Walter Fisher
Marketing Coordinator at Oral & Maxillofacial Surgery Associates- Claim this Profile
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Bio
Experience
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Oral & Maxillofacial Surgery Associates, P.C.
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United States
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Medical Practices
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100 - 200 Employee
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Marketing Coordinator
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Aug 2022 - Present
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Auburn Cord Duesenberg Automobile Museum
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United States
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Museums, Historical Sites, and Zoos
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1 - 100 Employee
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Marketing and Communications Manager
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Aug 2019 - Aug 2022
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Union Chapel Dentistry
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United States
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Wellness and Fitness Services
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1 - 100 Employee
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Marketing and Communications Director
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Aug 2018 - Aug 2019
Oversee all aspects of marketing Dr. Painter’s three practices; Union Chapel Dentistry, Auburn Family Dentistry, and Sedation Dentistry of Fort Wayne. Responsibilities include development of annual budget, setting marketing goals, tracking results, and planning and promoting customer appreciation events and educational seminars. Plan, develop, and implement marketing campaigns that include direct mail drops, social media messaging, and promoting across multiple accounts, outbound calling, and internal staff promotions. Organize external contests for patients including referral contests and customer review campaigns, design and maintain stock of promotional items, and maintain outdoor signage including digital billboards and yard banners. Work closely with the webmaster to implement updates and improve SEO. Write marketing copy, design, and create assets including in-house posters, newsletters, direct mailers, social media posts, and print advertising.
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KPC Media Group Inc.
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United States
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Newspaper Publishing
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1 - 100 Employee
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Advertising Account Executive
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Jan 2017 - Apr 2018
I began offering all of KPC Media’s print and digital products to all current and potential customers in the Kendallville, IN territory. My customers included Parkview Noble Hospital, Cole Family YMCA, and Campbell and Fetter Bank. Duties include working face to face with all customers, developing new business and prospecting new clients, writing and designing ad copy with the creative team, and planning monthly budgets.
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Digital Marketing Consultant
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Feb 2016 - Jan 2017
As digital media sales executive, I focus on providing a wide variety of digital media products to customers such as website design and social media marketing. I also led a team to develop, sell, and execute different contests utilizing digital and online resources.
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Fort Wayne Newspapers
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Newspaper Publishing
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1 - 100 Employee
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Advertising Account Executive
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Jun 2012 - Jan 2016
As an Account Executive for Fort Wayne Newspapers I have spent the previous three and a half years serving the marketing needs of businesses in Northeast Indiana. This has proven to be the first major step of my career in marketing. As an outside sales representative I was responsible for prospecting and qualifying potential customers, developing and presenting feasible yet effective advertising campaigns, and executing those campaigns by working closely with creative development and layout. These marketing campaigns were composed of various products catered to reach a potential customer base of specific demographics. Making use of marketing products such as display print advertising, digital media, email marketing, and direct mail/commercial print solutions I was able to deliver measurable results to the customers I served.
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Department Supervisor
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Jan 2009 - May 2012
Manage a wide variety of specialty products marketed to distributors and dealers who carry percussion carriers and accessories. I am responsible for all aspects of filling orders to the deparartment including, Inventory control, proper assembly and packaging of merchandise, and shipping to customers on time. I manage a staff between 1 and 4 people, and have been cross trained to manage the shipping and receiving department. Sales and Marketing Manager (XL Specialty Percussion, Inc.) Built and Maintained relationships with our distributors and dealers in a B2B sales environment. Was responsible for making customers aware of all new products as well as changes to the product catalog. I was responsible for bringing in new customers as well as maintaing existing accounts. Developed marketing materials including magnets and cover letters. Managed bulk mailings to customers and handled follow up call backs.
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Education
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Ball State University
B.S, Marketing