Valerie Laws

Assistant Controller at Sonoma-Cutrer Vineyards
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Contact Information
us****@****om
(386) 825-5501
Location
Santa Rosa, California, United States, US

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During her tenure at Marimar Estate, Valerie brought a level of professionalism and competence rarely seen. I worked with Valerie to create monthly and annual budgets for my department, as well as manage daily profit and loss. Valerie utilized her astute attention to detail help the entire team work more efficiently, control inventory, and deliver an exceptional experience for both internal and external clients. Valerie was truly part of the team, and pitched in on any occasion. While her focus was on running the finances for a multi-national corporation, Valerie was always accessible and ready for anything! I would strongly recommend her, and wish her luck in her new endeavors

Leslie Hanes

Valerie is thorough & responsive in her work. She is on top of what needs to be done. It's truly a pleasure to work with her.

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Credentials

  • American Red Cross Adult & Infant CPR
    American Red Cross
    Apr, 2019
    - Nov, 2024
  • Quickbooks ProAdvisor
    Intuit
    May, 2016
    - Nov, 2024
  • California Sustainable Winegrowing Ambassador
    California Wine Institute
    Aug, 2015
    - Nov, 2024
  • Certified Property Appraiser
    CA State Board of Equalization
    Jun, 2013
    - Nov, 2024
  • Real Estate Sales Person
    State of California
    May, 2009
    - Nov, 2024

Experience

    • United States
    • Beverage Manufacturing
    • 1 - 100 Employee
    • Assistant Controller
      • Jun 2022 - Present

      • Monthly and annual budget review, planning, and execution • Winery production accounting including costing, absorption variance, and accruals • Manage Capital Expenditure financial process to ensure compliance within budget parameters • Month-end close process • Inventory valuation • Monthly and annual budget review, planning, and execution • Winery production accounting including costing, absorption variance, and accruals • Manage Capital Expenditure financial process to ensure compliance within budget parameters • Month-end close process • Inventory valuation

    • United States
    • Beverage Manufacturing
    • 100 - 200 Employee
    • Senior Financial Analyst, Corporate Finance
      • Apr 2021 - Jun 2022

      • Analysis of fiscal performance of 160+/- departments and impact on budget on a monthly and fiscal year basis. • Preparation and analysis of monthly and annual P&L statements with recommended correcting JE’s. • Management of operating cash flow internationally and domestic. • Intensive review and preparation of budgets, by department/ segment for final approval. • Treasury Management. • Analysis of fiscal performance of 160+/- departments and impact on budget on a monthly and fiscal year basis. • Preparation and analysis of monthly and annual P&L statements with recommended correcting JE’s. • Management of operating cash flow internationally and domestic. • Intensive review and preparation of budgets, by department/ segment for final approval. • Treasury Management.

    • United States
    • Wine & Spirits
    • 100 - 200 Employee
    • Sales Financial Analyst, FP&A
      • Jul 2017 - Apr 2021

      • Margin Accountability and Guardian. • Full Cycle strategic pricing and spend analysis in the wholesale network. • Partner with C-Suite and beyond for continuous improvement and analysis across inter-dependent areas of responsibility. • Validate per case accrual rates to ensure profitability. • Partner with Distributors nationally to ensure appropriate pricing is engaged. • TradePulse Champion and Leader of new initiatives and training. • Margin Accountability and Guardian. • Full Cycle strategic pricing and spend analysis in the wholesale network. • Partner with C-Suite and beyond for continuous improvement and analysis across inter-dependent areas of responsibility. • Validate per case accrual rates to ensure profitability. • Partner with Distributors nationally to ensure appropriate pricing is engaged. • TradePulse Champion and Leader of new initiatives and training.

    • United States
    • Food and Beverage Services
    • 1 - 100 Employee
    • Financial Analyst
      • 2016 - 2017

      • Developed and implemented new reporting and analysis systems/ process, dashboards. • Prepared monthly credit-line reporting, including analysis of inventory valuation, bulk wine valuation, A/R, and A/P. • Prepared monthly, quarterly, and annual P &L financial statements. • Ad hoc data analysis for sales volume, pricing/ margins, labor/ workflow analysis for 10 separate companies. • Prepared and evaluated complex ongoing budgets for all companies. • Acted as substitute Controller in absence. Show less

    • United States
    • Beverage Manufacturing
    • 1 - 100 Employee
    • Senior Accountant and Logistics Manager
      • 2015 - 2016

      • Act as a fiduciary agent in all aspects. • Preparation of monthly financial statements, month end/ year end close. • Post JE’s, reconcile inventory in multiple locations. • Daily accounting functions including A/R, A/P, and collections, for all channels including wholesale and tasting rooms. • Managed all aspects of Human Resources including payroll, PTO tracking, EDD reporting, Workers Compensation management. • Quarterly TTB tax reporting. • Annual budgeting and forecasting. • Cash-on-hand reporting. • Wine costing analysis. Production planning and procurement, inventory management. • Export shipment logistics, including documentation and fiscal responsibilities. Show less

  • Offbeat Brands
    • Petaluma, CA
    • Finance and Operations Manager
      • Jun 2014 - Oct 2015

      • Effectively managed A/P, A/R collections, expense reports, and commissions. • Proactively collaborated with national distributors and brokers (large and small) to gather and analyze depletion data, creating ad-hoc reporting tools. • Managed promotion calendars and NIF (new item forms) for our retail partners. • On-demand distributor depletion gap analysis. • Management of pricing file and product specifications file. • Export and import documentation and logistics. • Point of sale collateral fulfillment, maintenance, and relationship management. • Responsively collaborated with executive management and vendor partners. Show less

  • Business Development
    • Sonoma County, CA
    • REALTOR
      • 2008 - 2014

      • Created my personal brand in a crowded marketplace with a strong referral base. • Served on the Board of Directors as Special Events Chairperson, and Social Media Facilitator and Media Liaison. • Engineered social media program, including facebook, twitter, google+, hootsuite, website, and a weekly blog, resulting in first page google search results on keyword searches. • Created my personal brand in a crowded marketplace with a strong referral base. • Served on the Board of Directors as Special Events Chairperson, and Social Media Facilitator and Media Liaison. • Engineered social media program, including facebook, twitter, google+, hootsuite, website, and a weekly blog, resulting in first page google search results on keyword searches.

    • United States
    • Manufacturing
    • 700 & Above Employee
    • Sales Analyst and Trade Fund Manager
      • 2007 - 2009

      • Effectively converted raw sales data for 5 CPG brands into a cohesive reporting tool. • Managed trade fund budget of $8,000,000 per year. • Produced and analyzed daily, weekly, monthly, quarterly, ad hoc sales reports utilizing JDEdwards, Excel, Navision, and Business Objects. • Created and distributed all point-of-sale collateral. • Effectively converted raw sales data for 5 CPG brands into a cohesive reporting tool. • Managed trade fund budget of $8,000,000 per year. • Produced and analyzed daily, weekly, monthly, quarterly, ad hoc sales reports utilizing JDEdwards, Excel, Navision, and Business Objects. • Created and distributed all point-of-sale collateral.

Education

  • Society of Wine Educators
    Certified Specialist of Wine (CSW)- in progress
    2015 - 2017
  • Wine Business Institute at Sonoma State University
    Wine Business Management
    2012 - 2012
  • Sonoma State University
    B.S., Business, Management, Marketing, and Related Support Services
    1994 - 1998

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