Yuetong Zhou

UX/UI designer at Soca
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Location
US

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Experience

    • United States
    • Religious Institutions
    • 1 - 100 Employee
    • UX/UI designer
      • May 2020 - Present

      Professional Community App focused on referrals, interviews, salary information - Collaborated with 2 designers to ship iOS and Android apps from scratch - Delivered prototypes, 200+ UI screens, and a structured design system with 100+ responsive components in Figma - Led user research and conducted usability testings twice to iterate design Professional Community App focused on referrals, interviews, salary information - Collaborated with 2 designers to ship iOS and Android apps from scratch - Delivered prototypes, 200+ UI screens, and a structured design system with 100+ responsive components in Figma - Led user research and conducted usability testings twice to iterate design

    • 1 - 100 Employee
    • UX/UI designer
      • Oct 2020 - Sep 2021

      Hospitality Management System (B2B, SaaS) that provides a contactless check-in solution - Redesign the AirHost ONE PMS used by 6K+ properties in 5 countries. Features: check-in management, IoT smart lock, auto-messages. - Design contactless solution empowering hoteliers to manage guests and properties, supporting clients during this COVID-19 period. Features: Web/Tablet/Mobile check-in, PMS Integration, POS / Upsell, hotel facilities bookings. - Work on creating, growing, and maintaining the design system in Figma. Show less

    • France
    • Software Development
    • 1 - 100 Employee
    • Senior UX Designer
      • Oct 2018 - Jan 2020

      The largest Online Open Course Platform in China with 800K DAU. Rated 4.8/5 from active users in mainland China. - Ran end-to-end user research & interaction design of the product. - Collaborated with 8 PMs, 4 designers, and 30+ engineers to redesign the online learning platform for mobile (iOS, Android), tablet, and Web. - Designed new features of the personalized learning plan, home feed, course lists, short video, searching, user account system, etc. Increased monthly retention rate by 15.7% and the daily active users by 23.6%. - Contributed to qualitative and quantitative user research to optimize the product. - Advocated for the research findings to the team through written reports and in-person presentations. WeChat Mini Program Designed two different WeChat mini-programs from concept to launch (Product: Short Video for Seniors and Album Maker). Show less

    • Product Manager
      • Apr 2018 - Oct 2018

      One of the top-rated Video Editing Mobile Apps in China with 9M MAU - Partnered with the lead product manager to define product requirements and product roadmaps. - Collaborated with 6+ multidisciplinary teams to conceptualize, design, and develop features including funny sounds, auto-translated subtitles, and increased the monthly active users from 1M to 10M. - Conducted App Store Search Optimization, and the app ranking increased from 200th to 15th in the Photo & Video category. - Apple App Store recommended this app 3 times in 2 months, and customers rated it with an average of 5 stars with 680K reviews - Designed the information architecture, wireframe, prototype, and content of Kmovie's official website. Show less

    • China
    • Technology, Information and Internet
    • 700 & Above Employee
    • User Researcher
      • Jan 2018 - Apr 2018

      Xiaomi's Voice AI Assistant with monthly active users > 49.9M - Led Net Promoter Score (NPS) survey, competitor analysis, and usability testing.- Analyzed user research data and addressed user feedback and suggestions to stakeholders.

    • Product Manager
      • Jul 2017 - Jan 2018

      Fintech Intelligent Customer Service with AI Technology- Conducted UX researches (NPS Survey & Usability Testing) to support the Xiaomi finance app via product lifecycle.- Delivered multi-turn conversational intelligent customer service experiences with 2-product teams from the Mi cloud platform and the Mi finance department.- Increased the task efficiency by 71.9% and enhanced user satisfaction by 54%

    • United States
    • Software Development
    • 200 - 300 Employee
    • User Experience Designer
      • Feb 2017 - May 2017

      Capstone Project with Microsoft - Designed a pet adoption app to build a connection between adopters and rescuers to help stray animals find their homes. - Collaborated with five team members to create the design with the user-centered design process, including surveys, interviews, user flows, prototyping, UI design, video story, etc. Capstone Project with Microsoft - Designed a pet adoption app to build a connection between adopters and rescuers to help stray animals find their homes. - Collaborated with five team members to create the design with the user-centered design process, including surveys, interviews, user flows, prototyping, UI design, video story, etc.

    • China
    • Technology, Information and Internet
    • 200 - 300 Employee
    • User Experience Researcher
      • Nov 2016 - Apr 2017

      PhotoGrid Video Collage Maker - Conducted heuristic evaluations, prototype testings with 6 team members, and found 200+ usability issues. - Presented usability testing reports with research findings and recommendations to stakeholders. PhotoGrid Video Collage Maker - Conducted heuristic evaluations, prototype testings with 6 team members, and found 200+ usability issues. - Presented usability testing reports with research findings and recommendations to stakeholders.

Education

  • Beijing Normal University
    Master's degree, Applied Psychology
    2016 - 2018
  • Xiamen University of Technology
    Bachelor's degree, Digital Communication and Media/Multimedia
    2011 - 2015
  • Ming Chuan University
    Exchange student, Digital Communication and Media/Multimedia
    2013 - 2014

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