Wenchi Liao

Senior Executive Assistant to GM at VDA QMC CHINA
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Contact Information
us****@****om
(386) 825-5501
Location
Jing'an District, Shanghai, China, CN
Languages
  • English Full professional proficiency
  • Chinese Native or bilingual proficiency
  • German Limited working proficiency
  • Taiwanese Native or bilingual proficiency

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Credentials

  • BUSINESS ANALYTICS: FROM DATA TO INSIGHTS
    Wharton Executive Education
    Jun, 2020
    - Oct, 2024
  • Zertifikat Deutsch als Fremdsprache B2
    ÖSD
    Jan, 2010
    - Oct, 2024

Experience

  • VDA QMC CHINA
    • China
    • Motor Vehicle Manufacturing
    • 1 - 100 Employee
    • Senior Executive Assistant to GM
      • Jul 2023 - Present

      Support GM on Marketing and Sales Projects. None admin. Support GM on Marketing and Sales Projects. None admin.

  • Amazon
    • Bangladesh
    • Advertising Services
    • 1 - 100 Employee
    • Event Marketing Manager, Greater China and ROA
      • Mar 2021 - Aug 2023

      Lead of Prime Day and BFCM Summits also large performance/product marketing events to promote and generate demands on advertising for cross-boarder sellers based in Greater China and Rest of Asia. The other goal of the events is to amplify the brand awareness and deliver product knowledge/launch messages to boarder perspective clients to drive revenues and impressions via social media promotions. Lead of Prime Day and BFCM Summits also large performance/product marketing events to promote and generate demands on advertising for cross-boarder sellers based in Greater China and Rest of Asia. The other goal of the events is to amplify the brand awareness and deliver product knowledge/launch messages to boarder perspective clients to drive revenues and impressions via social media promotions.

  • China-Britain Business Council
    • United Kingdom
    • International Trade and Development
    • 1 - 100 Employee
    • Senior Event Manager
      • Mar 2019 - Mar 2021

      In charge of the events and the marketing over East Region (Shanghai, Hangzhou, Nanjing and Suzhou) for 9 sectors - Automobile, Finance, IP, Education, Energy & Infrastructure, FMCG, Retails, Creative and Sports. Ensure the project managed and delivered as an efficient market-entry platform for UK delegations and corporations finding the value-added partnerships / sponsorships in China. Moreover, manage the major trade shows for British Consulate-General, Shanghai and local Chinese government /stakeholders. Show less

  • Bulgari
    • Italy
    • Retail Luxury Goods and Jewelry
    • 700 & Above Employee
    • Trade Marketing Specialist
      • Jul 2018 - Nov 2018
  • Georg Jensen
    • Denmark
    • Design Services
    • 300 - 400 Employee
    • Marketing Assistant Manager
      • Mar 2016 - Jul 2018
  • Tiffany & Co.
    • United States
    • Retail Luxury Goods and Jewelry
    • 700 & Above Employee
    • Marketing & PR Supervisor(1-year contracter)
      • Jul 2014 - Jul 2015
  • Mandarin Oriental Hotel Group
    • Hong Kong
    • Hospitality
    • 700 & Above Employee
    • Marketing And Communications Manager(pre-opening team)
      • Aug 2013 - Mar 2014
  • Infineon Technologies
    • Germany
    • Semiconductor Manufacturing
    • 700 & Above Employee
    • Executive Assistant to Management Board / Assistentin der Geschäftsführung
      • Jan 2011 - Jan 2013

      Strategic and analytical tasks; Member of Infineon 2020 Committee Strategic and analytical tasks; Member of Infineon 2020 Committee

  • DFS Galleria
    • Australia
    • Wholesale
    • Marketing Executive
      • Jul 2007 - Dec 2009
  • BEAUTY & Style Magazine
    • India
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Fashion Editor
      • Jan 2003 - Aug 2003
  • Cartier
    • Canada
    • Advertising Services
    • 1 - 100 Employee
    • Retail Executive
      • Sep 2001 - Dec 2002
  • HSBC
    • United Kingdom
    • Financial Services
    • 700 & Above Employee
    • Assistant Corporate Dealer
      • Sep 1999 - Sep 2001

Education

  • Royal Holloway, University of London
    Master of Business Administration (MBA), International Marketing
    2005 - 2006
  • Berliz Language Center, Zurich
    2003 - 2004
  • Tamkang University
    Bachelor's degree, Industrial Economics
    1995 - 1999

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