineers to build and optimize SEO (Banner, detailed pages) Prepare comprehensive strategy updates, reports and forecast.

    • Latvia
    • Information Technology & Services
    • 1 - 100 Employee
    • Customer Service Support Manager
      • Nov 2015 - Dec 2016

      Contact with users via online chat system. Update users information by CRM system. Update users portrait via daily log, support TS group design and update DBA. Support ill-informed users well-understanding product and policy. Contact with users via online chat system. Update users information by CRM system. Update users portrait via daily log, support TS group design and update DBA. Support ill-informed users well-understanding product and policy.

    • Logistics Coordinator
      • Jan 2010 - May 2012

      Shipping plan advisory Quotation Export bill making (shipping documents) Tracking Waybill deliver Shipping plan advisory Quotation Export bill making (shipping documents) Tracking Waybill deliver

Education

  • HU University of Applied Sciences Utrecht (Hogeschool Utrecht)
    Master's degree, Facilities Planning and Management
    2013 - 2015
  • UvA Talen
    Training, Dutch/Flemish Language and Literature
    2019 - 2019
  • University of Greenwich
    Master of Science - MSc, Facilities Planning and Management
    2013 - 2015
  • Hubei University
    Bachelor's degree, International Business/Trade/Commerce
    2006 - 2010

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