Marketing Trainee

• Aug 2023 - Present

Digital Communication Junior Associate/Creative Funding Intern

• Mar 2023 - May 2023

Social media research: expanding networks across social media platforms Social media research: expanding networks across social media platforms

Communication & Creative Media Intern

• Sep 2022 - Dec 2022

I drafted, edited, and posted social media copy on Facebook, Instagram, and Twitter, contents including promotion of performances, introduction of artists, and news items related to Washington Performing Arts. I also created, trimmed and proofread playbills for classical concerts, gospel choirs, and other performances. Besides, I tracked, sorted, and profiled press and advertising coverage related to WPA, artists, and the season’s shows. Lastly, I attended sales meetings, planned and designed sales advertisement campaign on Facebook and Instagram. Show less

Media Monitoring Intern

• Aug 2020 - Dec 2020

I developed a public opinion monitoring database with approx. 3000 cases based on CNN cable news. Also, I processed and analyzed news data to detect status and trends of the global media market. I developed a public opinion monitoring database with approx. 3000 cases based on CNN cable news. Also, I processed and analyzed news data to detect status and trends of the global media market.

Account Executive Intern

• May 2020 - Jun 2020

I drafted marketing copies comprising headlines, press releases, video scripts for advertisements, and influencer endorsements for the “618” annual sales campaign at Jing Dong the e-commerce platform. Besides, I mined hot spots from social media and added 20 to 30 pieces to the social media idea bank everyday. Apart from that, I tracked and assessed effectiveness of communication, archived statistics for views and comments, and completed daily and weekly evaluation reports. I also researched and analyzed the digital marketing campaign for Toyota’s Alphard across social media platforms. Last but not least, I attended creative brainstorming meetings and facilitated drafting integrated marketing plans. Show less

Intern and Teacher, Humanities Department

• Oct 2019 - Nov 2019

I planned economy-related vocabularies teaching and analyzed over 600 students’ score. I planned economy-related vocabularies teaching and analyzed over 600 students’ score.

Assistant Editor

• Aug 2019 - Aug 2019

I reviewed two complete books, collated spelling and grammar, and checked for major political and policy deviations and mistakes. In addition, I composed publication proposals and compiled best-selling book lists based on market research. I reviewed two complete books, collated spelling and grammar, and checked for major political and policy deviations and mistakes. In addition, I composed publication proposals and compiled best-selling book lists based on market research.

Art Department Assistant

• Jun 2019 - Aug 2019

I translated two technical riders, three pamphlets, and one theater-related English news articles. I also did oral interpretation for four troupes from other countries. I translated two technical riders, three pamphlets, and one theater-related English news articles. I also did oral interpretation for four troupes from other countries.