Alyssa W.

Operations Manager at Rocketeer Media
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Contact Information
us****@****om
(386) 825-5501
Location
Long Beach, California, United States, US
Languages
  • English -
  • Spanish -

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Credentials

  • Growth Hacking with Digital Marketing
    Eazl
    Jul, 2020
    - Nov, 2024
  • The Science of Well-Being
    Coursera
    May, 2020
    - Nov, 2024

Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Operations Manager
      • Apr 2023 - Present

      ✦ develop and implement operational strategies to improve efficiency and productivity of the email and marketing teams ✦ coordinate and monitor project timelines, budgets, and resources to ensure successful completion of campaigns and projects ✦ analyze and report on campaign performance metrics, identify areas for improvement, and recommend strategies to optimize results ✦ provide leadership and mentorship to team members, promoting a culture of accountability, innovation, and continuous learning Show less

  • Zen Allies
    • Los Angeles, California, United States
    • Founder
      • Sep 2022 - Present

      Your no bullshit guide to wellness offering: ✦ accessible resources on topics like "how to non-violently communicate for deeper connection" or "How to Set Boundaries Respectfully" ✦ experiences like Digital Wellness Retreats including Breathwork, Meditation, Yoga, & Reflective Journaling Your no bullshit guide to wellness offering: ✦ accessible resources on topics like "how to non-violently communicate for deeper connection" or "How to Set Boundaries Respectfully" ✦ experiences like Digital Wellness Retreats including Breathwork, Meditation, Yoga, & Reflective Journaling

  • SIRO Marketing
    • Los Angeles County, California, United States
    • Email & SMS Marketing Freelancer
      • Jan 2021 - Mar 2023

      ✦ increase traffic & add another stream of revenue to small DTC brands in the wellness, health, & beauty space via Email & SMS marketing ✦ I believe in mindful marketing and being intentional when creating content & copy to attract your people ✦ increase traffic & add another stream of revenue to small DTC brands in the wellness, health, & beauty space via Email & SMS marketing ✦ I believe in mindful marketing and being intentional when creating content & copy to attract your people

    • United States
    • Marketing Services
    • 1 - 100 Employee
    • Twitter Content Strategist
      • May 2022 - Feb 2023

      ✦ perform relevant web3 market research for clients ✦ devise engaging social media campaigns that speak to each client's target audience ✦ analyze social media metrics & adjust goals to reflect what's needed ✦ collaborate with the marketing team to create and execute initiatives ✦ perform relevant web3 market research for clients ✦ devise engaging social media campaigns that speak to each client's target audience ✦ analyze social media metrics & adjust goals to reflect what's needed ✦ collaborate with the marketing team to create and execute initiatives

    • United States
    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Email Marketing Assistant
      • Jul 2021 - Sep 2022

      ✦ Execute app conversion campaigns (sales, meditation challenges, onboarding) ✦ Style email campaigns with basic HTML & CSS ✦ Execute app conversion campaigns (sales, meditation challenges, onboarding) ✦ Style email campaigns with basic HTML & CSS

    • Cosmetics
    • 1 - 100 Employee
    • Email & SMS Marketing Manager
      • Sep 2021 - Mar 2022

      ✦ collaborated with the CEO to create email & SMS marketing strategy with KPIs relevant to the company's quarterly goals ✦ directed in-house designer & wrote copy for email & SMS campaigns ✦ analyzed KPIs in Klaviyo and Emotive to create monthly reports ✦ collaborated with the CEO to create email & SMS marketing strategy with KPIs relevant to the company's quarterly goals ✦ directed in-house designer & wrote copy for email & SMS campaigns ✦ analyzed KPIs in Klaviyo and Emotive to create monthly reports

    • United States
    • Advertising Services
    • Email Marketing Assistant
      • May 2021 - Nov 2021

      ✦ fun fact: worked with the top luxury car dealership in North America ✦ executed email marketing campaigns for multiple clients ✦ generated $200k+ for a single email campaign ✦ directed designers in house ✦ fun fact: worked with the top luxury car dealership in North America ✦ executed email marketing campaigns for multiple clients ✦ generated $200k+ for a single email campaign ✦ directed designers in house

  • JFL MKTG
    • New York, United States
    • Email & SMS Marketing Manager
      • Apr 2021 - Oct 2021

      ✦ grow and scale their ecom businesses through thoughtful, data-driven communications with the 3 main focuses of increasing engagement, retention, and lifetime value over time. ✦ grow and scale their ecom businesses through thoughtful, data-driven communications with the 3 main focuses of increasing engagement, retention, and lifetime value over time.

  • Beauty Tools NYC
    • New York, New York, United States
    • Email Marketing Specialist | Social Media Manager | Content Creator
      • Oct 2020 - May 2021

      ✦ Rebranded their company and integrated new branding in all social media platforms ✦ Optimized their operating system and updated their SOPs ✦ Audited their emails & rebranded, optimized their campaigns & automations ✦ Implemented a marketing strategy that would in turn increase their following by 15% & their email flow revenue to 10% ✦ Rebranded their company and integrated new branding in all social media platforms ✦ Optimized their operating system and updated their SOPs ✦ Audited their emails & rebranded, optimized their campaigns & automations ✦ Implemented a marketing strategy that would in turn increase their following by 15% & their email flow revenue to 10%

    • United States
    • Retail
    • 1 - 100 Employee
    • Marketing Coordinator
      • May 2020 - Aug 2020

      ✦ Developed and executed digital marketing communication touchpoints and assets via text campaigns ✦ Created reports to review of key performance measurements, including opens, clicks, unsubscribes, and conversion rates ✦ Designed product packaging and photographing products for PDP ✦ Developed and executed digital marketing communication touchpoints and assets via text campaigns ✦ Created reports to review of key performance measurements, including opens, clicks, unsubscribes, and conversion rates ✦ Designed product packaging and photographing products for PDP

    • United States
    • Cosmetics
    • 1 - 100 Employee
    • Studio Assistant
      • Mar 2020 - Apr 2020

      ✦ Managed and monitored B2B Sales, whilst taking inventory of data for monthly sales and retailer reports. ✦ Maintained social media presence ensuring high levels of web traffic and customer engagement ✦ Managed and monitored B2B Sales, whilst taking inventory of data for monthly sales and retailer reports. ✦ Maintained social media presence ensuring high levels of web traffic and customer engagement

Education

  • University of California, Santa Cruz
    Bachelor's degree, Art/Art Studies, General
    2016 - 2020

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