Experience

FIVE GLOVES

• France
• Sporting Goods Manufacturing
• 1 - 100 Employee

• Directeur général

  • Jun 2020 - Present



ACE/FIVE

• Retail

• Directeur commercial

  • Jul 2018 - Jun 2020



AEMF Access Equip Motos France

• Macon - France

• Directeur Marketing et Communication

  • Jul 2006 - Jun 2018

  AEMF - Access Equip Motos France - exclusive manufacturer and distributor of motorcycles garments under Ixon own brand – 15M€ Sales turnover. -Define and implement sales and marketing strategies -Managing national sales and export managers, as well as marketing team. -French National sales growth: +30% in the last 5 years -Export development growth: over 40 countries including setting upour subsidiary in Italia. -Managing new product introduction and launch twice a year AEMF - Access Equip Motos France - exclusive manufacturer and distributor of motorcycles garments under Ixon own brand – 15M€ Sales turnover. -Define and implement sales and marketing strategies -Managing national sales and export managers, as well as marketing team. -French National sales growth: +30% in the last 5 years -Export development growth: over 40 countries including setting upour subsidiary in Italia. -Managing new product introduction and launch twice a year



Honeywell CPG

• Manchester - UK & Senlis - France

• Directeur Marketing Europe

  • Jun 2003 - Dec 2005

  Holts Car care product managing 4 major brands in Europe. Holts, Simoniz, Redex et Start pilote - 60M€ sales in Europe. -Re-organize the marketing department based in UK and France -Implement new product development process ‘’PDP’’ in Europe -Rationalize and re-package 80% of the product lines -Develop and introduce a professional product range in Europe -Implement market /consumers analysis and research -6 Sigma Certification - Green Belt Holts Car care product managing 4 major brands in Europe. Holts, Simoniz, Redex et Start pilote - 60M€ sales in Europe. -Re-organize the marketing department based in UK and France -Implement new product development process ‘’PDP’’ in Europe -Rationalize and re-package 80% of the product lines -Develop and introduce a professional product range in Europe -Implement market /consumers analysis and research -6 Sigma Certification - Green Belt



Diamondback Bicycles and Raleigh Industries

• Nottingham UK

• Directeur Marketing

  • Jul 1997 - Oct 2001

  Lead for product strategy for Raleigh and Diamondback brands (bicycles) for UK and Europe, which delivered GBP50m sales. Total employees: 880 peoples, in charge of 18 peoples (Marketing manager, product managers, designers, engineers). Lead for product strategy for Raleigh and Diamondback brands (bicycles) for UK and Europe, which delivered GBP50m sales. Total employees: 880 peoples, in charge of 18 peoples (Marketing manager, product managers, designers, engineers).



China Bicycle Corporation HKL

• Hong Kong - China

• Responsable Ventes et Marketing

  • Sep 1994 - Aug 1997

  In charge of all sales and marketing developpements for European and Australian markets. Total employees: 1150 peoples, in charge of 4 peoples (sales assistants), based in HK. In charge of all sales and marketing developpements for European and Australian markets. Total employees: 1150 peoples, in charge of 4 peoples (sales assistants), based in HK.