Winnie Wu
Senior Marketing Analyst at BIONEW USA CORP- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Experience
-
BIONEW USA CORP
-
United States
-
Renewable Energy Semiconductor Manufacturing
-
1 - 100 Employee
-
Senior Marketing Analyst
-
Jul 2022 - Present
• Generate weekly performance reports by Tableau to visualize a linear model considering inventory cost, shipping cost, and metal market value for all business units to support critical decision-making.• Collaborate with the project management team by interpreting meaningful results which enhance productivity 2 times more than KPI. • Analyze inventory raw data to determine profitable product portfolio by SQL, conduct A/B test to identify the most efficient procedure, and implement improvement resulting in cost saving.• Lead a team of 3 junior analysts and develop SOP to optimize data documentation leading to a 25% reduction in time and cost. Plus, coach the team to implement the SOP to ensure sustainable improvement. Show less
-
-
Marketing Analyst
-
Dec 2020 - Jan 2023
-
-
-
Co.media Marketing & Consulting
-
United States
-
Advertising Services
-
1 - 100 Employee
-
Email Marketing intern
-
Aug 2020 - Dec 2020
• Implemented analyzing results to optimize automated CRM email and increase by 8% of CTR. • Designed email campaign and pop-up form through HTML to ensure the email is deliverable on different platforms. • Reduced 23% bounce rate by analyzing trends and lead behavior to create 20 segmentation and personalized content. • Implemented analyzing results to optimize automated CRM email and increase by 8% of CTR. • Designed email campaign and pop-up form through HTML to ensure the email is deliverable on different platforms. • Reduced 23% bounce rate by analyzing trends and lead behavior to create 20 segmentation and personalized content.
-
-
-
Federation of Taiwanese Student Associations in New York, Inc.
-
United States
-
Events Services
-
Chief Marketing Officer
-
Jul 2019 - Jul 2020
• Create content posts for FTSANY on social media (Facebook, Instagram), increased 253 "likes" in 3 months and "Reach" 3 times more than last year.• Cooperate with several third parties, created content posts for them.• Hold a welcome party and attracted 130 people, which is 50% more than last year.
-
-
Public Relations Officer
-
Sep 2018 - Jun 2019
• Developed $1150 value sponsorship with Teazzi to support the conference with the mayor from Taipei, Taiwan. Attracted 330participants to attend.
-
-
-
Alzerina Jewelry
-
United States
-
Retail Apparel and Fashion
-
1 - 100 Employee
-
Marketing intern
-
Feb 2020 - May 2020
• Managed product SEO including title and meta description by using Shopify which double the sales volume in terms of sales by traffic source (search). • Increased conversion rates by 7 times through developed in-site body content, meta description, and page title. • Created product status tracker to integrate the product photo, style photo, and stocks in different platforms. • Managed product SEO including title and meta description by using Shopify which double the sales volume in terms of sales by traffic source (search). • Increased conversion rates by 7 times through developed in-site body content, meta description, and page title. • Created product status tracker to integrate the product photo, style photo, and stocks in different platforms.
-
-
-
MiTac Information System Corp.
-
United States
-
Computer Hardware Manufacturing
-
1 - 100 Employee
-
Program Management Intern
-
Jul 2019 - Aug 2019
Managed a project by using 5S to refine production from time scheduled and complete the whole project in a limited budget. At the same time, learned how to effectively negotiate with customers using interpersonal skills. Made efficient internal communication in a fast-past environment. Managed a project by using 5S to refine production from time scheduled and complete the whole project in a limited budget. At the same time, learned how to effectively negotiate with customers using interpersonal skills. Made efficient internal communication in a fast-past environment.
-
-
Education
-
Baruch College
Master's degree, Marketing analysis -
國立中興大學
Bachelor's degree, Marketing