Wai Yen Yin
Online News Reporter at Oriental Daily Sdn Bhd- Claim this Profile
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Chinese Native or bilingual proficiency
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English Professional working proficiency
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Malay Limited working proficiency
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Cantonese Professional working proficiency
Topline Score
Bio
Credentials
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The Fundamentals of Digital Marketing
Google Digital GarageFeb, 2023- Nov, 2024 -
Social Media Management
CourseraAug, 2022- Nov, 2024 -
Introduction to Social Media Marketing
CourseraJul, 2022- Nov, 2024 -
Marketing Analytics: Setting and Measuring KPIs
LinkedInJul, 2022- Nov, 2024 -
Marketing: Copywriting for Social Media
LinkedInJul, 2022- Nov, 2024
Experience
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Oriental Daily Sdn Bhd
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Newspaper Publishing
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1 - 100 Employee
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Online News Reporter
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Aug 2018 - Present
📌Always keep myself updated on current affairs news of local and international 📌Responsible for updating the latest news content (breaking local or international news) to the company's news website 📌Do researching, writing and producing engaging news content to increase page views of company’s website and engagement of social media platforms 📌Always be observant with the Facebook algorithms to enhance the content performance (Increase view engagements) 📌Managing organization’s social media platforms such as Facebook, Instagram, Twitter, Telegram and organization’s mobile app, even using an Owned Audience Marketing Platform - Izooto, leverages web push notifications to help news content drive repeat traffic to reach more readers 📌Research and create news content to increase traffic through analyze Google Analytics’ insight 📌Maintain good teamwork with colleagues, split the tasks to write news content when required. 📌Translated documents/news posts/articles from English/Malay to Chinese. 📌Managing online contents properly and effectively handling bad reviews/comments and negative posts 📌Actively engaged with audiences through Facebook posts status to increase engagements 📌Attend media events such as festival events and grand launches, generating related contents Show less
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Astro
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Malaysia
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Entertainment Providers
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700 & Above Employee
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Assistant Producer (Digital News - Chinese)
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Aug 2017 - Apr 2018
📌Do researching, writing and producing engaging news content 📌To undertake video editing, scriptwriting, research and shooting assignment 📌Translate news source from English to Chinese into a clear and understandable way to increase the post engagement of social media platforms 📌Street interview for hot news topics 📌To assist the Producer and Director in different stages of the daily production execution 📌Do researching, writing and producing engaging news content 📌To undertake video editing, scriptwriting, research and shooting assignment 📌Translate news source from English to Chinese into a clear and understandable way to increase the post engagement of social media platforms 📌Street interview for hot news topics 📌To assist the Producer and Director in different stages of the daily production execution
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Zing Gadget Sdn Bhd
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Malaysia
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Media Production
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1 - 100 Employee
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INTERN & PART TIME Author
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Feb 2016 - May 2016
📌Write and edit articles for online media (company’s website) 📌Brainstorm and discuss with the team member about the content ideas of an article 📌Post articles on social media platform such as Facebook to increase the exposure and improve the traffic of website 📌Attend events/ conferences which new product launching of smartphone and smartwatch 📌Assist as cameraman assistant during events/conferences 📌Produce articles which relate with smart devices within deadline, for example, do a full product review of a new launch smartphone 📌Articles that I wrote during my internship: https://zinggadget.com/author/wing/ Show less
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Education
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Tunku Abdul Rahman University College
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