Wasan Fayyad
Senior Account Manager at Adcreators (Born Creators Group)- Claim this Profile
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Bio
Kelly Liebenberg
Wasan lead the marketing and event management plan for our multi channel business. Wasan is an incredibly smart and creative person and we worked together on multiple projects. Wasan always brought a lot of enthusiasm and fun to her work. She is meticulous, hardworking and funny, we always laughed a lot and enjoyed the projects we worked on together. You can always guarantee the highest level of professionalism and quality in her work. She is an amazing addition to any team and company. She has my highest recommendation.
Sheraz Mehmood
Wasan is one of the most organized, kind, motivated and spirited people I’ve ever had the opportunity to work with. We worked on multiple HR/Recruitment projects together where her tireless efforts and multiple approaches to a problem yielded the very best results, both for our team and the company. I could consistently rely on Wasan for her support and in-depth knowledge of HR with a warm smile. Being a proactive individual, she brought in new ideas to the table for internal development and cultural enhancement within our organization and initiated the process of sharing valuable insights on an everchanging industry within our team members. She’s sweet, accommodating, professional and an all-around wonderful person with a great sense of humor. She has my highest recommendation from a professional standpoint but she’s also one of the most genuine and fun people you could ever hope to work with!
Kelly Liebenberg
Wasan lead the marketing and event management plan for our multi channel business. Wasan is an incredibly smart and creative person and we worked together on multiple projects. Wasan always brought a lot of enthusiasm and fun to her work. She is meticulous, hardworking and funny, we always laughed a lot and enjoyed the projects we worked on together. You can always guarantee the highest level of professionalism and quality in her work. She is an amazing addition to any team and company. She has my highest recommendation.
Sheraz Mehmood
Wasan is one of the most organized, kind, motivated and spirited people I’ve ever had the opportunity to work with. We worked on multiple HR/Recruitment projects together where her tireless efforts and multiple approaches to a problem yielded the very best results, both for our team and the company. I could consistently rely on Wasan for her support and in-depth knowledge of HR with a warm smile. Being a proactive individual, she brought in new ideas to the table for internal development and cultural enhancement within our organization and initiated the process of sharing valuable insights on an everchanging industry within our team members. She’s sweet, accommodating, professional and an all-around wonderful person with a great sense of humor. She has my highest recommendation from a professional standpoint but she’s also one of the most genuine and fun people you could ever hope to work with!
Kelly Liebenberg
Wasan lead the marketing and event management plan for our multi channel business. Wasan is an incredibly smart and creative person and we worked together on multiple projects. Wasan always brought a lot of enthusiasm and fun to her work. She is meticulous, hardworking and funny, we always laughed a lot and enjoyed the projects we worked on together. You can always guarantee the highest level of professionalism and quality in her work. She is an amazing addition to any team and company. She has my highest recommendation.
Sheraz Mehmood
Wasan is one of the most organized, kind, motivated and spirited people I’ve ever had the opportunity to work with. We worked on multiple HR/Recruitment projects together where her tireless efforts and multiple approaches to a problem yielded the very best results, both for our team and the company. I could consistently rely on Wasan for her support and in-depth knowledge of HR with a warm smile. Being a proactive individual, she brought in new ideas to the table for internal development and cultural enhancement within our organization and initiated the process of sharing valuable insights on an everchanging industry within our team members. She’s sweet, accommodating, professional and an all-around wonderful person with a great sense of humor. She has my highest recommendation from a professional standpoint but she’s also one of the most genuine and fun people you could ever hope to work with!
Kelly Liebenberg
Wasan lead the marketing and event management plan for our multi channel business. Wasan is an incredibly smart and creative person and we worked together on multiple projects. Wasan always brought a lot of enthusiasm and fun to her work. She is meticulous, hardworking and funny, we always laughed a lot and enjoyed the projects we worked on together. You can always guarantee the highest level of professionalism and quality in her work. She is an amazing addition to any team and company. She has my highest recommendation.
Sheraz Mehmood
Wasan is one of the most organized, kind, motivated and spirited people I’ve ever had the opportunity to work with. We worked on multiple HR/Recruitment projects together where her tireless efforts and multiple approaches to a problem yielded the very best results, both for our team and the company. I could consistently rely on Wasan for her support and in-depth knowledge of HR with a warm smile. Being a proactive individual, she brought in new ideas to the table for internal development and cultural enhancement within our organization and initiated the process of sharing valuable insights on an everchanging industry within our team members. She’s sweet, accommodating, professional and an all-around wonderful person with a great sense of humor. She has my highest recommendation from a professional standpoint but she’s also one of the most genuine and fun people you could ever hope to work with!
Experience
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Adcreators (Born Creators Group)
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Australia
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Advertising Services
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1 - 100 Employee
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Senior Account Manager
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Jun 2022 - Present
- Manage a portfolio of accounts, developing and implementing account management strategies, coordinating with teams and departments to deliver solutions that meet clients' needs - Manage the process of brand creations and launches, rebrands, and the implementation of marketing and brand strategies - Identify opportunities for growth and managing initiatives to drive marketing and sales for clients - Identify new business opportunities and prepare proposals and presentations, as well as pitch to potential clients - Drive client retention, renewals, upsells and ensure continuous client satisfaction
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1PT Group
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Australia
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Advertising Services
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1 - 100 Employee
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Client Marketing Manager
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Jan 2021 - Jun 2022
Key Projects: Hubify (publicly listed telecommunications company), Metz (national tile and specialty materials importer and manufacturer), Delta Corp Remedial (residential and construction remedial work) - Act as the main point of contact in all matters relating to client requests and needs - Build and maintain client relationships to achieve long-term partnerships - Work with clients' internal teams to develop strategic marketing plans to meet their commercial objectives - Develop a thorough understanding of clients' products and service offerings - Creating and formalizing marketing processes and procedures for clients (Customer Journey Mapping, Marketing strategy, Content Strategy, Branding Guidelines, Website Strategy and Maps, Vision, Mission, and Values Conceptualisation) - Develop a monthly multichannel marketing calendar of activities, outlining communication and marketing activites for the month, which are in line with their strategic goals and objectives - Managing a team to ensure the timely and successful delivery on all marketing projects - Managing client projects' time frames and budgets - Presenting monthly progress reports for clients - Develop internal applications and processes to improve 1pt's service offering
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UNSW
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Australia
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Higher Education
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700 & Above Employee
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Mentor (UNSW MarkSoc Industry Mentoring Program)
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Jul 2021 - Jul 2021
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Interpro
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Australia
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Staffing and Recruiting
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100 - 200 Employee
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360° Solutions Consultant
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Oct 2019 - Jan 2021
Interpro has been a market leader for 25 years in connecting rare skills with niche markets. We’re a global specialist recruitment consultancy in the technology, enterprise apps and digital spaces. We have placed top talent across Australia, Europe, the UK, Asia, the Middle East and the United States of America. We’ve stood the test of time, and owe it all to our commitment to our most important asset, our people. In my role I was managing the .NET Development Permanent Desk. This includes doing heavy business development work to gain new clients, constantly speaking to candidates to understand their needs, keeping up to date with market trends, and ultimately, placing candidates in suitable roles.
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Sultan United Medical Company
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Kuwait
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Medical Equipment Manufacturing
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1 - 100 Employee
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Manager - Human Resources / Marketing
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Jun 2018 - Aug 2019
- Successfully establishing and launching the Human Resources Department and Marketing/PR Function - Working with senior leadership team to develop and implement strategies for positioning SUMC in the market - Managing and advising on the communication between SUMC and customers - Designing and implementing the first Performance Management Framework System for SUMC and guiding the annual performance appraisal process by providing Department Heads with the required forms, and the methodology for the performance appraisal - Designing and supporting production of marketing collateral - Communicating with governmental authorities and providing the required information for company registration and license renewals - Reviewing and providing feedback on all legal documents and contracts
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PROCAPITA MENA
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Kuwait
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Business Consulting and Services
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1 - 100 Employee
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Consultant - HR Advisory / Marketing
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Dec 2016 - Jun 2018
Key Projects: IKEA (Kuwait, Morocco, and Jordan), AAW (major retail conglomerate), and Al-Sallal (F&B Group) - Auditing and analyzing clients' current HR programs and recommending solutions - Advising clients' management on the administration and implementation of HR programs - Developing, reviewing, and implementing HR policies and procedures, and regularly preparing reports related to ongoing projects - Ensuring HR programs are in compliance with local laws and regulations and in line with best practices - Developing and implementing initiatives to improve and optimize workflow - Preparing proposals and engagement letters - Designing marketing collateral and presentation templates - Writing articles and reports on behalf of PROCAPITA (which were published on PROCAPITA's website and social media outlets) - Managing the production of all marketing materials with third party service providers - Advising designers on the development of social media templates - Developing social media content
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CorpStrategy Consulting
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Australia
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Financial Services
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1 - 100 Employee
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Business Development Executive
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Jun 2014 - Jul 2016
- Liaising and networking with clients - Managing the production of all marketing materials (social media accounts, newsletters, and overseeing development of website) - Maintaining and updating customer databases - Organizing (as well as attending) seminars and conferences alongside the managing director - Organizing marketing campaigns - Preparing proposals and engagement letters - Liaising and networking with clients - Managing the production of all marketing materials (social media accounts, newsletters, and overseeing development of website) - Maintaining and updating customer databases - Organizing (as well as attending) seminars and conferences alongside the managing director - Organizing marketing campaigns - Preparing proposals and engagement letters
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Education
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2014 - 2016
UNSW Business School
Master of Science (M.S.), Marketing -
2010 - 2014
Lebanese American University
Bachelor’s Degree, Business - Banking & Finance -
2006 - 2010
American International School Kuwait
High School, with Higher Level IB Certificates in Business, Math, English, Physics, and Philosophy
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