Experience

Red Havas AU

• Australia
• Public Relations and Communications Services
• 1 - 100 Employee

• Digital Manager

  • May 2017 - Present



The Project Group

• Advertising Services
• 1 - 100 Employee

• Digital Manager

  • Oct 2012 - Apr 2017

  The Project Group is a PR and communications consultancy, with strengths in the automotive and industrial categories. Clients include Toyota, Lexus, BlueScope Steel, Symantec, Hino Trucks, Caltex, and Toyo Tyres.Overseeing and managing all digital activities within the company. This includes managing a portfolio of websites and social media accounts.Generating new business for the company. Broadening the scope of the digital department and transitioning the company towards its goal of becoming a fully-fledged digital agency.Team leadership. Managing a team of developers both on and off site.Digital strategy – advising all clients on their digital brand strategy.Reporting – Analytics evaluations and reporting for all clients on a monthly basis.Design and wireframing. Principle web designer at The Project Group, I also look after all aspects of UX and UI.Social media – managing a number of accounts including content generation and advertising.



Copeland Publishing

• Web Manager

  • Jun 2011 - Oct 2012

  Website manager working for one of the top parenting publications in Australia, including the national website, Child, and the magazines Sydney’s Child and Melbourne’s Child.Overseeing and managing all website activities, including design, editorial direction, content development and production, marketing, advertising sales and social media.Development and project management of iPhone application. Designed all of the architecture and GUI.Writing and editing. Dealing with staff issues, including regular performance assessment and management.Collaborating on content with authors and managing external developers, suppliers and freelancers. Working flexibly and collaboratively with the project team (including editors, designers and sales teams).Development of production processes, style guides, web standards, sales reporting and business analysis.Achievements: Turned around decline of the website within six months. Over 50% organic growth in visitors and 130% growth in page views.Designed and project managed the production of a successful iPhone application. App has been in ‘What’s Hot’ and Top 100 downloads lists since going live.



National Strategies

• Primary and Secondary Education
• 1 - 100 Employee

• Senior Editor

  • Jun 2010 - Apr 2011

  Senior member of the production services management team. Coordination of editorial activities and project allocation. Overseeing design and giving final sign-off on quality standards. Management of budgets and staff. Performance management. Reporting and data analysis. Development of production processes, style guide and web standards. Key in the development and creation of a new web site. Planning future publications.

• Lead Editor

  • Mar 2009 - May 2010

  Lead and manage a team of editors. Performance management including setting objectives and conducting reviews. Manage production schedules. The creation of print and web based materials using business systems and processes. Input into management of team editorial tasks and prioritisation of workload. Briefing and commissioning of external staff. Web editing using content management system, HTML and CSS. Project management. Proofreading. Documentum file management.

• Production Editor

  • Nov 2006 - Mar 2009

  Management of the pre-press publication process. Developing product deliverables to specification. Coordination of editing, design and quality assurance of all content. Briefing and commissioning of external staff. Print production. Scheduling. Proofreading. XML editing. Documentum file management.



BlouinArtinfo Corp

• United States
• Book and Periodical Publishing
• 1 - 100 Employee

• Editorial Assistant

  • Mar 2005 - Jun 2006

  Calendar/listings editor. Copyediting/proofreading. Picture research. Writing copy. Print production. Layouts and design. Editorial administration. Contributing and researching editorial ideas. Writing press releases. Maintaining website. Management of the internship programme.

• Advertising Sales Representative

  • Mar 2004 - Mar 2005

  Development and promotion of new client relationships within emerging and/or previously neglected markets. Contra and trade negotiations. Customer support. Financial reporting. Trade shows and general marketing. Assisting the advertising manager in all the practical elements of running an advertising department.



Nuffield Orthopaedic Centre NHS Trust

• Wellness and Fitness Services
• 1 - 100 Employee

• Senior Administrator

  • Mar 2003 - Jan 2004

  Senior administrator in Governance Unit. Acting Patient Advice Service Manager. Day-to-day management of the Governance Unit, working closely with the Risk Manager. Contingency planning. Incident reporting. Training and managing other members of the admin team. Patient advice and liaison. Senior administrator in Governance Unit. Acting Patient Advice Service Manager. Day-to-day management of the Governance Unit, working closely with the Risk Manager. Contingency planning. Incident reporting. Training and managing other members of the admin team. Patient advice and liaison.