Experience

Quantum Dice

• United Kingdom
• Computer and Network Security
• 1 - 100 Employee

• VP of Sales

  • Apr 2023 - 9 months

  Oxford, England, United Kingdom



EPS Global

• Ireland
• IT Services and IT Consulting
• 100 - 200 Employee

• Board Adviser for Business Development, Semiconductors

  • Jan 2020 - 4 years

  Chester, United Kingdom As a VP Business Development I have following responsibilities: I build and maintain productive and long-term relationships with potential semiconductor companies and key clients through the utilization of strong communication skills which secure MCU’s with the aim to provide security for IOT and Automotive markets. Spearheading complete business development and sales operations and activities in order to facilitate company’s Salesforce in attaining major deals for secure provisioning… Show more As a VP Business Development I have following responsibilities: I build and maintain productive and long-term relationships with potential semiconductor companies and key clients through the utilization of strong communication skills which secure MCU’s with the aim to provide security for IOT and Automotive markets. Spearheading complete business development and sales operations and activities in order to facilitate company’s Salesforce in attaining major deals for secure provisioning, as well as collaborating with the top 12 semiconductor companies serving as a strategic ecosystem partner. My major accomplishments for this role are:  Increased customer base through identifying major customers requiring secure provisioning by collaborating with marketing and global Salesforce of major semiconductor companies. Show less



WPG Consulting

• Owner

  • Sep 2008 - 15 years 4 months

  Chester, United Kingdom Consulting for companies looking for experienced VP of Sales or VP of Business Development to help them grow.



Crypto Quantique

• United Kingdom
• Computer and Network Security
• 1 - 100 Employee

• Vice President Of Business Development

  • Jul 2020 - Mar 2023

  Tarporley, England, United Kingdom “Crypto Quantique is a quantum driven cybersecurity company addressing the growing challenges of end-to-end IoT security. We use the most advanced techniques in cryptography and quantum physics to deliver unforgeable identity key derivation technology using quantum tunneling — while delivering both certificate and key lifecycle management. Crypto Quantique is redefining the concept of security for the IoT by creating a seamless bridge between the silicon, device and cloud platform worlds.”



IAR

• Sweden
• Software Development
• 100 - 200 Employee

• VP Worldwide Sales

  • Mar 2016 - Feb 2019

  My day-to-day responsibilities as VP Worldwide Sales were: I have designed market-driven corporate strategies as well as conducted in-depth research, while locating target market and key players for accomplishing targeted objectives. Devised and implemented Go to market strategy for the company, along with launching companies’ sales and distribution channels worldwide to expedite sales and overall market share. I have ensured successful contract with ST, Microchip, Renesas, Cypress, NXP,… Show more My day-to-day responsibilities as VP Worldwide Sales were: I have designed market-driven corporate strategies as well as conducted in-depth research, while locating target market and key players for accomplishing targeted objectives. Devised and implemented Go to market strategy for the company, along with launching companies’ sales and distribution channels worldwide to expedite sales and overall market share. I have ensured successful contract with ST, Microchip, Renesas, Cypress, NXP, Texas Instruments, On Semi, SiLabs and Infineon by monitoring and supervision. I have established an effective CRM tool for use across the entire company. I assured the complete allocation as well as utilisation of resources while defining GTM strategy for the organisation. Following were my key achievements:  Improved company’s market position and international penetration by partnering with worldwide No.1 Programmer manufacturer Data IO.  Received recognition from executive leadership for attaining and signing strategic partnership with Programming House EPS Global.  Leveraged quality communication and negotiation skills that resulted in attaining favourable contractual terms and agreements with Arrow and Avnet as provisioning partners along with Future via EPS Show less



Crocus Technology

• United States
• Semiconductors
• 1 - 100 Employee

• VP Worldwide Sales

  • Mar 2011 - Nov 2015

  While serving as VP Worldwide Sales & Worldwide Distribution I had following responsibilities: I have led and monitored the overall implementations of distribution and sales representative network across different geographical locations for increasing the market share and recognition. I have developed and formalized corporate strategy for the company and secured multimillion dollar contracts, while reporting to executive chairman/CEO. I managed complete aspects required for setting and… Show more While serving as VP Worldwide Sales & Worldwide Distribution I had following responsibilities: I have led and monitored the overall implementations of distribution and sales representative network across different geographical locations for increasing the market share and recognition. I have developed and formalized corporate strategy for the company and secured multimillion dollar contracts, while reporting to executive chairman/CEO. I managed complete aspects required for setting and launching the company’s pricing strategy in order to maximize revenue and profitability. I have headed and played a vital role in the development of advanced disruptive technology in conservative marketplace, with 450+ customers and 32 design wins within 12 months. These were my accomplishments for this role:  Minimized major functional costs through proper management of annual expenditure budgets in alignment with specified targets.  Signed major contracts worth $2.5M and $5M with ARM and NXP respectively for IP license of company. Show less



Micron Technology

• United States
• Semiconductor Manufacturing
• 700 & Above Employee

• Worldwide Sales VP Embedded and Distribution

  • May 2010 - Sep 2010

  Reporting to Mark Adams-the Executive Vice President Worldwide Sales At the acquisition of Numonyx on may 6th transferred to Micron and was tasked to set up and lead the Worldwide Sales for the Embedded Division covering the Automotive, Consumer, Industrial and medical markets. Given additional responsibility in charge of Worldwide Distribution. Integrated the Worldwide Embedded sales teams of Numonyx and Micron, its worldwide Distribution partners and Reps.



Numonyx

• Switzerland
• Semiconductor Manufacturing
• 300 - 400 Employee

• Worldwide Sales VP Embedded Division

  • Jan 2009 - Sep 2010

  Reporting to the Executive Vice President of Worldwide sales Rick Hegberg, set up a separate salesforce within the company to focus on the Embedded market, both NOR and NAND, and to run Worldwide Distribution for the company.



Spansion is Cypress Semiconductor

• United States
• Semiconductor Manufacturing
• 700 & Above Employee

• VP Worldwide Sales ( Embedded Division)

  • Jul 2006 - Sep 2008

  Promoted to set up Worldwide Sales and Marketing organisation for the Embedded (Consumer, Set Top Box and Industrial) Division. Reported directly to the Executive VP Worldwide Sales and Marketing, Jeff Davis. In March 2008 recognised with a Centurion Award by the President and CEO, which is presented to a select group of 100 employees Spansion believed to be critical to the company’s future success to encourage them to remain with the company. Responsible for growing revenues from… Show more Promoted to set up Worldwide Sales and Marketing organisation for the Embedded (Consumer, Set Top Box and Industrial) Division. Reported directly to the Executive VP Worldwide Sales and Marketing, Jeff Davis. In March 2008 recognised with a Centurion Award by the President and CEO, which is presented to a select group of 100 employees Spansion believed to be critical to the company’s future success to encourage them to remain with the company. Responsible for growing revenues from $800M in 2006 to $1.3B in 2007 far outpacing the industry and growing marketshare by >10% to 42%. Separated Sales and Field Marketing worldwide teams into a separate one for CSID (Embedded BU) from the Wireless BU (Mobile Phones). Established model to ensure successful development, tracking and closure of business transferring from Americas and Europe to be manufactured in Asia. Developed account plans by major account for both revenue and profitable growth.

• VP Sales EMEA

  • May 2005 - Jul 2006

  In May 2005 all AMD sales people selling the Memory Divisions Flash Memory products were transferred into the newly formed company Spansion, which was subsequently spun off and listed separately under Nasdaq in December 2005. Promoted and Reported directly into the Executive VP of Worldwide Sales and Marketing. Promoted to VP in September 2005. Developed Field and Segment Marketing roles in Europe which was to be copied worldwide. Grew Sales in Europe to record levels in Q206 of… Show more In May 2005 all AMD sales people selling the Memory Divisions Flash Memory products were transferred into the newly formed company Spansion, which was subsequently spun off and listed separately under Nasdaq in December 2005. Promoted and Reported directly into the Executive VP of Worldwide Sales and Marketing. Promoted to VP in September 2005. Developed Field and Segment Marketing roles in Europe which was to be copied worldwide. Grew Sales in Europe to record levels in Q206 of $200M+ Grew sales in Nokia Mobile Phones to record level Established Spansion as number 1 supplier with 40%+ marketshare into Embedded EMEA market. Established Spansion as number 1 Flash memory supplier into the Automotive EMEA Market. Largest customers were Bosch, Siemens VDO and Harman Becker. Established Spansion as number 1 Flash Memory supplier into Set Top Box EMEA market. Largest customers were Thomson, Pace, Philips. Grew sales in Distribution market to 50%+ marketshare. Developed strong relationships with Arrow, EBV and Avnet European Execs.



AMD

• United States
• Semiconductor Manufacturing
• 700 & Above Employee

• Sales Director Europe Flash Memory Division

  • May 2000 - May 2005

  Promoted and reported directly into the Vice President of Europe responsible for all Memory Division sales across Europe. Responsible for Memory sales into both Mobile Phone and Embedded European customers. Grew Memory Division sales from $100M in 2001 to $600M in 2005.

• Sales Director Northern Europe

  • Apr 1997 - May 2000

  Promoted and reported directly to the Vice President of Europe Took on responsibility of leading teams covering Ericsson and Nokia. Lead sales and marketing team into developing one of Europe’s largest PC customers Time Computers. Responsible for promoting AMD CPU’s to retailers, PC press and other third parties. Responsible for sales in excess of $150M.

• UK Country Manager

  • Apr 1993 - Mar 1997

  Responsible for all AMD sales in the UK and Ireland

• Sales

  • Jul 1983 - Mar 1993

  Sales and Sales Managment roles for AMD in the UK



Texas Instruments

• United States
• Semiconductor Manufacturing
• 700 & Above Employee

• Field Sales Engineer

  • 1981 - 1983