Windya Aprista

Social Media Marketing at Varesse®
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Contact Information
us****@****om
(386) 825-5501
Location
Jakarta, Jakarta, Indonesia, ID
Languages
  • English Professional working proficiency
  • Korean Elementary proficiency
  • Bahasa Indonesia Native or bilingual proficiency

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Credentials

  • Korean Academy
    Schoters
    Jan, 2022
    - Oct, 2024
  • Junior Photographer
    Badan Nasional Sertifikasi Profesi (BNSP)
    Jan, 2020
    - Oct, 2024
  • TOEFL SCORE 430
    ETS
    Nov, 2022
    - Oct, 2024

Experience

    • Indonesia
    • Manufacturing
    • 1 - 100 Employee
    • Social Media Marketing
      • Sep 2023 - Present

      · Manage, plan and create engaging social media contents on Instagram, TikTok and Twitter · Attract & engage with audiences including replying comments & chats · Develop ideas & strategy for Social Media to increase engagement & branding, especially Video Contents (IG Story, Reels & TikTok) · Work together with Marketing team & agency to create engaging content · Analyzing social media insights and trends to continuously improve brand awareness and engagement · Stay up to date with the best and latest social media best practices and trends Show less

    • Social Media Business Strategist
      • Apr 2023 - Present

      • Devise a content strategy for ads, push notifications, and social media • Make content plans for promotional purposes on Instagram and Facebook • Conduct client product analysis to be able to create appropriate promotional content • Editing image designs for promotional materials • Types of products that have been worked on such as food products and financial applications (Overseas companies such as SaveMate, Anna & Sarah) • Devise a content strategy for ads, push notifications, and social media • Make content plans for promotional purposes on Instagram and Facebook • Conduct client product analysis to be able to create appropriate promotional content • Editing image designs for promotional materials • Types of products that have been worked on such as food products and financial applications (Overseas companies such as SaveMate, Anna & Sarah)

    • Indonesia
    • Retail
    • 200 - 300 Employee
    • Store Operational Associate
      • Dec 2022 - Sep 2023

      • PIC for stationery product content and is responsible for managing Instagram social media @stationery_gramediadm • Responsible for managing product stock • Designing content for new product promotions, monthly promos, and more • Voice-over for store promotion announcement purposes • PIC for stationery product content and is responsible for managing Instagram social media @stationery_gramediadm • Responsible for managing product stock • Designing content for new product promotions, monthly promos, and more • Voice-over for store promotion announcement purposes

    • Indonesia
    • Hospitals and Health Care
    • 1 - 100 Employee
    • SEO Copywriter
      • Oct 2022 - Jan 2023

      Job responsibilities: • Write articles according to the theme and pay attention to the correct spelling. • Understand the procedures for articles according to SEO standards. • Conduct keyword research according to the theme of the article to be written. • Conduct keyword research according to the theme of the article to be written. Job responsibilities: • Write articles according to the theme and pay attention to the correct spelling. • Understand the procedures for articles according to SEO standards. • Conduct keyword research according to the theme of the article to be written. • Conduct keyword research according to the theme of the article to be written.

    • Singapore
    • Retail
    • 100 - 200 Employee
    • Copywriter
      • Sep 2022 - Jan 2023

      • Write clear, attractive copy with a distinct voice. 15-30 SKU daily target. • Interpret copywriting briefs to understand project requirements • Collaborate with designers, PR and other professionals on large- and small-scale marketing projects (e.g. email campaigns and landing pages) • Edit and proofread copy as needed • Use SEO principles to maximize copy’s reach • Source images and other content • Write clear, attractive copy with a distinct voice. 15-30 SKU daily target. • Interpret copywriting briefs to understand project requirements • Collaborate with designers, PR and other professionals on large- and small-scale marketing projects (e.g. email campaigns and landing pages) • Edit and proofread copy as needed • Use SEO principles to maximize copy’s reach • Source images and other content

    • Content Specialist
      • Jul 2022 - Sep 2022

      Responsibilities in this job : 1. Analyze trending content on the TikTok and Instagram platforms 2. Design content to be uploaded on Instagram 3. Determine content ideas for the TikTok platform 4. Manage the TikTok Shop e-commerce platform 5. Live streaming for buying and selling activities on TikTok Shop 6. Negotiating with potential influencers who will collaborate for promotional programs Responsibilities in this job : 1. Analyze trending content on the TikTok and Instagram platforms 2. Design content to be uploaded on Instagram 3. Determine content ideas for the TikTok platform 4. Manage the TikTok Shop e-commerce platform 5. Live streaming for buying and selling activities on TikTok Shop 6. Negotiating with potential influencers who will collaborate for promotional programs

    • Indonesia
    • Technology, Information and Internet
    • 100 - 200 Employee
    • Freelance Copywriter
      • Feb 2022 - Sep 2022

      Responsibilities in this job : 1. Make sure to provide interesting information every week. 2. Be responsible for the facts presented in the article. 3. Ensure that there are no errors in writing. 4. Provide a place to get a variety of information. Achievements in this job: 1. Get a total of 3,000 readers within 2 months. 2. Has 6 editor's choice articles. Responsibilities in this job : 1. Make sure to provide interesting information every week. 2. Be responsible for the facts presented in the article. 3. Ensure that there are no errors in writing. 4. Provide a place to get a variety of information. Achievements in this job: 1. Get a total of 3,000 readers within 2 months. 2. Has 6 editor's choice articles.

    • IT Services and IT Consulting
    • 200 - 300 Employee
    • Blogger
      • Aug 2017 - Sep 2022

      Author of personal blog at blogspot.com Author of personal blog at blogspot.com

    • Indonesia
    • Retail
    • 700 & Above Employee
    • Food Server
      • Sep 2019 - Jul 2022

      Responsibilities in this job : 1. Provide the best service to customers from arrival to completion. 2. Ensure customer needs are met. 3. Maintain the cleanliness of cutlery that will be given to customers. 4. Understand customer needs if they need help, baby seats, best seller food recommendations. Responsibilities in this job : 1. Provide the best service to customers from arrival to completion. 2. Ensure customer needs are met. 3. Maintain the cleanliness of cutlery that will be given to customers. 4. Understand customer needs if they need help, baby seats, best seller food recommendations.

    • Store Associate
      • Sep 2017 - Sep 2019

      Responsibilities in this job : 1. Responsible for stationery division. 2. Become a leader for competitors' sales and manage so that no product is eliminated. 3. Make monthly sales data to see best seller and low selling products. 4. Responsible for providing maximum service to customers. 5. Provide recommendations, help meet customer needs. 6. Responsible for achieving monthly targets. Achievements in this job : 1. Being the best sales person in 2017. 2. Being the best employee in 2018 Show less

    • Indonesia
    • Textile Manufacturing
    • 1 - 100 Employee
    • Sales Promotions Specialist
      • May 2017 - Jul 2017

      Responsibilities in this job : 1. Responsible for all brand products. 2. Doing promotions to customers. 3. Perform services and provide product recommendations that are suitable for customers. 4. Ensure sales targets are achieved. Responsibilities in this job : 1. Responsible for all brand products. 2. Doing promotions to customers. 3. Perform services and provide product recommendations that are suitable for customers. 4. Ensure sales targets are achieved.

    • Radio Operator
      • Jun 2014 - Mar 2017

      Responsibilities in this job : 1. Set what songs will be played according to the broadcast theme. 2. Ensure that the announcer's voice can be heard. 3. Provide direction to broadcasters and producers in case of problems so that the broadcast program continues to run smoothly. Responsibilities in this job : 1. Set what songs will be played according to the broadcast theme. 2. Ensure that the announcer's voice can be heard. 3. Provide direction to broadcasters and producers in case of problems so that the broadcast program continues to run smoothly.

    • Entertainment Providers
    • 1 - 100 Employee
    • Radio Announcer
      • Mar 2016 - Apr 2016

      Responsibilities in this job : 1. Provide information in accordance with the direction of the producer. 2. Presenting the program well, smoothly and enthusiastically. 3. Participate in the production of interviews with local government agencies. Responsibilities in this job : 1. Provide information in accordance with the direction of the producer. 2. Presenting the program well, smoothly and enthusiastically. 3. Participate in the production of interviews with local government agencies.

Education

  • Universitas Bina Sarana Informatika
    Bachelor's degree, Communication and Media Studies
    2019 - 2023
  • SMK Negeri 42 Jakarta
    Broadcasting
    2014 - 2017

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