Wayne Stant
Product Director at Traka- Claim this Profile
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English Native or bilingual proficiency
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French Professional working proficiency
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German Limited working proficiency
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Spanish Elementary proficiency
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Bio
Richard King (FISM)
Whilst everyone says they can do
Jemma Callow
I had the pleasure of working as part of Wayne's team for more than a year and can wholeheartedly endorse him as an excellent strategist, approachable leader and true gentleman. Wayne's vast experience spanning strategy, marketing and business improvement -as well as unwavering support- provided me with the knowledge and confidence to develop into a confident marketeer (having come from a career in journalism and communications). With incredible attention to detail, an open-door policy and two-way attitude towards team engagement, Wayne is a great addition to any company and an inspiring manager for those who have the genuine pleasure to work with him.
Richard King (FISM)
Whilst everyone says they can do
Jemma Callow
I had the pleasure of working as part of Wayne's team for more than a year and can wholeheartedly endorse him as an excellent strategist, approachable leader and true gentleman. Wayne's vast experience spanning strategy, marketing and business improvement -as well as unwavering support- provided me with the knowledge and confidence to develop into a confident marketeer (having come from a career in journalism and communications). With incredible attention to detail, an open-door policy and two-way attitude towards team engagement, Wayne is a great addition to any company and an inspiring manager for those who have the genuine pleasure to work with him.
Richard King (FISM)
Whilst everyone says they can do
Jemma Callow
I had the pleasure of working as part of Wayne's team for more than a year and can wholeheartedly endorse him as an excellent strategist, approachable leader and true gentleman. Wayne's vast experience spanning strategy, marketing and business improvement -as well as unwavering support- provided me with the knowledge and confidence to develop into a confident marketeer (having come from a career in journalism and communications). With incredible attention to detail, an open-door policy and two-way attitude towards team engagement, Wayne is a great addition to any company and an inspiring manager for those who have the genuine pleasure to work with him.
Richard King (FISM)
Whilst everyone says they can do
Jemma Callow
I had the pleasure of working as part of Wayne's team for more than a year and can wholeheartedly endorse him as an excellent strategist, approachable leader and true gentleman. Wayne's vast experience spanning strategy, marketing and business improvement -as well as unwavering support- provided me with the knowledge and confidence to develop into a confident marketeer (having come from a career in journalism and communications). With incredible attention to detail, an open-door policy and two-way attitude towards team engagement, Wayne is a great addition to any company and an inspiring manager for those who have the genuine pleasure to work with him.
Experience
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Traka
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United Kingdom
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Security and Investigations
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100 - 200 Employee
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Product Director
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Jan 2020 - Present
Leading the product management team for the market leader in key and equipment management solutions. Key activities including: - Creating a long-term product strategy and vision to underpin 5 year growth plans - Recruiting, managing and mentoring a team of Product Owners, Product Managers, UX Designers, Project Support and Documentation & Training - Initial ownership of the central marketing function until dedicated resource was found Leading the product management team for the market leader in key and equipment management solutions. Key activities including: - Creating a long-term product strategy and vision to underpin 5 year growth plans - Recruiting, managing and mentoring a team of Product Owners, Product Managers, UX Designers, Project Support and Documentation & Training - Initial ownership of the central marketing function until dedicated resource was found
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Clearview Intelligence
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United Kingdom
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Data Infrastructure and Analytics
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1 - 100 Employee
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Strategy & Marketing Director
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Jan 2018 - Nov 2019
Clearview Intelligence delivers innovative solutions that harness intelligence, informdecisions and influence behaviour, helping people make better journeys. Solutions thatimprove journey predictability, enhance safety, transform behaviour, reduce congestion andmake parking easier. Intelligent solutions that combine first-class sensing technology, apowerful data intelligence and analytics platform and unrivalled ongoing service & support.Together with our partners and clients, we’re making journeys work.My expanded role now focuses on developing and executing the wider business strategy in terms of the short-, medium- and long-term solutions roadmap to ensure our solutions and our partnerships continue to evolve to meet the demands of IoT, Connected and Autonomous Vehicles and the desire for less infrastructure on our roads. As part of this role, I retain responsibility for our Product Management and Marketing teams to ensure consistent messaging and a high level of support for our client base. Show less
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Marketing Director
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Mar 2016 - Jan 2018
As a member of the Senior Management Team and the Executive Board, my role is shaping and delivery of the roadmap for our ever growing solutions portfolio and the marketing activity to support our sales plan, including leadership of the Product Management and Marketing team.
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Head of Product & Marketing
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Aug 2011 - Mar 2016
Clearview Intelligence (formerly Clearview Traffic) delivers innovative solutions that harness intelligence, inform decisions and influence behaviour, helping people make better journeys. My role is shaping and delivery of the strategic vision for our ever growing portfolio of socially responsible, sustainable road safety, vehicle detection and traffic data collection & analysis solutions for the intelligent transport systems market, specifically designed to meet the demands of the Smart Cities era.Mentoring and management of a small team of Product & Project Managers as well as Marketing Communications and Market Development Managers. Show less
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Education Software Solutions
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United Kingdom
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IT Services and IT Consulting
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200 - 300 Employee
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Head of Product Management
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Dec 2010 - Aug 2011
Responsibility for a team of six product managers, driving the strategic direction and development of a suite of 35+ software applications that provide Local Authority Children's Services departments with a single record based management information system, designed to reduce administrative burden and enhance focus on improving outcomes through more targeted service delivery.
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Principal Product Manager
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Aug 2008 - Dec 2010
Responsibility for the Early Years software suite within the One portfolio & line management responsibility of two junior product managers. Promoted to Head of Product Management.
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Product Manager
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Oct 2005 - Jul 2008
Full NPD and product lifecycle responsibility for the Performance Management software suite within the One portfolio. Promoted to Principal Product Manager.
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ACCO Brands
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United States
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Manufacturing
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700 & Above Employee
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Product Manager
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Oct 2002 - Sep 2005
Full product lifecycle and P&L management responsibility for the traditional projection category, including overhead projectors, projection screens and associated accessories. Full product lifecycle and P&L management responsibility for the traditional projection category, including overhead projectors, projection screens and associated accessories.
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Product Marketing Manager
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Mar 2002 - Jul 2002
Management of third party videoconferencing and visual collaboration products. Management of third party videoconferencing and visual collaboration products.
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Product Manager
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May 1999 - Mar 2002
Full product lifecycle management for mobile wireless computing devices, software and peripherals.
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Marketing Database Co-ordinator
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Oct 1998 - May 1999
Daily management of the ACT! contact management database of over 3,000 worldwide customer contacts, including regular data cleansing, record purging and campaign management; also took on responsibility for coordination and logistics of demonstration/loan kit to enable resellers and systems integrators to develop, trial and demonstrate bespoke applications for their customers. Promoted to Product Manager.
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Regional Marketing Co-ordinator
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Jun 1998 - Sep 1998
Creation and coordination of all marketing campaign activity (i.e. new car launches, special offers, promotions, weekly print advertising in local press and management of contact databases) across five dealerships within the Coventry area. Creation and coordination of all marketing campaign activity (i.e. new car launches, special offers, promotions, weekly print advertising in local press and management of contact databases) across five dealerships within the Coventry area.
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Internal Account Manager
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Nov 1997 - Jun 1998
Sales order administration, customer liaison, coordination of equipment deliveries, specification guidance on server and desktop PC options, troubleshooting and technical support for a prestigious public sector account. Sales order administration, customer liaison, coordination of equipment deliveries, specification guidance on server and desktop PC options, troubleshooting and technical support for a prestigious public sector account.
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Consultant/Software Engineer
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Jun 1996 - Sep 1996
Creation of bespoke customer database applications, computer equipment sales, installation, set up, training and technical support. Interim role to gain work experience between completion of undergraduate degree and MA. Creation of bespoke customer database applications, computer equipment sales, installation, set up, training and technical support. Interim role to gain work experience between completion of undergraduate degree and MA.
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Education
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University of the West of England
MA, Marketing -
University of the West of England
2:1 BA (Hons), Modern Languages & Information Systems -
Bishop's Stortford College
A Levels:, French C, German D, Business Studies D