Wajiha Tariq

Managing Director at Fruitic & Vege Inc. Canada
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Location
Toronto, Ontario, Canada, CA

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Experience

    • Food and Beverage Manufacturing
    • 1 - 100 Employee
    • Managing Director
      • Dec 2013 - Present

      - Communicating, on behalf of the company, with shareholders, government entities, and the public - Leading the development of the company’s short- and long-term strategy - Creating and implementing company vision and mission - Communicating, on behalf of the company, with shareholders, government entities, and the public - Leading the development of the company’s short- and long-term strategy - Creating and implementing company vision and mission

    • United States
    • Manufacturing
    • 1 - 100 Employee
    • Head of Sales and Marketing
      • Mar 2010 - Nov 2013

      - Responsible to optimize sales, develop new business strategies, balancing firm objectives, pricing and increase company business volume. - Preparing P&L strategy and productive growth that is beneficial for the company. - Sales forecasting and strategic planning to ensure the sales and profitability of product. - Responsible to synchronize timing daily deliveries & services to customers and analyzing customer satisfaction and monitoring market trend feedback to production team and improvement. - Formulate, direct and coordinate marketing activities and policies to promote products and services, working with advertising and promotion personal. - Conduct economic and commercial survey to identify potential markets for products and services. - Inventory control. - Training and coaching staff in order to achieve desire targets Show less

    • Coordinator and Merchandiser
      • Feb 2008 - Feb 2010

      - Plan product ranges and prepare sales. - Coordinate, plan and arrange production within house or out source, - To maintain and organize finished produce. - Fresh Food Logistics and Import - Calculate expenditures, receipts, accounts payable and receivable. - Forecasting profit and sales, optimizing the sales volume and profitability of designated produce area. - Plan product ranges and prepare sales. - Coordinate, plan and arrange production within house or out source, - To maintain and organize finished produce. - Fresh Food Logistics and Import - Calculate expenditures, receipts, accounts payable and receivable. - Forecasting profit and sales, optimizing the sales volume and profitability of designated produce area.

    • United States
    • Wellness and Fitness Services
    • Merchandiser
      • Sep 2001 - Nov 2004

      - Managing corporate sales activities and develop sales plans like marketing, advertising, promotion etc. - Calculate expenditures, receipts, accounts payable, and receivable. - Analysis of previous season’s sales and report on the current season’s line. - Meeting suppliers and managing the distribution of stock, by negotiating cost prices, ordering, agreeing with timescales, and delivery dates. - Managing, training, and supervising junior staff. - Achieving Sales target set by management. Show less

    • Retail
    • 500 - 600 Employee
    • Customer Service Representative
      • Aug 2000 - Jul 2002

Education

  • University Canada West
    Bachelor of Commerce - BCom
    2010 - 2013
  • Humber College
    Book Keeping
    2003 -
  • Emery Collegiate Institute, Canada
  • St. Pauls English High School

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