Wes Rogers

President & CEO at Fischer Medical
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Wheat Ridge, US

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Experience

    • United States
    • Medical Equipment Manufacturing
    • 1 - 100 Employee
    • President & CEO
      • Aug 2015 - Present

      Greater Denver Area Fischer Medical manufactures medical devices for the cardiac, otolaryngology and audiology fields. The flagship product of the company is the Bloom cardiac electrophysiology stimulator. The Bloom has been the gold standard in EP stimulation for more than 40 years. Fischer Medical also services the expansive installed base of existing customers worldwide. Fischer Medical Technologies' roots go back to 1910, when H.G. Fischer, the oldest manufacturer of X-ray imaging devices in the United… Show more Fischer Medical manufactures medical devices for the cardiac, otolaryngology and audiology fields. The flagship product of the company is the Bloom cardiac electrophysiology stimulator. The Bloom has been the gold standard in EP stimulation for more than 40 years. Fischer Medical also services the expansive installed base of existing customers worldwide. Fischer Medical Technologies' roots go back to 1910, when H.G. Fischer, the oldest manufacturer of X-ray imaging devices in the United States, began its operation in Chicago, IL. • Restructured and turned around company losing $2 million per year • Returned to profitability in Year 1, concurrent with extensive investment in R&D • Drove development of 2.0 version of primary product line and achieved FDA clearance • Acquired ENT and Audiology device manufacturer, Preferred Products, in 2018 Show less

    • United States
    • Medical Device
    • Owner/General Manager
      • Oct 2014 - Present

      Greater Denver Area Inc. 5000 #257 Fastest Growing Private Companies 2021. Medical device manufacturer in the PPE and surgical disposables space. The company has been manufacturing disposable eye protection in the United States for 25 years. Responsible for oversight of all day-to-day operations including manufacturing, sales and marketing, supply chain and customer service. Full P&L responsibility, business planning, strategy and organizational objectives. • 1600% revenue growth FY20 • Retooled factory… Show more Inc. 5000 #257 Fastest Growing Private Companies 2021. Medical device manufacturer in the PPE and surgical disposables space. The company has been manufacturing disposable eye protection in the United States for 25 years. Responsible for oversight of all day-to-day operations including manufacturing, sales and marketing, supply chain and customer service. Full P&L responsibility, business planning, strategy and organizational objectives. • 1600% revenue growth FY20 • Retooled factory to meet increased demand • Originated federal, state and local government supply contracts Show less

    • Co-Founder & COO
      • Jun 2016 - Jun 2020

      Greater Denver Area Startup developing next generation imaging technology for mammography screening, diagnosis and biopsy. The company is dedicated to improving breast cancer detection and reducing unnecessary treatment for patients. We are developing proprietary 2D and 3D CT systems based on Fischer's slot scanning IP. Fischer Imaging is the successor to Fischer Imaging Corp., which until the early 2000's was a leading manufacturer of imaging equipment in the U.S. and pioneeered stereotactic needle biopsy… Show more Startup developing next generation imaging technology for mammography screening, diagnosis and biopsy. The company is dedicated to improving breast cancer detection and reducing unnecessary treatment for patients. We are developing proprietary 2D and 3D CT systems based on Fischer's slot scanning IP. Fischer Imaging is the successor to Fischer Imaging Corp., which until the early 2000's was a leading manufacturer of imaging equipment in the U.S. and pioneeered stereotactic needle biopsy under digital mammography guidance. The original Fischer Imaging developed one of the first Full Field Digital Mammography (“FFDM”) systems and sold over $1B in X-ray systems with over $400M to OEM partners such as GE, Varian, Dornier, Philips, Kodak and Storz. • Generated $750,000 in non-dilutive funding • Received NIH Phase I funding • Received 2nd NIH Phase I grant • Received OEDIT grant • Exited with sale of all shares in June 2020 Show less

    • United States
    • Medical Equipment Manufacturing
    • 1 - 100 Employee
    • Vice President/General Manager
      • Mar 2014 - Oct 2014

      Greater Atlanta Area Oversee day-to-day operations of Chemence Medical Products including manufacturing, production, quality, regulatory, research and development, sales and marketing, supply chain and customer service. P&L responsibility with a focus on rapidly growing the top line while simultaneously reducing costs for the company. Responsible for strategic planning, sales forecasting, marketing, sales force organization and product development. • Responsible for general management of all departments of… Show more Oversee day-to-day operations of Chemence Medical Products including manufacturing, production, quality, regulatory, research and development, sales and marketing, supply chain and customer service. P&L responsibility with a focus on rapidly growing the top line while simultaneously reducing costs for the company. Responsible for strategic planning, sales forecasting, marketing, sales force organization and product development. • Responsible for general management of all departments of medical division: 70+ personnel • Guide strategy and business planning of the company to deliver growth and profitability • Establish organizational objectives and goals for all departments • Identified cost saving strategies for production: packing automation, packaging, sterilization, shipping and overtime reduction • Identified and developed plan to realize numerous cost saving opportunities in supply chain • Ensured conversion of private label business to direct sales increasing profitability by 95%

    • Vice President of Sales & Marketing
      • Jan 2013 - Mar 2014

      Greater Atlanta Area Heading up Global Sales & Marketing for Chemence Medical Products, Inc. Responsible for all aspects of sales, marketing, business development and product development for the medical company. Chemence Medical Products, Inc. manufactures a Class II medical device for closure of surgical incisions and lacerations. • Responsible for all global sales, marketing, product development and private label relationships • Grew annual sales by 63% for Fiscal Year 2013 • Personally negotiated new… Show more Heading up Global Sales & Marketing for Chemence Medical Products, Inc. Responsible for all aspects of sales, marketing, business development and product development for the medical company. Chemence Medical Products, Inc. manufactures a Class II medical device for closure of surgical incisions and lacerations. • Responsible for all global sales, marketing, product development and private label relationships • Grew annual sales by 63% for Fiscal Year 2013 • Personally negotiated new GPO and IDN contracts which significantly impacted the top line • Increased profitability of distributor sales by 31% • Increased direct sales from 0.2% to 8.2% of Total Sales • Re-organized GPO contracts to parent company • Increased profitability of direct shipment GPO sales by an average of 7% • Added effective international distribution in South Korea, Middle East, Malaysia, China, South Africa and Latin America

    • France
    • Medical Equipment Manufacturing
    • 1 - 100 Employee
    • Southern Region Manager
      • Jan 2010 - Jan 2013

      Manage a team of 10 direct reps and 4 distributor organizations for the Small Bone Orthopedic division. Target Markets: Foot & Ankle and Hand. •Hired and mentored Rookie of the Year, FY12 • 99% to Quota, YTD, FY12; #1 Region, FY12 • 97% to Quota, Total Year, FY11 • Managed P&L ($2.5M budget) • Reduced SGA by 5.9% and increased Net Income by 4.7% in 2012

    • Medical Device
    • 1 - 100 Employee
    • Director of Sales & Marketing, Southeast (SurgiMend, CosMatrix & PriMatrix)
      • Jul 2007 - Jan 2010

      Built and managed a team of two regional managers and 29 direct representatives selling SurgiMend, CosMatrix and PriMatrix biologic mesh. Target markets: General Surgery, Plastic Surgery and Wound Care. • SE Region responsible for 75.17% of growth for Company in 2009 • Total Sales 2008 vs. Regions: 74% over NE; 460% over MW; 487% over W • #1 region in company 24 out of 26 months after taking over region that was 0 out of 31 months • #1 region in company every month for entire 2008… Show more Built and managed a team of two regional managers and 29 direct representatives selling SurgiMend, CosMatrix and PriMatrix biologic mesh. Target markets: General Surgery, Plastic Surgery and Wound Care. • SE Region responsible for 75.17% of growth for Company in 2009 • Total Sales 2008 vs. Regions: 74% over NE; 460% over MW; 487% over W • #1 region in company 24 out of 26 months after taking over region that was 0 out of 31 months • #1 region in company every month for entire 2008 and 2009 years • 9 out of 10 U.S. Top Rank, Total Year reps from Southeast Region for 2008 • Q3/07; Q3, Q4/08; Q1, Q2, Q3/09, Q4/09 – #1 region % to Quota • Q3/07; Q1, Q2, Q3, Q4/08; Q1, Q2, Q3/09, Q4/09 – #1 total revenue • Q3/07; Q3, Q4/08; Q1, Q2/09– Highest region quarterly sales in company history • Grew sales 3.8x beginning level • Managed $3M+ budget in conjunction with CEO • Developed and initiated a plan which reduced operating expenses in FY09 by $220,000

    • Director of Sales & Marketing, U.S. Sales (PriMatrix & CosMatrix)
      • Aug 2005 - Jul 2007

      Built and directly managed a sales force of 16 direct representatives and 43 independent sales representatives covering the U.S. market. Target markets: Plastic Surgery and Wound Care. • Aggressively grew sales from negligible to multi-millions in short time span • 287.43% to Quota, Q4, FY05 • 268.95% to Quota, Total Year, FY06: 258.27% Q4, 239.15% Q3, 373.52% Q2, 215.11% Q1 • Reporting directly to CEO • Projected and forecasted sales on a monthly/quarterly/annual basis •… Show more Built and directly managed a sales force of 16 direct representatives and 43 independent sales representatives covering the U.S. market. Target markets: Plastic Surgery and Wound Care. • Aggressively grew sales from negligible to multi-millions in short time span • 287.43% to Quota, Q4, FY05 • 268.95% to Quota, Total Year, FY06: 258.27% Q4, 239.15% Q3, 373.52% Q2, 215.11% Q1 • Reporting directly to CEO • Projected and forecasted sales on a monthly/quarterly/annual basis • Hired and managed all sales personnel and clinical consultants; created and conducted all sales training for personnel • Created all marketing, handled all marketing activities and responsible for coding and reimbursement strategy for product line

    • United States
    • Medical Equipment Manufacturing
    • 700 & Above Employee
    • Sales Representative- Neurologic Technologies Division
      • Mar 1999 - Aug 2005

      Direct representative for South Florida territory selling Midas Rex, PS Medical, Durepair, TiMesh and Macropore. Target markets: Neurosurgery, Ortho-Spine, ENT and OMF. • Sales Excellence Award (over 100% Total Year) 2000 • Sales Excellence Award (over 100% Total Year) 2001 • Sales Excellence Award (over 100% Total Year) 2003 • Sales Excellence Award (over 100% Total Year) 2004 • Top Ten US Performance Award and Trip, Total Year 2003; • Performance Stock Option Award, One… Show more Direct representative for South Florida territory selling Midas Rex, PS Medical, Durepair, TiMesh and Macropore. Target markets: Neurosurgery, Ortho-Spine, ENT and OMF. • Sales Excellence Award (over 100% Total Year) 2000 • Sales Excellence Award (over 100% Total Year) 2001 • Sales Excellence Award (over 100% Total Year) 2003 • Sales Excellence Award (over 100% Total Year) 2004 • Top Ten US Performance Award and Trip, Total Year 2003; • Performance Stock Option Award, One Year, 2003 • Performance Stock Option Award, One Year, 2004 • Strata Revenue Growth Contest, #1 in U.S., Total Year 2004 • Top Performance Award, CSF Management, Growth, #1 in U.S., Total Year 2004 • Top Performance Award, Cranial Repair, % to Quota, #2 in U.S., Total Year 2004 • Top Performance Award, Cranial Repair, Growth, #2 in U.S., Total Year 2004 • Top Performance Award, Midas Rex, Growth, #2 in U.S., Total Year 2003 • Top Performance Award, Midas Rex, % to Quota, #3 in U.S., Total Year 2003 • Top Performance Award, Bone Healing, #3 in U.S., Total Year 2001 • Top Performance Award, Midas Rex, #3 in U.S., Total Year 2000 • Grew annual sales 117% from original point

    • Sales Representative- Medical Device Distributorship
      • May 1994 - Mar 1999

      Sales representative for Central and South Florida territories representing Medtronic PS Medical, Elekta, Anspach, Cardinal Snowden-Pencer, Welch-Alllyn, Lifecell, Padgett, Clarus, Synergetics, Acra-Cut, Moeller, Linscan, US Biomaterials, University of Florida Bone Bank, Tefgen and Porex. Target Markets: Neurosurgery, Ortho-Spine, Plastic Surgery, ENT, OMF, Periodontics and Dental. • Grew annual sales from $2.3 million to $4.2 million • Neurosurgical Products: #1 in Total Annual Sales… Show more Sales representative for Central and South Florida territories representing Medtronic PS Medical, Elekta, Anspach, Cardinal Snowden-Pencer, Welch-Alllyn, Lifecell, Padgett, Clarus, Synergetics, Acra-Cut, Moeller, Linscan, US Biomaterials, University of Florida Bone Bank, Tefgen and Porex. Target Markets: Neurosurgery, Ortho-Spine, Plastic Surgery, ENT, OMF, Periodontics and Dental. • Grew annual sales from $2.3 million to $4.2 million • Neurosurgical Products: #1 in Total Annual Sales 1997 • Neurosurgical Products: #1 in Total Annual Sales 1998 • Neurosurgical Products: #1 in Annual Growth 1996 • Neurosurgical Products: #1 in Annual Growth 1997 • Neurosurgical Products: #1 in Annual Growth 1998 • Plastic and Oral Surgery Products: #1 in Total Annual Sales 1996 • Plastic and Oral Surgery Products: #1 in Total Annual Sales 1997 • Plastic and Oral Surgery Products: #1 in Total Annual Sales 1998 • Plastic and Oral Surgery Products: #1 in Annual Growth 1995 • Plastic and Oral Surgery Products: #1 in Annual Growth 1996 • Plastic and Oral Surgery Products: #1 in Annual Growth 1997 • Plastic and Oral Surgery Products: #1 in Annual Growth 1998

Education

  • Tulane University - A.B. Freeman School of Business
    Bachelor of Science (B.S.), Management
    1992 - 1994
  • William & Mary
    1990 - 1992

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