W. Todd P.

Account Manager at Nanosonics Ltd.
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Contact Information
us****@****om
(386) 825-5501
Location
Charlotte Metro

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5.0

/5.0
/ Based on 2 ratings
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Gregg Kowalczyk

It gives me great pleasure to write a recommendation on behalf of Todd Pedersen. I have known Mr. Pedersen for over 10 years. Todd is a smart, hard working and honest professional who understands the role of business development. Todd is strategic in his thinking and in his processes. Todd always puts the customer's needs first and everything Todd does is reflected in this mindset. Todd is a true Professional.

Steven Skurow

Todd is one of the most intelligent and even tempered individuals I've ever had the pleasure to work with. He is kind, considerate and honest. His work ethic is second to none. He invests the time to thoroughly understand his competition, the products he represents and the people he works with.

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Experience

    • Australia
    • Medical Equipment Manufacturing
    • 300 - 400 Employee
    • Account Manager
      • Aug 2019 - Present

      Top Performer. Consults with Infection Prevention professionals and providers to improve disinfection practices and patient safety. Expertise includes capital sales, IDN contract management and IT solutions. Top Performer. Consults with Infection Prevention professionals and providers to improve disinfection practices and patient safety. Expertise includes capital sales, IDN contract management and IT solutions.

    • Medical Equipment Manufacturing
    • 1 - 100 Employee
    • Account Executive, Point of Care Ultrasound
      • Mar 2016 - Jul 2019

      • Manage and support sales territory covering NC, SC, VA, DE, TN, KY, and DC; revitalized Ultrasound sales by developing key relationships with vascular, breast surgeons, orthopedics, anesthesiology, ER, EMS, and hospital C-level decision makers; train new sales representatives and create sales plans. • Reinvigorate brand by visiting install base with old units eligible for lease renewal or trade; showcase new technology through dynamic demonstrations; built relationships that evolved into trusted adviser status; referred cynical accounts to opinion leaders to achieve credibility. • Collaborate with key internal cross-functional teams including Marketing and Finance to refine overall value messaging to core markets and help refocus sales promotions as well as payment options. • Engage government and military accounts work at military trade shows to gain deals in the VA system and Special Forces Base in NC. • Manage sales pipeline to ensure achievement of both short and long-term sales and market share goals; develop opportunities into accounts for longer sales cycle transactions (i.e., hospital / hospital-owned accounts, and IDN’s) to achieve revenue goals. -- Doubled territory sales to $1.1M in 2017 (112% increase); units sold went from 19 to 42 in less than 12 months. -- Ranked #2 in company sales (up from #5 in 2017) with $913K sales in 2018. Show less

    • United States
    • Hospitals and Health Care
    • 1 - 100 Employee
    • Account Executive, Toxicology Systems
      • 2015 - 2016

      • Represented start-up company offering turn-key toxicology solutions for large hospital labs; gained C-level audience with major IDN’s for toxicology lab development and genetic testing. • Leveraged existing relationships with key hospital and IDN decision makers to win meetings at SE Anesthesia, a nationally-ranked organization for pain management; educated key leaders at Atrium Hospital System (Charlotte, NC) about opiate addiction so they could reorganize testing methods and policies. • Collaborated with former NC Attorney General to gain audience with CEO of major healthcare system for rapid Alcohol Testing and Opiate addiction efforts. Show less

    • United States
    • Medical Device
    • 300 - 400 Employee
    • Account Executive, Full-Line Imaging
      • 2013 - 2015

      • Charged with expanding market share and promoting/selling diagnostic imaging products in MRI, CT, Ultrasound, Vascular, and X-Ray systems to hospital Imaging Centers and IHNs; oversaw four imaging specialists; won Fast Start Bonus 2014 with $873K in total sales. • Presented to C-Suite hospital executives and worked with product specialists to demonstrate clinical value and to identify sales opportunities; identified inadequacies in standardized vendor portfolios typically in smaller, network-owned but ignored facilities. • Exceeded all previous sales performance for product portfolio by interviewing clinical leaders, purchasing directors, and facility planners to learn current needs, budgets, and goals; improved pricing strategy options to include leasing, equipment trade-ins, and lower cost deals; closed $548K in Ultrasound/X-Ray sales at UNC Hospitals, and $325K in equipment trade-ups. • Reestablished company as Healthcare Technology Leader and developed spokesperson for Vascular Ultrasound at Rex UNC Hospital; this vascular lab continues to serve as national advocate for the technology and receives sponsorships to speak at renown industry events. Show less

    • United States
    • Medical Equipment Manufacturing
    • 700 & Above Employee
    • MSK Market Development Executive
      • 2012 - 2013

      • Established new market and sold Musculo-Skeletal Ultrasound (MSK) units at large facilities such as Stedman Hawkins and Greenville Hospital System (SC); promoted evidence-based outcome studies within large practices to change treatment algorithms and develop early adopters of MSK Ultrasound technology. • Built track record of successful sales by working with physicians to change treatment plans and include ultrasound in diagnosis of soft tissue damage; implemented protocols at major sports medicine programs and converted Major Centers of Excellence. • Created and conducted cadaver lab workshops to train physicians, PA’s, and Physical Therapy groups to properly utilize MSK machines. Show less

    • United States
    • Medical Equipment Manufacturing
    • 700 & Above Employee
    • Director, Strategic Accounts
      • 2011 - 2011

      • Promoted from Account Executive to close IDN/GPO contracts for Point of Care Ultrasound; worked closely with SE Regional Manager and six Territory Representatives and improved region’s performance from last to first place within 12 months by winning standardization in key accounts including Baptist and Florida Hospital System (FL), Wellstar (GA), Carolinas Healthcare System and Wake Forest Baptist (NC)• Trained representatives to find key physician in each account who wanted to identify hospital safety initiatives that ultrasound procedures could benefit; encouraged physicians, staff, and departments to include ultrasound in “non-traditional” treatment protocols; helped staff and departments present data at poster sessions and national society meetings to create organic momentum and demand for ultrasound Show less

    • Account Executive, Point of Care Ultrasound
      • 2006 - 2011

      • Launched Point of Care Ultrasound in the SE region; created and implemented “Golden Triangle” strategy for ER, ICU, and Anesthesiology and educated providers on the need for safer needle-guided procedures; won National Pinnacle Club Award in 2007 for $2M+ in sales; achieved #1 ranking in Oct. and Sept. 2008 with $2.4M and $2.1M in sales, respectively; elected to Sales Advisory Board in 2009.• Leveraged early adopters and key clinical users/advocates in key accounts such as physicians at Duke University Medical School who served as promotors of the new technology; created weekend training workshops with didactic and live scanning stations with models to overcome increased cost of technology with safer outcomes, better patient experiences, and improved standards of care. Show less

Education

  • Wake Forest University
    Master's degree, Biochemistry and Molecular Biology
    1988 - 1992
  • Training Solutions LLC
    Sales Training
    2006 - 2006
  • Trinity College-Hartford
    Bachelor of Science (BS), Biology / Biochemistry
    1984 - 1988

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