Experience

now what

• Business Consulting and Services

• Director of Now What Quant

  • Apr 2022 - Present

  Shaping Now What’s POV on quantitative research, responsible for driving best practices for our holistic qual-quant approach to clients’ challenges across industries and objectives. Shaping Now What’s POV on quantitative research, responsible for driving best practices for our holistic qual-quant approach to clients’ challenges across industries and objectives.



Alter Agents

• United States
• Market Research
• 1 - 100 Employee

• Research Director

  • Nov 2019 - Mar 2022

• Senior Research Manager

  • Apr 2018 - Nov 2019

• Research Manager

  • Aug 2017 - Mar 2018



Q2 Insights

• United States
• Market Research
• 1 - 100 Employee

• Project Manager

  • 2011 - Mar 2017

  Involved in coordination and scheduling of projects from the initial proposal stage to client deliverables. Use of various methodologies including both qualitative and quantitative methodologies to solve marketing needs. Methodologies utilized depend on client needs and include anything from quantitative methods, in the form of drafting, programming survey questionnaires, data analysis, and statistical testing to conducting qualitative research in the form of in-depth in-person using a structured interview guide and active listening, exploratory questioning, and adaptability abilities.Projects also included secondary research, in which market data was searched for and compiled.Analyzing, synthesizing, and reporting on qualitative, quantitative, and secondary data compiled in presentation format as well as comprehensive written reporting.Clients include: Restaurants (Casual and Fast Casual), Utilities, Performing Arts, Non-Profit, Education, Energy, Services, HealthcareProject scopes included: Awareness, Usage, Attitude, Opinion and Behavior, Positioning, Advertising Testing, Concept Evaluation, Satisfaction, Loyalty



Tulane University

• United States
• Higher Education
• 700 & Above Employee

• Intern

  • Jan 2011 - Jun 2011

  Worked in bio-telemetry lab at the Tulane National Primate Research Center. Worked in bio-telemetry lab at the Tulane National Primate Research Center.



Focus Research, Inc.

• United States

• Intern

  • May 2006 - May 2010