William Gadsby Peet
Co-Founder & Chief Strategy Officer at Literal Humans- Claim this Profile
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Bio
Experience
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Literal Humans
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United Kingdom
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Advertising Services
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1 - 100 Employee
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Co-Founder & Chief Strategy Officer
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May 2020 - Present
Founded in 2020 at the height of the pandemic, Literal Humans has grown quicker than millennial existential angst and now boasts an international client roster of nonprofits and tech-for-good businesses tackling everything from climate change to employment inequality. It has been the great privilege of my life to work with my co-founder Paul David Perry to build one of the most talented teams of writers, designers, developers, SEO nerds, and creative storytellers the world has ever seen. As Chief Strategy Officer I am responsible for all the top-level tactics of the agency's content and digital marketing contracts. And as co-founder, I am responsible for everything from winning new business to sharing our team's dog photos. Woof. We've always got a home for great talent, so please do drop me a line if you're interested in building sustainable growth for mission-driven brands or just want to chat about H2H marketing - william@literalhumans.com Show less
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William Gadsby Peet
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London, United Kingdom
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Digital Marketing Consultant
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Sep 2018 - Present
Through strong industry contacts I perform consultancy work for a range of clients. Highlights from my work as a consultant include increasing Tennis For Kids sign ups for the Lawn Tennis Association by 100% and engineering the best Christmas period ever for the jewellery brand Alighieri. Through strong industry contacts I perform consultancy work for a range of clients. Highlights from my work as a consultant include increasing Tennis For Kids sign ups for the Lawn Tennis Association by 100% and engineering the best Christmas period ever for the jewellery brand Alighieri.
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TROFI
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Saudi Arabia
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Food and Beverage Services
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1 - 100 Employee
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Digital Marketing Manager
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Aug 2020 - Feb 2021
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Lucky Voice Group
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United Kingdom
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Entertainment Providers
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1 - 100 Employee
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Content & Digital Marketing Manager
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Sep 2018 - Aug 2020
Lucky Voice is the largest karaoke brand in the UK, with four private room venues in London and Brighton, an online subscription service, its own range of karaoke machines and a solutions arm that specialises in providing franchising opportunities and in-venue karaoke solutions to a worldwide estate of entertainment venues. As the company's Content & Digital Marketing Manager I was responsible for our overarching digital strategy and its implementation, the creation and day to day management of all paid social, PPC and content marketing campaigns across each sector of the business, as well as the design and production of all the content necessary to support said strategy and campaigns. Show less
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Sheengate Publishing Ltd
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United Kingdom
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Book and Periodical Publishing
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1 - 100 Employee
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Group Digital Manager
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Feb 2016 - Sep 2018
Sheengate Publishing is the largest independent publisher of local lifestyle magazines in Surrey and SW London, with a combined monthly circulation of 219,100 AB1 homes. As the Group Digital Manager I was responsible for the company's entire digital platform and ultimately the editorial quality, growth and monetisation of its websites: essentialsurrey.co.uk and sheengate.co.uk
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Editor
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Feb 2017 - Feb 2018
Along with my duties as Sheengate Publishing's Group Digital Manager, I took over the Editorship of its Berkshire title, The Windsor, Maidenhead & Ascot Magazine, for a year. The title has a monthly circulation of 32,000 AB1 homes in the local area and generates a gross revenue of £25,000/month. As Editor I was accountable for every facet of the magazine's quality – from its production and visual design through to the strength of the features and writing contained within.
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Education
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University of Leeds
Bachelor's degree, English and Philosophy -
Latymer Upper School
A level's, English, Philosophy and Geography