Will Sockolov
Project Operations Manager at Realm- Claim this Profile
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Topline Score
Bio
LinkedIn User
Some people can do things, some people can teach, some can do neither, and some can do both. The last one is where Will falls. He taught me to lift, he helped me with confidence, and he coached me to a deadlift of 210 pounds (I weigh about 114). Will is very knowledgeable; I thank him for sharing what he knows and constantly helping me to tweak my skills. Thank you, Will.
Elena Lipkins
I hired Will shortly after a good friend of mine began to train with him. I was just getting back into working out, after a shoulder injury. I needed a personal trainer to help me with a plan to achieve my fitness goals. I had never even heard of CrossFit before. Now I'm hooked. From the first workout, until now, more than a year later - I am still engaged, challenged and sweating during every class! I feel stronger than ever, and never bored. Will keeps me thinking about diet and mobility, while remaining positive and inspirational. He recently agreed to start a bootcamp class for me and my four friends - which is helping to elevate my fitness to the next level. His professionalism, timelines, and great sense of humor help keep us on track. Highly recommend!
LinkedIn User
Some people can do things, some people can teach, some can do neither, and some can do both. The last one is where Will falls. He taught me to lift, he helped me with confidence, and he coached me to a deadlift of 210 pounds (I weigh about 114). Will is very knowledgeable; I thank him for sharing what he knows and constantly helping me to tweak my skills. Thank you, Will.
Elena Lipkins
I hired Will shortly after a good friend of mine began to train with him. I was just getting back into working out, after a shoulder injury. I needed a personal trainer to help me with a plan to achieve my fitness goals. I had never even heard of CrossFit before. Now I'm hooked. From the first workout, until now, more than a year later - I am still engaged, challenged and sweating during every class! I feel stronger than ever, and never bored. Will keeps me thinking about diet and mobility, while remaining positive and inspirational. He recently agreed to start a bootcamp class for me and my four friends - which is helping to elevate my fitness to the next level. His professionalism, timelines, and great sense of humor help keep us on track. Highly recommend!
LinkedIn User
Some people can do things, some people can teach, some can do neither, and some can do both. The last one is where Will falls. He taught me to lift, he helped me with confidence, and he coached me to a deadlift of 210 pounds (I weigh about 114). Will is very knowledgeable; I thank him for sharing what he knows and constantly helping me to tweak my skills. Thank you, Will.
Elena Lipkins
I hired Will shortly after a good friend of mine began to train with him. I was just getting back into working out, after a shoulder injury. I needed a personal trainer to help me with a plan to achieve my fitness goals. I had never even heard of CrossFit before. Now I'm hooked. From the first workout, until now, more than a year later - I am still engaged, challenged and sweating during every class! I feel stronger than ever, and never bored. Will keeps me thinking about diet and mobility, while remaining positive and inspirational. He recently agreed to start a bootcamp class for me and my four friends - which is helping to elevate my fitness to the next level. His professionalism, timelines, and great sense of humor help keep us on track. Highly recommend!
LinkedIn User
Some people can do things, some people can teach, some can do neither, and some can do both. The last one is where Will falls. He taught me to lift, he helped me with confidence, and he coached me to a deadlift of 210 pounds (I weigh about 114). Will is very knowledgeable; I thank him for sharing what he knows and constantly helping me to tweak my skills. Thank you, Will.
Elena Lipkins
I hired Will shortly after a good friend of mine began to train with him. I was just getting back into working out, after a shoulder injury. I needed a personal trainer to help me with a plan to achieve my fitness goals. I had never even heard of CrossFit before. Now I'm hooked. From the first workout, until now, more than a year later - I am still engaged, challenged and sweating during every class! I feel stronger than ever, and never bored. Will keeps me thinking about diet and mobility, while remaining positive and inspirational. He recently agreed to start a bootcamp class for me and my four friends - which is helping to elevate my fitness to the next level. His professionalism, timelines, and great sense of humor help keep us on track. Highly recommend!
Credentials
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Agile Foundations
LinkedInDec, 2021- Sep, 2024
Experience
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Realm
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Technology, Information and Internet
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Project Operations Manager
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Jan 2022 - Present
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Flagship Athletic Performance
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United States
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Wellness and Fitness Services
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1 - 100 Employee
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General Manager and Head Coach
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Oct 2013 - Jan 2022
-Led business development initiatives; worked directly with ownership ensuring alignment of KPIs. -Oversaw facility operations including buildouts, repairs, and renovations. Ensured facility quality and maintenance across multiple locations. Vetted and hired multiple subcontractors and vendors. -Full management of projects from conception to execution including launching fitness programs, digital products, customer service systems, facility repair and renovation, and marketing. -Piloted comprehensive project plans, processes, and workflows. -Developed and maintained brand cohesiveness and a premium product by directing all hiring, training, review cycle, and compensation decisions. -Ensured facility quality and maintenance across multiple locations. -Coordinated marketing campaigns, including copy and visuals running through email campaigns, paid and organic social media posts, and member referral marketing initiatives.
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MaxWell Fitness
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United States
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Wellness and Fitness Services
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1 - 100 Employee
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Owner/Coach
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2010 - Mar 2020
-Launched and built a group boot camp in Noe Valley. -Performed lead generation, marketing, scheduling, writing workout programs, and billing for over 150 group and private clients. -Launched and built a group boot camp in Noe Valley. -Performed lead generation, marketing, scheduling, writing workout programs, and billing for over 150 group and private clients.
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LaLanne Fitness
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United States
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Wellness and Fitness Services
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Coach/Trainer, Director of Operations
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2010 - Dec 2012
-Facilitated and led movement seminars and clinics for groups of up to 80 people. -Responsible for clearly and engagingly disseminating movement framework and progressions. -Provided product management for the launch of Freestyle Daily Practice, a subscription-based online training program. -Facilitated and led movement seminars and clinics for groups of up to 80 people. -Responsible for clearly and engagingly disseminating movement framework and progressions. -Provided product management for the launch of Freestyle Daily Practice, a subscription-based online training program.
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Education
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2008 - 2012
San Francisco State University, College of Business
BS, Marketing
Community
