Waleed Masoud

Marketing Director at Human Saucer Agency
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Contact Information
us****@****om
(386) 825-5501
Location
AE
Languages
  • English Native or bilingual proficiency
  • Arabic Native or bilingual proficiency

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Bio

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5.0

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walid saad

I rarely come across real talents who stand out like Waleed full of passion for his role as a marketer I had the pleasure of working with him for three years at the Big Corp, collaborating on several project teams, Waleed’s ability to handle multiple projects was unlike any I’ve seen before and made a dramatic increase in the productivity level of our company by taking always the extra mile to deliver. No matter how tense a meeting, Waleed made sure everyone left with a smile, he would be an asset to any company, he definitely earns my highest recommendation

Gepp Macatangay

Waleed is a Creative Marketer that can easily come up of creative concepts & marketing ideas. He's a positive person, motivated, and passionate in everything he is doing. During the time that I worked with him, he easily managed to conceptualized different campaign for different brands. He also helped us in social media and build a commendable online presence. Would always recommend Waleed to everyone who's looking for a creative marketing executive that can adapt to the environment easily.

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Credentials

  • Content Marketing
    HubSpot
    Mar, 2021
    - Nov, 2024
  • Google Analytics Individual Qualification
    Google
    Aug, 2021
    - Nov, 2024
  • Performance Fundamentals
    Twitter
    Aug, 2021
    - Nov, 2024

Experience

    • United Arab Emirates
    • Advertising Services
    • 1 - 100 Employee
    • Marketing Director
      • Jul 2021 - Present

      Brand agency for startups and new ventures. Born straight in the heart of Dubai, based everywhere around the world. At Human Saucer, we're challenging relevance through innovative problem-solving with a human touch at the core. We're here to help brands make their marketing more human by crafting relevant, anti-boring, and compelling brand strategies. Brand agency for startups and new ventures. Born straight in the heart of Dubai, based everywhere around the world. At Human Saucer, we're challenging relevance through innovative problem-solving with a human touch at the core. We're here to help brands make their marketing more human by crafting relevant, anti-boring, and compelling brand strategies.

    • United Arab Emirates
    • Motor Vehicle Manufacturing
    • 200 - 300 Employee
    • Marketing Strategist - Saif Belhasa Holding
      • Dec 2017 - Jul 2021

      Saif Belhasa Holding is a multinational business group including more than 50 companies operating in sectors ranging from transportation, travel & tourism, advertising, fashion retail, and restaurant franchises to real estate, and building/construction materials. •Identify and develop a 360-degree marketing strategy for the region that aligns with the brand's strategic objectives •Worked with a team of 10 to develop relevant content, b2b & b2c strategies to help in generating more qualified leads and driving customer engagement and retention. •Conducting comprehensive market benchmarking studies to identify gaps & opportunities in the market and help leverage the business USP •Develop a brand strategy to be used across all marketing channels, and make sure to use consistent branding, messaging and tone of voice •Lead, manage, and supervise the marketing department team to accomplish our business goals. •Led re-branding initiatives, developed strategic direction, brand identity, positioning, core message, storytelling, and visual identity for regional brands •Developed communication & content strategies, brand marketing plans, and executed high converting digital marketing campaigns •Develop creative briefs, work with external third-party agencies to meet our communication objectives •Creating a social media calendar, with communication objectives and content pillars, sourcing and managing 15 content and production specialists & agencies to launch regional social media campaigns •Analyzed the customer’s journey map to identify pain points and opportunities for simplification, design enhancement, data enrichment and improvement in each touchpoint of the user experience

Education

  • Canadian University Dubai
    Bachelor's degree, Business Marketing
    2013 - 2017
  • University of Pennsylvania
    Course, Introduction to Marketing
    2020 - 2020

Community

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