Experience

SmartMedia Technologies

• United States
• Technology, Information and Media
• 1 - 100 Employee

• VP of Ad Operations

  • Aug 2023 - Present

  Carbondale, Colorado, United States

• Director of Ad Operations, Media & Delivery Strategy

  • Apr 2022 - Aug 2023

  Carbondale, Colorado, United States -Develop and execute the overall ad operations strategy, aligning it with the company's advertising objectives and revenue goals. -Lead and mentor a team of ad operations specialists & delivery managers, providing guidance, training, and performance evaluations to foster a high-performing and motivated team. -Collaborate with sales and marketing teams to devise innovative advertising solutions and packages that cater to client needs and drive revenue growth. -Oversee the implementation… Show more -Develop and execute the overall ad operations strategy, aligning it with the company's advertising objectives and revenue goals. -Lead and mentor a team of ad operations specialists & delivery managers, providing guidance, training, and performance evaluations to foster a high-performing and motivated team. -Collaborate with sales and marketing teams to devise innovative advertising solutions and packages that cater to client needs and drive revenue growth. -Oversee the implementation and integration of ad technology platforms, including ad servers, SSPs, DSPs, and other relevant tools, while staying updated with industry trends and best practices. -Proactively identify operational inefficiencies and bottlenecks, implementing process improvements and automation to streamline workflows and increase productivity.

• Senior Delivery Manager

  • Jan 2020 - Mar 2022

  Carbondale, Colorado, United States -Develop and implement ad operations strategies and best practices to optimize campaign performance, ad delivery, and revenue generation. -Monitor and analyze ad performance metrics, making data-driven decisions to improve ad targeting, placements, and overall campaign effectiveness. -Collaborate with third-party vendors and ad networks, negotiating contracts and managing relationships to maximize ad revenue and performance. -Lead and participate in cross-functional projects to enhance… Show more -Develop and implement ad operations strategies and best practices to optimize campaign performance, ad delivery, and revenue generation. -Monitor and analyze ad performance metrics, making data-driven decisions to improve ad targeting, placements, and overall campaign effectiveness. -Collaborate with third-party vendors and ad networks, negotiating contracts and managing relationships to maximize ad revenue and performance. -Lead and participate in cross-functional projects to enhance ad operations infrastructure, tools, and reporting capabilities. -Train and mentor ad operations team members, fostering a culture of continuous learning and professional development. -Monitor and manage ad operations budget, making strategic decisions to optimize resource allocation and achieve cost efficiencies. -Implement and maintain ad trafficking processes, ensuring accurate and timely delivery of ads across various platforms and devices. -Act as the main point of contact for ad-related technical issues, troubleshooting and resolving problems to minimize downtime and revenue loss.

• Account Manager

  • Jan 2019 - Dec 2019

  Carbondale, Colorado -Develop account plans to align with clients' objectives and our company's goals. Continuously assess account performance and devise strategies to achieve targets. -Keep clients informed about product updates, new features, and relevant industry information. Conduct regular meetings, presentations, and check-ins with clients. -Track and analyze key account metrics, providing regular reports to management. Utilize data-driven insights to make informed decisions and improve client… Show more -Develop account plans to align with clients' objectives and our company's goals. Continuously assess account performance and devise strategies to achieve targets. -Keep clients informed about product updates, new features, and relevant industry information. Conduct regular meetings, presentations, and check-ins with clients. -Track and analyze key account metrics, providing regular reports to management. Utilize data-driven insights to make informed decisions and improve client satisfaction. -Collaborate with cross-functional teams, including sales, marketing, and support, to deliver a cohesive and seamless experience for clients.

• Delivery Specialist

  • Jul 2017 - Jan 2019

  Carbondale, Colorado -Manage the trafficking and scheduling of ad creatives, ensuring timely and accurate delivery. -Monitor and analyze ad performance metrics, providing insights and recommendations to improve campaign effectiveness. -Troubleshoot and resolve any technical issues related to ad serving and tracking, ensuring a seamless user experience. -Conduct A/B testing and other experiments to identify opportunities for optimization and growth. -Implement and maintain ad tags and pixels for proper… Show more -Manage the trafficking and scheduling of ad creatives, ensuring timely and accurate delivery. -Monitor and analyze ad performance metrics, providing insights and recommendations to improve campaign effectiveness. -Troubleshoot and resolve any technical issues related to ad serving and tracking, ensuring a seamless user experience. -Conduct A/B testing and other experiments to identify opportunities for optimization and growth. -Implement and maintain ad tags and pixels for proper tracking and reporting. -Participate in cross-functional meetings and contribute to the development of overall ad strategies. -Collaborate with the data analytics team to generate reports and dashboards for ad performance analysis.



Charles Schwab

• United States
• Financial Services
• 700 & Above Employee

• Stockbroker

  • Jul 2016 - Jan 2017

  Greater Denver Area -Conduct market research and analysis to identify potential investment opportunities and trends in the financial markets. -Develop and maintain strong relationships with clients to understand their financial goals, risk tolerance, and investment preferences. -Provide personalized investment advice and recommendations to clients, taking into account their individual circumstances and objectives. -Execute buy and sell orders for clients, ensuring timely and accurate trade execution in… Show more -Conduct market research and analysis to identify potential investment opportunities and trends in the financial markets. -Develop and maintain strong relationships with clients to understand their financial goals, risk tolerance, and investment preferences. -Provide personalized investment advice and recommendations to clients, taking into account their individual circumstances and objectives. -Execute buy and sell orders for clients, ensuring timely and accurate trade execution in accordance with their investment strategies. -Stay up-to-date with financial news, economic indicators, and industry developments to inform investment decisions and offer insightful market commentary to clients.

• Associate Financial Service Professional

  • Feb 2016 - Jul 2016

  Greater Denver Area -Assist clients in understanding financial products and services offered by the company. -Stay updated on market trends, economic developments, and changes in financial laws and regulations to provide informed guidance to clients. -Maintain accurate and up-to-date client records, including financial information, transactions, and communications. -Cultivate and maintain strong relationships with clients, addressing their inquiries and concerns in a professional and timely… Show more -Assist clients in understanding financial products and services offered by the company. -Stay updated on market trends, economic developments, and changes in financial laws and regulations to provide informed guidance to clients. -Maintain accurate and up-to-date client records, including financial information, transactions, and communications. -Cultivate and maintain strong relationships with clients, addressing their inquiries and concerns in a professional and timely manner. -Support the financial service team in achieving business targets and contributing to the growth of the company.