Judith Smith-Meyer

Director of Marketing and Communications at Santa Barbara Foundation
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Contact Information
us****@****om
(386) 825-5501
Location
Santa Barbara, California, United States, US

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Tara Naughter

Judith is an exceptionally talented writer and marketer. Judith and I worked together both in writing education curriculum reviews and executing social media campaigns. She is skilled at taking the key benefits of a product or service and expressing them concisely, clearly and in a tone that appeals to the target audience. She is true professional and a joy to work with.

Doug Otten

Judith is an absolute pleasure to work with. Her positive attitude, team spirit and respect for others is second to none. Her ability to jump in and collaborate with others across the organization allows her to own projects and drive results – with the utmost respect of her colleagues. Hands down… Judith is a key player and any team would be lucky to work along side her.

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Credentials

  • Institute for Equity in Education
    JUST COMMUNITIES CENTRAL COAST
    Jun, 2012
    - Nov, 2024
  • English Learner (EL) Authorization and Crosscultural, Language, and Academic Development (CLAD) Certificate
    California Commission on Teacher Credentialing
    Apr, 2007
    - Nov, 2024
  • Single Subject Teaching Credential, English
    California Commission on Teacher Credentialing
    Jul, 1990
    - Nov, 2024
  • California Preliminary Administrative Credential Examination
    California Commission on Teacher Credentialing

Experience

    • United States
    • Philanthropic Fundraising Services
    • 1 - 100 Employee
    • Director of Marketing and Communications
      • Mar 2023 - Present

      I'm delighted to join the team of superb professionals at the Santa Barbara Foundation, who provide a full array of philanthropic services to donors and partner with our local nonprofit community to help them operate at optimal capacity and have the greatest possible impact. The mission of the Santa Barbara Foundation is to mobilize collective wisdom and philanthropic capital to build empathetic, inclusive and resilient communities. Since 1928, Santa Barbara County's community foundation has championed the philanthropic efforts of the people of Santa Barbara County, identifying the areas of greatest need and bringing together generous donors with those who do standout work in the nonprofit community. We are honored to have this position of trust and hope you will join us. As Director of Marketing and Communications, I will build and lead a team of four professionals tasked with supporting the Foundation's internal and outward-facing communications needs and developing a stronger understanding of and support for the work of the Foundation throughout Santa Barbara County. Stay tuned. Lots of great news to come! Show less

    • United States
    • Online Audio and Video Media
    • 1 - 100 Employee
    • Art critic / contributor
      • Oct 2017 - Present

      Review live performances for Santa Barbara County's premier online news outlet. Specializing in reviews of dance, theater, music and other cultural events, I bring a down-to-earth approach to making readers feel like they were at events, focusing on appreciation of the creative act, and highlighting shared human experience expressed through art. Review live performances for Santa Barbara County's premier online news outlet. Specializing in reviews of dance, theater, music and other cultural events, I bring a down-to-earth approach to making readers feel like they were at events, focusing on appreciation of the creative act, and highlighting shared human experience expressed through art.

    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • Senior Communications Manager
      • Jun 2017 - Mar 2023

      Regional nonprofit transforming hunger into health with nutritious food for those who need it and nutrition knowledge for all. The Foodbank creatively sourced and distributed more than 30 million pounds of food during our Covid crisis response (more than double our annual average), 40% of which is fresh produce. We serve 1 in 4 residents of the county; 38% of those we serve are children. We provide food to community members via direct-to-client food distribution and more than 300 nonprofit organizations and targeted programs, such as Healthy Farmworkers, Children’s Health Initiative programs for preschool to teens and Older Adult Nutrition to ensure food, education and skills are accessible where needed most. Two-time Clarion Award-winning collateral: Earned national honors from Association of Women in Communications for our annual report (July 2022) and three consecutive FoodFirst newsletters (May 2021). I drive $1.5 million+ annually in charitable giving via authentic stories of those we serve, our volunteers, our award-winning nutrition education programs, disaster response and preparedness initiatives and effective countywide partnerships. I also build community awareness and investment in our work across all channels with astute, moving written and verbal communication. Strategy, creation, collaboration and oversight: media and public relations based on strong relationships, authentic digital content and marketing, direct mail, social media, driving charitable giving, culture and more. Show less

    • United States
    • E-Learning Providers
    • 1 - 100 Employee
    • Manager, Product Communications / Senior Education Editor
      • Jul 2012 - May 2017

      Lead internal communications and support positive culture both formally and informally. Plan, create and follow through to publication website messaging, newsletters, email, collateral, press releases, and other communications to optimize marketing (SEO), legal, conversion, and user experience at Lesson Planet. Curate content, write and edit articles, update and maintain Lesson Planet News for educators. Mentor contributing writers and copy editors. Script, voice, and guide to completion tutorial and marketing videos. Collaborate with content, product, and executive teams to develop and market products that effectively meet teachers'​ needs. Cultivate press relations to publicize Lesson Planet services to appropriate local, regional, and national audiences. Apply for, and win, national edtech industry awards.Provide expertise on a weekly basis to PD Learning Network (PDLN) — a professional development startup that offers K-12 educators online video courses in educational technology and other trending topics with digital badging and optional university credit. Write press releases and other marketing content, edit collateral, edit onscreen copy and course content, align content to teaching standards, advise and collaborate on marketing, curriculum design, and communications. PD Learning Network is a sister company to Lesson Planet.Lesson Planet empowers K-12 educators to innovate, save time and be more effective at planning for instruction with online curriculum resources. With credentialed teacher reviews and links to free and Open Educational Resources (OER) and powerful search, educators can find what they need by grade, subject, rating, and Common Core and state standards. Intuitive, award-winning new tools, designed by teachers, enable members to collect, remix, share, and assign curriculum resources to students through Google Classroom or URLs. Founded by educators in 1999, Lesson Planet is proud to be entirely supported by our 65,000 teacher members. Show less

    • Teacher Editor/Article Writer
      • Apr 2012 - Nov 2012

      Conceived, researched, and composed articles about current educational issues for open educational resource website. Assessed, reviewed teacher resources.

  • Cottage Health Population Health
    • Santa Barbara, California
    • Contract Editor
      • Jan 2016 - Jun 2016

      Edit all documents related to launch of Population Health. Edit all documents related to launch of Population Health.

    • Classroom Teacher
      • Aug 2007 - Jun 2012

      Supported students’ growth and mastery by creating situation-appropriate learning environments, activities, and assessments. Developed and implemented stimulating, rigorous curricula for diverse student populations and courses. Managed numerous deadlines and projects. Collaborated responsively with students, parents, colleagues, and administrators. Grew continuously through professional development, peer collaboration, and mastering new systems and technology to best address student needs and fulfill school-specific requirements. Utilized undergraduate studies in second language acquisition, professional experience, and ongoing training to advance English learner achievement. TRAINING: Just Communities Institute for Equity in Education, June 2012. TRAINING: CERT, Spring 2012. TRAINING: Kate Kinsella, Developing Academic Vocabulary, January 2012 Show less

    • Co-Owner
      • 2002 - 2006

      Conceived, launched, and administered documentary-style wedding, event, and portraiture photography business that served 20+ clients annually. Developed and implemented marketing plan. Communicated with clients to determine specific needs for event photography. Customized, scheduled, and arranged photography on day of event. Provided sundry last-minute necessities to panic-stricken brides. Coordinated printing of images. Produced proof and final photo albums. Conceived, launched, and administered documentary-style wedding, event, and portraiture photography business that served 20+ clients annually. Developed and implemented marketing plan. Communicated with clients to determine specific needs for event photography. Customized, scheduled, and arranged photography on day of event. Provided sundry last-minute necessities to panic-stricken brides. Coordinated printing of images. Produced proof and final photo albums.

  • UCSB Arts & Lectures
    • University of California, Santa Barbara
    • Writer, Publicist
      • Aug 1991 - Apr 2001

      Wrote, edited, and proofread marketing materials including 70+ press releases yearly, season campaign materials, brochures, advertisements, public service announcements, and more for UCSB presenter of performing arts, films, and lectures. Partnered with campus and community co-sponsors to create consistent joint marketing materials. Cultivated relationships with members of print, broadcast, and online media to ensure widespread presence of Arts & Lectures events on local, regional, and national levels. Hired and supervised marketing assistants. Show less

Education

  • University of California, Santa Barbara
    Professional Clear Single Subject Teaching Credential, English
    1989 - 1990
  • University of California, Santa Barbara
    Bachelor of Arts, Linguistics
  • South Pasadena High School
    1980 - 1982
  • Dana Hills High School
    1978 - 1980

Community

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