Experience

ICCPP Group

• China
• Tobacco Manufacturing
• 1 - 100 Employee

• Marketing Manager

  • Oct 2022 - Present

  Manchester Area, United Kingdom - Manage and liaise with over a hundred influencers for brand promotion - Coordinate with the media to disseminate advertising; - Make the market research, analyze competitors' situation, and devise the strategy - Formulate and implement brand strategies through advertising and promotional material to increase sales of services - Liaise with e-liquid companies to explore opportunities for cross-promotion consumer engagement with our brands, whilst also generating revenue -… Show more - Manage and liaise with over a hundred influencers for brand promotion - Coordinate with the media to disseminate advertising; - Make the market research, analyze competitors' situation, and devise the strategy - Formulate and implement brand strategies through advertising and promotional material to increase sales of services - Liaise with e-liquid companies to explore opportunities for cross-promotion consumer engagement with our brands, whilst also generating revenue - Closely work with the Business Development team to collect their requests, analyze and find the solutions, and execute the plan; - Assist with annual budget development; - Confer with department heads or staff to discuss topics such as contracts, selection of advertising media, or products to be advertised; - Monitor and analyze sales promotion results to determine cost effectiveness of promotion campaigns Show less



Lasonic Limited

• Event Management and Marketing Manager

  • Jun 2020 - Sep 2022

  Hong Kong SAR - Explore opportunities to collaborate with various brands (licensors), such as Sanrio, ViacomCBS, IMG... - Formulate and implement brand strategies through executing product licensing, retail, and trade marketing for licensing products, and increase consumer engagement with our brands, whilst also generating revenue - Event planning liaison with all the stakeholders (licensor, sponsor, artists etc) - Effectively deliver client activity through active team management and engaging… Show more - Explore opportunities to collaborate with various brands (licensors), such as Sanrio, ViacomCBS, IMG... - Formulate and implement brand strategies through executing product licensing, retail, and trade marketing for licensing products, and increase consumer engagement with our brands, whilst also generating revenue - Event planning liaison with all the stakeholders (licensor, sponsor, artists etc) - Effectively deliver client activity through active team management and engaging partners - Take responsibility for the research, planning, and delivery of a high-value event - Ensure all events are delivered with excellent supporter care, event experience, and health and safety as top priority - Negotiate costs and manage the budgets for events, this includes developing merchandise items and production cost controlling - Overseeing all operational delivery across pre-production and onsite delivery - Build and sustain positive client relationships, providing continuous agency support and direction by understanding the brand, business and client’s market/s - Actively promote the full range of services that are available, to build the strength of the business relationships through the delivery of value-added services Show less



Cloud Connect Technology Ltd

• Project Assistant (CRECRA)

  • Jun 2018 - Apr 2020

  Hong Kong SAR - Explore collaboration opportunities with local artists/ illustrators/organizations to promote art and culture - Organize offline events with collaborating different brands, such as weekend markets, so as to provide exposure for local artists - Develop creative package, brand and charity partnerships ideas that align with the platform's goal, to drive revenue across the events. - Liaise with influencers, endure PR strategy and plans are executed within the defined timeframe. -… Show more - Explore collaboration opportunities with local artists/ illustrators/organizations to promote art and culture - Organize offline events with collaborating different brands, such as weekend markets, so as to provide exposure for local artists - Develop creative package, brand and charity partnerships ideas that align with the platform's goal, to drive revenue across the events. - Liaise with influencers, endure PR strategy and plans are executed within the defined timeframe. - Create and deliver paid media campaigns with different partners to promote local original designs to the public - Create and deploy e-newsletters to subscribers - Create dynamic and exciting copy for marketing material, ensures that web content, web offers and online elements are continually evaluated, updated and enhanced. Manage e-shops, which sell some unique or handicrafts items - Manage customer engagement online through Facebook, Instagram with interesting topic discussions, as well as promoting local arts and culture content Show less



Di-Amanda Ltd

• Marketing Assistant

  • Aug 2017 - Mar 2018

  *Update and manage websites, online platform and social media (Facebook/ Instagram/ HKTVmall/ Wedian) *Design all marketing material including flyers/ banners/ display stand/ posts for social media platform *Organize and maintain all window display *Organizing events, exhibitions, and other marketing activities *Provide administrative support to the department *Monitoring the stock level *Assist online research and data analysis, identify product trends, new product… Show more *Update and manage websites, online platform and social media (Facebook/ Instagram/ HKTVmall/ Wedian) *Design all marketing material including flyers/ banners/ display stand/ posts for social media platform *Organize and maintain all window display *Organizing events, exhibitions, and other marketing activities *Provide administrative support to the department *Monitoring the stock level *Assist online research and data analysis, identify product trends, new product development and business opportunities *Provide support for ad-hoc projects Show less



HSBC

• United Kingdom
• Financial Services
• 700 & Above Employee

• Part time clerk

  • Feb 2014 - Aug 2017

  * Sorting trade bill documents in order for processing * Matching bill schedules with documents * Data entry for documents credits * Document delivery * Filing and other general support for ad-hoc projects