William Dubiel

Adjunct Professor at Medaille College
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Contact Information
us****@****om
(386) 825-5501
Location
US
Languages
  • English Native or bilingual proficiency
  • Spanish Limited working proficiency

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5.0

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David Crumb

Look up Team Player in the dictionary and you will find Bill Dubiel. Bill's efforts to support Sales, Programming and Promotions are unparalleled. His creativity and "can-do" attitude are resources that would benefit any team. Level headed, good natured and solution focused are all words regularly used to describe Bill and his stewardship at Townsquare Buffalo.

Basil Valente, O.F.M.

An excellent graduate student and attentive colleague with expertise in marketing communications projects both in the US and globally, William Dubiel is a top-notch IMC practitioner. I'm impressed with Bill's background and experience, working with not-for-profits here in the US, and major global firms, rooted in Europe.

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Credentials

  • Google Adwords Certified
    Google AdWords Certified
    Mar, 2014
    - Oct, 2024

Experience

    • Higher Education
    • 200 - 300 Employee
    • Adjunct Professor
      • Jan 2019 - Present

      Communications 301 - Digital Content and EngagementCommunications 311 - Social Media StrategiesSpeech 130 - Fundamentals of Public Speaking2020 Excellence in Social Media AwardAct as internship coordinator for digitally-based student internships

    • Social Media Consultant
      • Aug 2021 - May 2022

      Act as social media consultant for college Serve in advisory role for Digital Media and Entertainment departmentServe in advisory role for eSports, radio and TV clubs

    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Digital Content Manager
      • Sep 2020 - Feb 2023

      Oversee all marketing, sales and content decision-making for emerging data analytics firm with a focus on developing sports betting and cryptocurrency projects Develop and execute daily SEM, display and native advertising campaigns on multiple advertising platforms Edit and refine copy across all platforms for easy translation and higher comprehension for ESL-speaking users Research and write content with special attention paid to proper SEO techniques and strategies Oversee all marketing, sales and content decision-making for emerging data analytics firm with a focus on developing sports betting and cryptocurrency projects Develop and execute daily SEM, display and native advertising campaigns on multiple advertising platforms Edit and refine copy across all platforms for easy translation and higher comprehension for ESL-speaking users Research and write content with special attention paid to proper SEO techniques and strategies

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Digital Managing Editor
      • Feb 2017 - Sep 2020

      Oversee websites and social media platforms for four radio stations (WYRK, WBLK, WMSX and WBUF) Work directly with sales staff to conceptualize and execute sponsored digital content Work directly with contributors to develop and execute written and video content Edit content produced by contributors (station DJs) Regularly shoot and edit photos and videos from station events Oversee internship program for Townsquare Media Buffalo Oversee websites and social media platforms for four radio stations (WYRK, WBLK, WMSX and WBUF) Work directly with sales staff to conceptualize and execute sponsored digital content Work directly with contributors to develop and execute written and video content Edit content produced by contributors (station DJs) Regularly shoot and edit photos and videos from station events Oversee internship program for Townsquare Media Buffalo

    • United States
    • Internet News
    • 1 - 100 Employee
    • Managing Editor/Senior Columist
      • Dec 2013 - Sep 2020

      Edit submitted fantasy sports and sports betting content for grammar, punctuation, narrative strength, etc. Execute SEO strategies for website and publishing submissions Research and write original content for the site Vet candidates and onboard new contributors Work directly with shifting group of 30+ new contributors to refine writing skills Edit submitted fantasy sports and sports betting content for grammar, punctuation, narrative strength, etc. Execute SEO strategies for website and publishing submissions Research and write original content for the site Vet candidates and onboard new contributors Work directly with shifting group of 30+ new contributors to refine writing skills

    • United States
    • Entertainment Providers
    • 700 & Above Employee
    • Contributing Writer
      • Feb 2019 - Sep 2019

      Write a weekly starting pitching column along with various one-off articles Write a weekly starting pitching column along with various one-off articles

    • United States
    • Newspaper Publishing
    • 1 - 100 Employee
    • Fantasy Football Columnist
      • Aug 2016 - Feb 2019

      Write weekly fantasy football advice column during NFL preseason and regular season Write weekly fantasy football advice column during NFL preseason and regular season

    • United States
    • Advertising Services
    • 200 - 300 Employee
    • Senior Digital Analyst
      • Jan 2014 - Feb 2017

      Oversee full-scale search engine marketing campaigns Strategically design and maintain keyword lists and relevant ad copy Strategically design and maintain web pages Implement search engine optimization techniques on designed web pages Communicate with sales reps and clients daily Oversee full-scale search engine marketing campaigns Strategically design and maintain keyword lists and relevant ad copy Strategically design and maintain web pages Implement search engine optimization techniques on designed web pages Communicate with sales reps and clients daily

    • United Kingdom
    • International Affairs
    • 1 - 100 Employee
    • Media Marketing Intern
      • Jul 2012 - Aug 2012

      Developed three-part comprehensive report on media tactics for international relations consultancy firm, including: • Improving digital presence/optimizing social media profiles • Improving internal communications • More effectively engaging with the media Developed three-part comprehensive report on media tactics for international relations consultancy firm, including: • Improving digital presence/optimizing social media profiles • Improving internal communications • More effectively engaging with the media

  • Pickin' Splinters
    • Syracuse, New York Area
    • Contributing Sports Writer
      • May 2012 - Jul 2012

      Covered New York Collegiate Baseball League games in the Syracuse area Wrote game stories that were posted to pickinsplinters.com Covered New York Collegiate Baseball League games in the Syracuse area Wrote game stories that were posted to pickinsplinters.com

  • Syracuse Chiefs
    • Syracuse, New York Area
    • Sports Marketing/Promotions Intern
      • May 2011 - Dec 2011

      Handled all on-field promotions both pre- and in-game Contributed to Chiefs 2011 yearbook by researching and writing biographies for the coaching staff Devised marketing strategies in order to more successfully sell various Chiefs products (scorecards, yearbooks, baseball cards, etc.) Developed full-scale social media-based marketing plan, designed to improve sales and increase brand awareness Handled all on-field promotions both pre- and in-game Contributed to Chiefs 2011 yearbook by researching and writing biographies for the coaching staff Devised marketing strategies in order to more successfully sell various Chiefs products (scorecards, yearbooks, baseball cards, etc.) Developed full-scale social media-based marketing plan, designed to improve sales and increase brand awareness

Education

  • St. Bonaventure University
    Master's degree, Integrated Marketing Communications
    2011 - 2013
  • University of Oxford, Trinity College, UK
    Campaign Approach Session, Francis E. Kelley Program, Integrated Marketing Communications, Integrated Marketing Communications
    2012 - 2012
  • St. Bonaventure University
    Bachelor's degree, Journalism/Mass Communications
    2008 - 2011

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