Wayne Strandberg

at Fleet Safety International "A" Driving School
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Location
Calgary, Alberta, Canada, CA

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Jeff Nelson, MBA, CMC

Wayne is what I would call a super persuader. If he had to he could sell dirt to farmers. Fleet Safety International has been a client of ours for 9 months. As a team, they are smart, conscientious, and deliberate in everything that they do. And Wayne sets the tone and direction. We enjoy working with him.

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Experience

    • Canada
    • Transportation/Trucking/Railroad
    • 1 - 100 Employee
      • Nov 2004 - Present

      Fleet Safety International is in the Services industries of the Oil and Gas sector. Providing Driver Training both in-vehicle and on-line as well almost 200 online Safety courses for the Oil and Gas Industry such as WHMIS, TDG, Bear Awareness,Fall Protection,Ground Disturbance ,Standard First Aid and CPR and Winter Driving all on-line.With 6 skid trucks,Classroom and On Line Deference Driving 3 demerit reduction and a short 3 hour version, as well as Fatigue Management and Air brakes. PDIC short and Logbook -Federal hours of service. Driver, Record management and in-vehicle driver management and tracking, also available on-line. Responsible for leading Fleet Safety International as the VP of Sales in the Corporate Driver Education Industry and 1 retail driving divisions and our online division by selling to President, Owners, Vice Presidents, Health and Safety Officers, Training Coordinators and Risk Management Directors . Built and led and coaching a sales team of 5 people  To date, through effective team leadership, we have maintained our corporate sales and our retail divisions while maintaining a 50% net margin. Also, could increase the on-line division by 50% this last year and was successful able to launch a new on-line program and was 75% over budget in the first year.  Built and manage customer serve and customer support for our On-Line division Forecast and budget for all divisions Establish all pricing for corporate and retail divisions  Develop Corporate proposals, quotations and responses to all RFPs Prepare and deliver impact full sales presentations to all levels of management Sell custom programs to the Oil and Gas industry Managed the marketing program through our marketing firm Show less

      • Nov 2004 - Dec 2007

       Conducted classroom and in-vehicle training Conducted and tracked through Maximizar, a minimum of 20 cold calls per day both in person and over the phone and by email Prepared and delivered sales presentations  Prepared and submitted weekly sales reports

    • General Manager
      • Aug 1998 - Aug 2004

       Started the business in 1998 and grew S.E.S Special Event Services of Southern Alberta Inc. into the second largest portable toilet company in Calgary by exceeding the quality of service our competitors provided. Sold the business to Smithrite Portable and Special Event Services Calgary in June 2000.  Sold services to Construction Firms and Special Event Organizers and providing the best service in Calgary  Developed all budgets, sales forecasts for the business and managed expenses to ensure maximization of profit  Recruited, hired, trained and managed the performance of a team of 4 to 25 depending on time of year and event  Purchased and managed equipment  Smithrite Calgary sold off parts to Waste Management April 2004; I was asked to stay throughout the transition to Waste Management Show less

Education

  • Lakeland College
    Diploma, Environmnetal Science
    1988 - 1990

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