Experience

Subject

• United States
• E-Learning Providers
• 1 - 100 Employee

• Curriculum Writer

  • Feb 2022 - Present



Media Lab Science

• United States
• Media Production
• 1 - 100 Employee

• Beauty Product Tester

  • Dec 2021 - Present

  Clinical trial participant for new beauty and wellness products Clinical trial participant for new beauty and wellness products



Beautytap

• United States
• Personal Care Product Manufacturing
• 1 - 100 Employee

• Beauty Expert

  • Dec 2021 - Present

  Thoughtful, informative reviews of innovative new skincare and cosmetic brands. Thoughtful, informative reviews of innovative new skincare and cosmetic brands.



Well-Lit,LLC

• United States
• Wellness and Fitness Services

• Founder/Owner

  • Nov 2020 - Present

  -Built an e-commerce company from the ground up in 5 months. -Identified gaps in a niche market to define company values, branding, social media, and merchandising plans. Buying/Merchandising -Converted research of new trends, customer personas, current top-selling products, and brand alignment into a merchandising plan. -Handled sourcing, selection, and purchasing for 200+ different products from local, national, and international vendors, including Faire and Bulletin. -Developed a quarterly subscription series featuring curated products with a custom routine/ritual based on seasonal themes. Social Media -Established Instagram presence with 1,025 followers and highest performing posts receiving up to 350 saves, 436 likes, and 56 shares in 7 months (despite a 3-month break due to a family emergency). -Cultivated trust and brand awareness through social media plan focused on authenticity over quantity, education, storytelling, and inspiration to connect with niche audience. -Increased shares, saves, and follows by researching and presenting complex information with reader-friendly style and graphics. -Leveraged promotional giveaways to collect email leads, create buyer personas, and insight on customer needs to inform future products and content development. Branding/Marketing/Sales -66% customer retention rate (returning customers combined with renewed subscriptions). -Successfully established a sliding-scale model of payment allowing customers to “choose what they pay” from three options and launched a quarterly subscription series on main site and Cratejoy. -Increased profile by collaborating with other brands, micro-influencers, and guest bloggers. Featured on POOG podcast’s Instagram stories twice. -Created color scheme, logo, tagline, promotional materials, and sourced all media. Show less



Philosophical Research Society

• United States
• Professional Training & Coaching

• Bookstore Social Media/E-Commerce

  • Dec 2019 - Oct 2021

  Merchandising/Inventory -Commended for having the foresight to upload over 50 new items to Weebly before the pandemic, resulting in a dramatic increase in online sales despite having to close the physical bookstore. -Drove sales by creating rotating displays and collections of books and gifts based on seasons, current events, and upcoming lectures. -Curated new book bundles based on themes (ie Self-Unfoldment, Philosophy for Beginners, and ROYGBIV), resulting in increased sales of “dead” stock and low performing items. -Vetted old and rare book donations for authenticity, value, and relevancy before adding to inventory. Social Media -Increased follower count by over 100% in 6 months with targeted campaigns such as Daily Words of Wisdom and Community Book Lists. -Optimized social media strategies by tracking customer engagement and feedback. -Engaged daily with the community using posts, stories, comments, and messages using a voice consistent with the PRS brand. Sales/Customer Service -Proposed and implemented Etsy and Abebooks stores to sell rare books and dead stock resulting in almost $3000 in sales in less than a year. -Frequently updated Weebly and Square for changes in inventory/price and uploaded new products, images, and descriptions. -Captured consistent customer sales with friendly, knowledgeable support. Show less



Self-employed

• Alabama and California

• Freelance Makeup Artist

  • Aug 2001 - Aug 2021

  Makeup application for every day and events/weddings, including lash application. Some paid, some as favors for friends and family. Makeup application for every day and events/weddings, including lash application. Some paid, some as favors for friends and family.



California Creative Learning Academy

• United States
• Primary and Secondary Education
• 1 - 100 Employee

• Dance Integration Specialist

  • Aug 2014 - Jul 2019

  Strategic Design -Overhauled TK-6th dance curriculum to align with new state/national standards, address needs of a more diverse student body, and incorporate the school’s educational mission and values of project-based, constructivist learning experiences with an emphasis on social-emotional development, conflict resolution, collaboration, creativity, and civic engagement. -Defined learning benchmarks, power standards, and unit/learning plans for all grades. -Developed a variety of holistic assessments to determine student learning and evaluate the efficacy of the curriculum plan. -Revamped the curriculum as needed each year in response to assessments, feedback, and teacher/student needs. Project Management -Annually organized and led projects with all grade-level teams that integrated dance and academics with brainstorming sessions, weekly meetings, and online updates, culminating in student performances. (7-9 projects a school year, 3-9 weeks per project, some simultaneously, and all with regular dance instruction still ongoing). -Commended by immediate supervisor, principal, and director for ability to co-teach with classroom teachers in studio and classrooms and innovate new methods of arts integration and instruction. -Co-Chaired and chaired the School Site Council for 3 years, culling feedback from school stakeholders in order to prioritize objectives for allocating state and federal funding in order to address learning gaps in key demographics. Show less



Pure Barre

• United States
• Wellness and Fitness Services
• 700 & Above Employee

• BarreTender (Reception/Host/Sales)

  • Jun 2016 - Oct 2018

  Hire and trained as a Pure Barre instructor but was unable to teach because of a full-time opportunity, so I helped out as much as I could. Proficient in MindBody, customer service, display and merchandising, light cleaning and organization, following up on leads and maintaining relationships with clients. Hire and trained as a Pure Barre instructor but was unable to teach because of a full-time opportunity, so I helped out as much as I could. Proficient in MindBody, customer service, display and merchandising, light cleaning and organization, following up on leads and maintaining relationships with clients.



Camino Nuevo Charter Academy

• United States
• Education Administration Programs
• 100 - 200 Employee

• • Aug 2013 - Jun 2014

• • Aug 2013 - Jun 2014



Gabriella Charter Schools

• United States
• Primary and Secondary Education
• 1 - 100 Employee

• • Aug 2012 - Jun 2014

• • Aug 2012 - Jun 2014



The Buckley School

• United States
• Primary and Secondary Education
• 100 - 200 Employee

• • Aug 2012 - Jul 2013

• • Aug 2012 - Jun 2013



Baldwin Arts & Academics Magnet School

• Montgomery, Alabama, United States

• Director of Dance Department

  • Aug 2004 - Jun 2012



Clinique

• Personal Care Product Manufacturing
• 700 & Above Employee

• Clinique Consultant

  • Jun 2002 - Sep 2002

  Makeup application, skincare consultation, sales, inventory, closing and opening Makeup application, skincare consultation, sales, inventory, closing and opening