Viviana Guzmán
Sales and Marketing Executive at Y T International Enterprise INC. / Y T Group- Claim this Profile
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Bio
Experience
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Y T International Enterprise INC. / Y T Group
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Canada
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International Affairs
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1 - 100 Employee
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Sales and Marketing Executive
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Jan 2023 - Present
Design, develop, and implement marketing campaigns to promote the exhibitions and the brand according to customers' needs. Developing and implementing sales strategies to promote professional Exhibitions, identifying potential exhibitors and sponsors, and establishing partnerships with them. Design advertising brochures and manage social networks for the company. Promote the sales of the project and the brand's impact globally through innovation, email marketing, and social media campaigns. Provide advice and influence potential customers to buy spaces and attract visitors to the Exhibition. Provide post-sale service to customers and address their requests as Exhibitors. Generate commercial and collaborative relationships with customers, exhibitors, visitors, media partners, associations, etc Show less
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Yanbal
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Personal Care Product Manufacturing
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700 & Above Employee
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Sales Coordinator
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Aug 2018 - May 2022
Led the sales team members and achieved compliance with annual and campaign projections through the development of the competencies and skills of the sales team members to achieve an independent, empowered, oriented, trained, recognized, and enthusiastic work team and monitored the sales team's performance and activity.Executed sales indicators to monitor the growth of sales volume per month and the most relevant variables of the business for problem-solving and developed annual strategic sales and marketing plan.Guided the team members on their sales projections by making analyses and strategies for the fulfillment of the Business plan, the sales estimate of each campaign, and the development of their goals.Prepared and provided sales and traffic reports in meetings with the sales team and presented management reports, strategies, insights, and action plans for achieving goals to management and appropriate resolutions. Show less
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Assistant Sales Management Field
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Jan 2014 - Aug 2018
Supported internal and external customers of the organization, and performed administrative responsibilities as required by the director of sales.Contributed to organizing and executing business and departmental events, including budget management, catering, location selection, décor, set-up, and take-down.Managed SAP suppliers’ invoices according to the area’s requirements, made SOLPED purchase orders, and traceability in the SAP system, and administered suppliers according to the monthly requirements of the different events and training for the sales team and renewed the contracted services.Administered and executed the budget through established policies and billing processes and kept the financial system updated and manage the petty cash of the area. Show less
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Receptionist Secretary
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Aug 2010 - Jan 2014
Assisted with front desk; welcomed visitors and staff and helped as required while ensuring visitor sign-in procedures were followed, providing prompt and courteous service to internal and external customers giving timely and reliable responses, assisted customers with product and service inquiries with the ability to troubleshoot problems and complaints through investigate and interact with multiple departments and multiple branches to solve a problem.Managed the room schedulers for the projected monthly events and supported and participated in scheduled events, developed and directed the logistics for the location of the material, decoration, assembly of the workshops, and training in the area.Assigned and managed reservations for meeting rooms and video conferences, boardroom calendar management. Show less
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Personnel administration intern
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Jan 2010 - Aug 2010
Supported contract management and personnel management processes according to the director’s requirements in Human ResourcesFollow-up on social security affiliation of the employees, supported in the preparation of contracts and labor certifications and managed the file of resumes of the company, keeping it updated.
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Education
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Lambton College
Postgraduate, Business Management -
ILAC
High-Advanced English/University Pathway Program English, English -
Universidad Libre ®
Post Graduate Degree: Specialization in Marketing Management and Sales Strategy, Marketing -
Universidad Europea
Diploma in International Business, Economic Relations, Social Media and Marketing, International Relations and Foreign Affairs -
Universidad Autónoma de Colombia
Professional Degree: Business Administration, Business Administration and Management, General -
CORPORACIÓN DE EDUCACIÓN SUPERIOR POLITECNICO COLOMBO ANDINO
Technician in Bilingual Secretarial, Administrative Assistant and Secretarial Science, General