Wayne Shockloss
President, owner at Innovative Medical Marketing LLC- Claim this Profile
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Bio
Rob Hendry
Wayne and I worked together for many years at Molex in the Medical Division. Wayne did a great job helping to target and win business in the medical device field. Wayne was instrumental in growing the Molex Medical business. His hard work and understanding of the market was directly related to the business Molex won and is still involved in today. Wayne is honest, knowledgeable, and very detailed in his approach to business and it was a pleasure to work with him.
Bruce Nicholas
I met Wayne through an executive recruitment search when Molex was relatively new to the medical industry and was seeking an experienced and talented leader to develop a strategy for Molex to grow in the medical market. We hired Wayne and over the course of the past 7.5 years, he embraced our culture and developed strategies to create value for Molex, grow organically, and through acquisition investments. Throughout my experiences, I found that he made wise personnel and business decisions, strategies and operated with integrity, humility and respect of fellow colleagues and he is a pleasure to work with. He is personable, conscientious and hard working. His experience and subject matter expertise makes him an asset wherever he works. I’d highly recommend him for future opportunities.
Tina Ohlhaver
I worked with Wayne to define the Molex Medical Business Unit strategy and to evaluate potential M&A targets. Wayne's experience in the medical device industry was invaluable to setting a clear strategy. His knowledge of the medical industry, in addition to his high sense of integrity and professionalism in all of his engagements, help establish strong relationships that will last a life time. He is a strong leader and pleasure to work with.
Rob Hendry
Wayne and I worked together for many years at Molex in the Medical Division. Wayne did a great job helping to target and win business in the medical device field. Wayne was instrumental in growing the Molex Medical business. His hard work and understanding of the market was directly related to the business Molex won and is still involved in today. Wayne is honest, knowledgeable, and very detailed in his approach to business and it was a pleasure to work with him.
Bruce Nicholas
I met Wayne through an executive recruitment search when Molex was relatively new to the medical industry and was seeking an experienced and talented leader to develop a strategy for Molex to grow in the medical market. We hired Wayne and over the course of the past 7.5 years, he embraced our culture and developed strategies to create value for Molex, grow organically, and through acquisition investments. Throughout my experiences, I found that he made wise personnel and business decisions, strategies and operated with integrity, humility and respect of fellow colleagues and he is a pleasure to work with. He is personable, conscientious and hard working. His experience and subject matter expertise makes him an asset wherever he works. I’d highly recommend him for future opportunities.
Tina Ohlhaver
I worked with Wayne to define the Molex Medical Business Unit strategy and to evaluate potential M&A targets. Wayne's experience in the medical device industry was invaluable to setting a clear strategy. His knowledge of the medical industry, in addition to his high sense of integrity and professionalism in all of his engagements, help establish strong relationships that will last a life time. He is a strong leader and pleasure to work with.
Rob Hendry
Wayne and I worked together for many years at Molex in the Medical Division. Wayne did a great job helping to target and win business in the medical device field. Wayne was instrumental in growing the Molex Medical business. His hard work and understanding of the market was directly related to the business Molex won and is still involved in today. Wayne is honest, knowledgeable, and very detailed in his approach to business and it was a pleasure to work with him.
Bruce Nicholas
I met Wayne through an executive recruitment search when Molex was relatively new to the medical industry and was seeking an experienced and talented leader to develop a strategy for Molex to grow in the medical market. We hired Wayne and over the course of the past 7.5 years, he embraced our culture and developed strategies to create value for Molex, grow organically, and through acquisition investments. Throughout my experiences, I found that he made wise personnel and business decisions, strategies and operated with integrity, humility and respect of fellow colleagues and he is a pleasure to work with. He is personable, conscientious and hard working. His experience and subject matter expertise makes him an asset wherever he works. I’d highly recommend him for future opportunities.
Tina Ohlhaver
I worked with Wayne to define the Molex Medical Business Unit strategy and to evaluate potential M&A targets. Wayne's experience in the medical device industry was invaluable to setting a clear strategy. His knowledge of the medical industry, in addition to his high sense of integrity and professionalism in all of his engagements, help establish strong relationships that will last a life time. He is a strong leader and pleasure to work with.
Rob Hendry
Wayne and I worked together for many years at Molex in the Medical Division. Wayne did a great job helping to target and win business in the medical device field. Wayne was instrumental in growing the Molex Medical business. His hard work and understanding of the market was directly related to the business Molex won and is still involved in today. Wayne is honest, knowledgeable, and very detailed in his approach to business and it was a pleasure to work with him.
Bruce Nicholas
I met Wayne through an executive recruitment search when Molex was relatively new to the medical industry and was seeking an experienced and talented leader to develop a strategy for Molex to grow in the medical market. We hired Wayne and over the course of the past 7.5 years, he embraced our culture and developed strategies to create value for Molex, grow organically, and through acquisition investments. Throughout my experiences, I found that he made wise personnel and business decisions, strategies and operated with integrity, humility and respect of fellow colleagues and he is a pleasure to work with. He is personable, conscientious and hard working. His experience and subject matter expertise makes him an asset wherever he works. I’d highly recommend him for future opportunities.
Tina Ohlhaver
I worked with Wayne to define the Molex Medical Business Unit strategy and to evaluate potential M&A targets. Wayne's experience in the medical device industry was invaluable to setting a clear strategy. His knowledge of the medical industry, in addition to his high sense of integrity and professionalism in all of his engagements, help establish strong relationships that will last a life time. He is a strong leader and pleasure to work with.
Experience
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Innovative Medical Marketing LLC
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United States
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Medical Equipment Manufacturing
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1 - 100 Employee
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President, owner
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Aug 2019 - Present
Wayne is President and owner of Innovative Medical Marketing LLC, a strategic consulting and advisory services business. He creates value for his clients by providing sales, marketing, marketing research and M&A investment strategies that enable business growth. • Bishop & Associates - Director, Medical & Instrumentation Markets • ConnectorSupplier.com - Subject Matter Expert Articles • Guidepoint Global LLC - Client Advisory Solutions • GLG (Gerson Lehman Group) - Consultant Expert • Dialectica - 1-to-1 Strategy Consultations • Third Bridge Group Ltd. - SME Consultant Show less
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Bishop & Associates, Inc.
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Investment Management
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1 - 100 Employee
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Director, Medical & Instrumentation Market Sector
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Feb 2020 - Sep 2022
Wayne is Author of numerous Medical and Instrumentation market research reports, including: The Medical Electronics Market for Interconnect Solutions, published July 2020; the Top 50 Medical Interconnect Solutions Companies, published in December 2020; and the Instrumentation Market for Connectors published in June 2021. He is also the author of numerous articles about connectors, cables and sensors that are published in ConnectorSupplier.com, released throughout 2020, 2021, and 2022. Wayne is Author of numerous Medical and Instrumentation market research reports, including: The Medical Electronics Market for Interconnect Solutions, published July 2020; the Top 50 Medical Interconnect Solutions Companies, published in December 2020; and the Instrumentation Market for Connectors published in June 2021. He is also the author of numerous articles about connectors, cables and sensors that are published in ConnectorSupplier.com, released throughout 2020, 2021, and 2022.
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Molex
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United States
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Appliances, Electrical, and Electronics Manufacturing
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700 & Above Employee
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Director, Global Sales Operations & Opportunity Development
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May 2017 - Jul 2019
Formulated point of view strategies for target markets, M&A, and plant expansions. Chartered the global sales operations functions to qualify, filter, ensure regulatory compliance and capture new business opportunities. Utilized industry knowledge and relationships to coordinate proposal support for complex multi-site projects involving electronics and plastics.Selected Contributions:• Pioneered the implementation of a Micro-Soft Dynamics CRM tool that captured pipeline, developed processes, and reported on the company’s over $2B pipeline for new business.• Directed pipeline reviews and approved new business awards. Show less
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Director, Medical Solutions Business Unit
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Jan 2012 - May 2017
Recruited to fill a newly created position to develop a medical solutions business and implement the strategies. Created the business strategy, structure and justified investments to drive growth. Hired and coached a team of 8 technical resources that created value for customers and increased the pipeline from $25M to $500M. Managed the front-end integration of Affinity Medical in CA and operations integration and Chairman of ProTek Medical in Ireland. Partnered with MarCom to create the narrative for technical capabilities videos, sample demonstration kits and other promotional materials. Formulated market messaging at trade shows and innovation fairs. Selected Contributions:• Spearheaded business expansion from $10M to $850M in less than seven years through organic sales growth and strategic acquisitions including, Affinity Medical, ProTek Medical, and Phillips-Medisize. • Managed generation of winning proposals that increased domestic hit rate from 9% to 20% and international hit rate from 9% to 40%. Leveraged relationships at top tier targets to generate wins. Show less
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Amphenol Alden
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United States
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Appliances, Electrical, and Electronics Manufacturing
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1 - 100 Employee
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Director, Global Sales & Marketing, Medical Market
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Jan 2009 - Jan 2012
Assumed the marketing and sales leadership position from the previous owner. Implemented geographically based sales positions which facilitated more frequent customer touches. Established solid relationships to build an extensive contact network. Recruited, hired and trained experienced and qualified business development professionals. Created new annual and quarterly incentives, monthly forecast disciplines, and weekly sales pipeline reviews. Devised the Amphenol Medical Solutions and Amphenol Alden websites. Selected Contributions: • Accelerated sales growth by 36%, exceeding the market growth of 13%. • Obtained a savings of $1M through the revitalization of the sales and marketing organization from a regional structure to a national structure. Show less
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Director of Sales & Marketing, Global Medical Industry
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Oct 2006 - Oct 2008
Achieved a promotion from the Americas Medical Industry to the Global Medical Industry. Chartered to “globalize” the business. Created a strategic Global Account Management program with 4 direct reports for the largest existing and prospective target customers that increased sales more than 10% each year. Cultivated technology roadmaps through the use of “voice of customer” techniques that addressed high growth markets. Selected Contributions:• Generated a global sales growth from $245M to $275M by increasing new product sales over $60M/30%. • Successfully transformed the sales team market approach from components to solutions by creating educational literature, training materials, websites, market-focused exhibitions and capabilities videos. Show less
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Director of Sales & Marketing, Americas Medical Industry
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Oct 2003 - Oct 2006
Earned a promotion from within for the newly created position. Created and led a larger medical focused organization. Hired and led a sales team of 16 with an East and West regional sales manager. Led a team of 6 product managers that coordinated all business opportunities across multiple market segments and numerous global manufacturing sites. Managed a customer care team of 15. Increased sales and profitability through more effective portfolio management, increasing prices, minimizing price erosion, implementing new designs or manufacturing strategies that reduce cost.Selected Contributions:• Increased sales from $150M to $180M, while increasing margins by 4.5%.• Bolstered new product sales 20% by transforming the focus of the sales organization from a general field organization selling components to a more focused and specialized custom technical solutions sales team. Show less
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Director of Sales & Marketing, Global Medical Market
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Oct 1999 - Oct 2003
Promoted from within for this new position and relocated from East Longmeadow, MA to Portland, OR. Integrated $25M patient monitoring cable business into Tyco Healthcare/Precision Interconnect. Directed 7 sales people in the US, 3 in Europe, 2 in Japan, 6 Product Managers, 2 MarCom personnel, 1 Customer Service Manager with 12 indirect customer service representatives. Selected Contributions: • Increased sales from $100M to $150M in Ultrasound, Surgical, Monitoring and Instrumentation markets. • Managed acquisition due diligence and integration of EWC (Madison, WI) $15M patient monitoring and electrosurgical business. Increased revenues 20% and profitability by 10% with increased customer focus. Show less
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Sales & Marketing Manager, Medical Cables & Leads
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Oct 1996 - Oct 1999
Promoted from within and relocated from Stratford, CT to Chicopee, MA to lead Sales & Marketing. Integrated ARBO Medical Inc. business into Tyco Healthcare/Ludlow Technical Products. Responsible for OEM sales and marketing of medical interconnect solutions globally. Led the integration of 5 medical cable acquisitions: ARBO (Stratford, CT), Graphic Controls/Tronomed (San Juan Capistrano, CA), Sentry Medical (Irvine, CA), Jason Marketing (Huntington Beach, CA), and Nurse Assist (Dallas, TX). Selected Contributions: • Grew sales of patient monitoring cables & leads from $3M to $25M in less than 3 years. Won a huge opportunity with a top tier medical device OEM that was very competitive. Project included negotiation of multi-year exclusive supply agreement worth $45-50M per year in cables, chart paper and electrodes with margins averaging over 30%. • Created 65-page color catalog of Kendall branded medical patient monitoring cables & leads to complement Kendall branded electrodes and chart paper product offering for direct sale to hospitals. • Won more than $10M custom technical cable sales direct for Medical device OEM’s, such as: Datascope (now Mindray), Critikon (now J&J), Instrumentarium (now GE), Agilent (now Philips) and many others. Show less
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Vice President
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Apr 1985 - Oct 1996
Vice President and founder of ARBO Medical Inc. USA - Sales, Marketing, Regulatory, Operations, a Board member and Officer. Entrepreneurial role pioneering the sales, marketing and greenfield distribution of German manufactured medical patient cables, electrodes and other accessories to OEM’s, hospitals, and distributors. Developed custom medical OEM cable sales and created an extensive medical distribution network to sell electrodes. Selected Contributions: • Pioneered the company’s custom medical products for sale in the Americas market, positioned the company for sale to Tyco Healthcare and was retained to continue to increase sales. • Submitted FDA registrations, obtained FDA 510K approvals, and managed import/export compliance. • Served on ANSI/AAMI EC53 Cable & Leads committee setting Medical industry performance standards. Show less
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Education
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1980 - 1984
Iona College
Bachelor of Business Administration - BBA, Marketing & Management -
1976 - 1980
Mahwah High School
Community
