Weining Guo
Director of International Business Development at Moorgen Smart Home- Claim this Profile
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Mandarin Native or bilingual proficiency
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English Full professional proficiency
Topline Score
Bio
Credentials
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Inbound Sales
HubSpot AcademyNov, 2020- Nov, 2024 -
Frictionless Sales
HubSpot AcademyNov, 2020- Nov, 2024
Experience
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Moorgen Smart Home
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Germany
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Appliances, Electrical, and Electronics Manufacturing
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1 - 100 Employee
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Director of International Business Development
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May 2022 - Present
Moorgen Smart Home is a leading smart-home device manufacturer and solution provider, owning a production base in Ningbo - home to the largest port in the world - with world-class production capabilities and state-of-art testing equipment. With self-developed hardwired control, wireless control, and cloud technologies at its core, Moorgen has developed more than 1,200 smart products enabling local and remote visual control. Our portfolio of more than 300 patents, covering technologies for smart AI touch screens, smart panels, smart remote controls, and smart hosts, reflects our leading position within the industry. Moorgen can customize product development and smart solutions according to the client's individual needs. Our design teams work in partnership with our clients worldwide to design products and tailor solutions that exceed expectations.
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Serica Labs
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United States
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IT Services and IT Consulting
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1 - 100 Employee
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Co-Founder & COO
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Oct 2020 - May 2022
Serica Labs is an American tech startup based in Hangzhou, China – the global capital of digital commerce – on a mission to give every exporter the sales tools they need to reach and succeed in new markets. Serica Labs is an American tech startup based in Hangzhou, China – the global capital of digital commerce – on a mission to give every exporter the sales tools they need to reach and succeed in new markets.
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3S agency
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China
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Advertising Services
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Partner/Business Development Strategist
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Jul 2020 - May 2022
CHI.social is a boutique international marketing agency providing marketing strategy, social media management, and content marketing solutions to SME’s with big aspirations. • As a Partner of CHI.social, identify and develop clients and partnerships around the world. Starting with the development of a compelling strategy - performing any necessary market research and competitor analysis - guide Chinese clients’ projects, acting as an intermediary with the CHI.s team, balancing cross-cultural and project management to ensure smooth and efficient completion.
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Orientiful
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China
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Manufacturing
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Founder
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Jun 2019 - Oct 2020
Orientiful was a cross-border e-commerce platform focused on sharing Eastern ideas and philosophies with the West. • As the Founder of Orientiful, was responsible for all aspects of the business, crafting the business plan, overseeing its development and growth from the very beginning. • Onboarded and oversaw the core founding team, driving the development of our MVP. Guided by the passion of linking together Eastern and Western cultures, creating a unique and innovative Chinese-zodiac based system with a broad range of partners cultivated both in and out of China.
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The China Partnership of Greater Philadelphia (CPGP)
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United States
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International Trade and Development
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Strategy Advisor / D.C. & China Representative
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Aug 2015 - Jul 2020
CPGP is a nonprofit that promotes environmental, educational, and cultural collaboration initiatives between Greater Philadelphia and China. • Had successfully identified, evaluated, and recommended commercial opportunities for Philadelphia-China collaboration. Helped with the development and execution of strategic plans for initiatives from the institutional to the national level. CPGP is a nonprofit that promotes environmental, educational, and cultural collaboration initiatives between Greater Philadelphia and China. • Had successfully identified, evaluated, and recommended commercial opportunities for Philadelphia-China collaboration. Helped with the development and execution of strategic plans for initiatives from the institutional to the national level.
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TAL Education Group
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China
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Education Administration Programs
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300 - 400 Employee
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Sr. Manager for International Business Development
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Dec 2017 - Aug 2018
TAL Education Group (NYSE: TAL) is a leading education brand in China with over 34,000 employees, combining technology and talent to create uniquely powerful education experiences. • Oversaw international university and institution outreach to hire talents and share competencies with educational organizations across China. • Successfully designed a hybrid model for hiring talents from universities in English speaking countries; created a comprehensive Campus Ambassador system based on in-depth industry analysis and intensive onsite research covering 5 regions in the U.S.
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Information Technology and Innovation Foundation
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United States
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Think Tanks
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1 - 100 Employee
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Graduate Research Fellow
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Sep 2015 - Dec 2015
ITIF is ranked the world’s leading science and technology policy think tank, focusing on the intersection of technological innovation and public policy. • Co-authored the comprehensive fintech report "Policy Principles for Fintech", which provides an overview of the innovations in financial technology, their impact on consumers and businesses, and the principles that should guide U.S. policymakers as they seek to encourage continued innovation in this sector. Conducted extensive research on fintech innovations, market trends, innovative business models, and technologies to develop the report.
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IDS Technology Marketing / ALLBOUND
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Phoenix, Arizona Area
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Business Strategy Associate
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Jun 2014 - Sep 2014
IDS was a digital marketing firm specialized in serving technology enterprises. • Developed a proposal to expand into California and provided practical steps on execution. • Cultivated new executive contacts in California including potential customers, business partners, and investors. • Key contributor to establishing the firm’s first foothold in Silicon Valley, a spinoff company (ALLBOUND) that sells proprietary technology marketing software: recommended IDS facilitate the expansion by qualifying for the support of an incubator/accelerator; IDS was selected by “Acceleprise” which helped establish ALLBOUND in San Francisco.
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Zurich Insurance
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Switzerland
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Insurance
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700 & Above Employee
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Distribution Supervisor/Asia-Pacific Regional Management Trainee
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Jul 2010 - Sep 2012
• Secured 10 new sales channels that increased Zurich’s revenues by researching and analyzing over 100 local insurance brokers and agencies to identify potential collaborative opportunities aligned with Zurich’s position. • Maintained continuity of business operations during an extensive restructuring of the distribution department. • Secured 10 new sales channels that increased Zurich’s revenues by researching and analyzing over 100 local insurance brokers and agencies to identify potential collaborative opportunities aligned with Zurich’s position. • Maintained continuity of business operations during an extensive restructuring of the distribution department.
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Citi
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United States
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Financial Services
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700 & Above Employee
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Associate Banker at Citi Private Bank
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Dec 2008 - Jul 2010
• Instrumental in launching Guangzhou Private Banking office, guiding all operations and processes. • Managed opening new accounts, handling inquiries and resolving problems for high-net-worth clients.
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Executive Assistant to Branch Manager
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Aug 2006 - Nov 2008
• Served as the primary liaison between the branch manager the branch operations.• Drove cross-cultural efforts and brand position, creating positive partnerships with PR teams, local government, the media, and professional associations.• Chaired both the Volunteer Committee and Citi Club of the Shenzhen Branch.
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Walmart
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United States
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Retail
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700 & Above Employee
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Training Coordinator/Management Trainee
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Jul 2004 - Aug 2006
• Progressed from being the sole Finance Department management trainee to the Executive Assistant to the Finance Director, and finally to Training Coordinator designing and overseeing all Finance Department training programs for 400+ employees in both the HQ and local JVs. • Progressed from being the sole Finance Department management trainee to the Executive Assistant to the Finance Director, and finally to Training Coordinator designing and overseeing all Finance Department training programs for 400+ employees in both the HQ and local JVs.
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Education
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2013 - 2015
Arizona State University, W. P. Carey School of Business
Master of Business Administration (MBA), Strategic Marketing and Services Leadership; International Business -
2000 - 2004
Xiamen University
Bachelor, Economics
Community
