Wendy Calcaterra

Creative Director at Bluco Corporation
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Contact Information
us****@****om
(386) 825-5501
Location
Naperville, Illinois, United States, US

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5.0

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Sam Peacock

It’s incredibly rare to find someone at Wendy’s level of talent/experience/quality who is also an absolute pleasure to work with in every way. Wendy is a true partner from concept to completion with fantastic ideas, strong troubleshooting abilities and relentless dedication to producing the best end product every single time.

Nora DePalma

Wendy is the rare creative visionary who can bring a brand promise to life in both words and visuals, connecting the brand emotionally to its best sales prospects, particularly for complex B2B-focused products and services. Wendy's talents and work ethic are an asset to any marketing team and I am pleased to wholeheartedly recommend her.

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Experience

    • United States
    • Industrial Machinery Manufacturing
    • 1 - 100 Employee
    • Creative Director
      • Mar 2020 - Present

    • United States
    • Advertising Services
    • 100 - 200 Employee
    • Senior Copywriter
      • Aug 2018 - Mar 2020

      Responsible for conceptualizing and executing a wide array of initiatives, from the detailed to the concise. Write copy that captures brand messaging for all kinds of media — print, web and video. Collaborate with a team of designers and strategists on a wide variety of clients. Responsible for conceptualizing and executing a wide array of initiatives, from the detailed to the concise. Write copy that captures brand messaging for all kinds of media — print, web and video. Collaborate with a team of designers and strategists on a wide variety of clients.

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Creative Director
      • May 2018 - Aug 2018

    • Account Director
      • Apr 2017 - May 2018

      Responsibilities included account management, concept development, writing, graphic design, and email marketing. Managed social media department, created brand messaging and helped to create messaging and graphics for new business presentations.

  • CFM Direct
    • Oakbrook, IL
    • Creative Director
      • 1999 - 2002

      Managed staff of art directors and designers, working on accounts such as Goodyear, Capital One, United Airlines and JCPenney. In charge of hiring, scheduling, and working with sales team and production staff to complete projects. Managed staff of art directors and designers, working on accounts such as Goodyear, Capital One, United Airlines and JCPenney. In charge of hiring, scheduling, and working with sales team and production staff to complete projects.

  • LNC Communications
    • Frankfort, IL
    • Art Director
      • 1996 - 1999

      Responsible for design, copy and art direction of major plumbing trade accounts. Designed publications, print ads, direct mail, and POP. Responsible for design, copy and art direction of major plumbing trade accounts. Designed publications, print ads, direct mail, and POP.

    • United States
    • Book and Periodical Publishing
    • 300 - 400 Employee
    • Art Director
      • 1992 - 1996

      Began as a production manager, and worked my way up to Production Editor/Art Director. Redesigned magazine for a Gold Ozzie Award for Best Redesign of a Trade Magazine (Plumbing & Mechanical Magazine). Began as a production manager, and worked my way up to Production Editor/Art Director. Redesigned magazine for a Gold Ozzie Award for Best Redesign of a Trade Magazine (Plumbing & Mechanical Magazine).

Education

  • Bradley University
    Bachelor of Arts - BA, Advertising
    1988 - 1991

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