Walid Ben Chahla

Social Media Marketing Specialist at The Blue Group - Qatar
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Contact Information
Location
Doha, Qatar, QA
Languages
  • English Full professional proficiency
  • French Native or bilingual proficiency
  • Arabic Native or bilingual proficiency

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Experience

    • Qatar
    • Retail
    • 100 - 200 Employee
    • Social Media Marketing Specialist
      • Nov 2022 - Present

      Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action Set up and optimize company pages within each platform to increase the visibility of company’s social content Moderate all user-generated content in line with the moderation policy for each community Create editorial calendars and syndication schedules Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions Show less

    • 1 - 100 Employee
    • Account Executive
      • Dec 2017 - Present

      contributing ideas to marketing campaignsconducting research and analyzing data to identify and define audiencescompiling, distributing and presenting ideas, information and strategiescoordinating promotional activities, events and interviewsmanaging production and performance of multimedia contentwriting and proofreading creative copymaintaining websites and tracking data analyticsupdating databases and using a customer relationship management (CRM) systemmonitoring budgetsmanaging social media campaignsmonitoring performance of marketing campaigns. Show less

    • Social Media Team leader
      • May 2017 - Present

      Perform research on current benchmark trends and audience preferencesDesign and implement social media strategy to align with business goalsSet specific objectives and report on ROIGenerate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)Monitor SEO and web traffic metricsCollaborate with other teams, like marketing, sales and customer service to ensure brand consistencyCommunicate with followers, respond to queries in a timely manner and monitor customer reviewsOversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)Suggest and implement new features to develop brand awareness, like promotions and competitionsStay up-to-date with current technologies and trends in social media, design tools and applications Show less

    • Social Media Office
      • Apr 2016 - Present

      Responsible for online marketing and creating an engaging social media content to attract big digital media following. Plans and execute initiatives to reach target audience through appropriate channels (social media, e-mail, offline and on-line marketing)In- charge for developing and organizing advertising policies and campaigns to support sales activities. In control to writing up case studies, ad copies, press releases, editorials, brand books, company profile and website contents.Liable in advising executives on advertising strategies and campaigns to reach target markets, creating consumer awareness, effectively promoting the attributes of services.In full control in researching a variety of digital advertising channels on the cost and effects of these advertising channels. Thus, with a very strong understanding of the features and the strength of our products and the position of our business strategy in the market.Organizing and coordinating the implementation of the digital marketing plan, including liaising with the digital channels, graphic designs and other professionals and agentsEvaluates the effects of the digital marketing plan and promoting the performance of our contractors for the implementation of the market plan.Analyzing the feedbacks from our customers, predicting or inferring the preferences from our customers in order to proper advise the director of the change in the market. Show less

    • SALES MANAGER
      • May 2012 - Present

      Identifies business opportunities by identifying prospects and evaluating their position in the industry; researching and analyzing sales options. Sells products by establishing contact and developing relationships with prospects; recommending solutions. Maintains relationships with clients by providing support, information, and guidance; researching and recommending new opportunities; recommending profit and service improvements. Identifies product improvements or new products by remaining current on industry trends, market activities, and competitors. Prepares reports by collecting, analyzing, and summarizing information. Maintains quality service by establishing and enforcing organization standards. Maintains professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; benchmarking state-of-the-art practices; participating in professional societies. Contributes to team effort by accomplishing related results as needed. Show less

    • Kuwait
    • Advertising Services
    • 100 - 200 Employee
    • Social Media Executive
      • Jan 2019 - Nov 2022

      Developing engaging social media strategies. Managing social media platforms of the organization. Scheduling social media posts. Engaging followers with regular company updates. Creating brand awareness to gain audience attention. Overseeing Social Media teamwork. Responding to the comments on social media on time. Creating paid social media campaigns for advertising. Monitoring social media metrics and ROI. Analyzing social media trends. Assisting the HR department with hiring and training new employees. Preparing social media engagement and activities reports. Optimizing social media content effectively. Coordinating with Graphic Designer and other team members. Staying up to date with the latest social media advertising efforts and goals. Show less

    • Telesales Supervisor
      • Mar 2010 - Apr 2012

      Attend company meetings to exchange product information and coordinate work activities with other departments. Hire, train, and evaluate personnel. Listen to and resolve customer complaints regarding services, products, or personnel. Provide staff with assistance in performing difficult or complicated duties. Confer with company officials to develop methods and procedures to increase sales, expand markets, and promote business. Monitor sales staff performance to ensure that goals are met. Plan and prepare work schedules, and assign employees to specific duties. Analyze details of sales territories to assess their growth potential and to set quotas. Direct and supervise employees engaged in sales, inventory-taking, reconciling cash receipts, or performing specific services. Show less

Education

  • First University, Tunisia
    Baccalaureate Of Experimental Science, Applied License In Business English
    2007 - 2010

Community

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