Experience

Porsche Asia Pacific Pte Ltd

• Singapore
• Motor Vehicle Manufacturing
• 1 - 100 Employee

• Product & Pricing Specialist

  • Sep 2018 - Present



Toyota Motor Asia Pacific

• Motor Vehicle Manufacturing
• 300 - 400 Employee

• Senior Product & Pricing Specialist

  • Jun 2014 - Sep 2018

  Jan 2016 – Present Team Leader in Model Pricing Strategy & Cost Planning• Lead 7 pricing / cost planning projects as supervisor / main Person-In-Charge (PIC) during model change / new model introduction to regional country, and improved OEM Marginal Profit (MP) for all projects by 5% - 8%. 1) Study massive data of parts cost and breakdown cost movements from various contributing factors (e.g. exchange rate, inflation, material cost). 2) Propose pricing strategy and negotiate for optimal parts & vehicle prices setting with stakeholders (e.g. distributor, headquarter, regional parts exporters) by considering market competition and total cost of manufacturing, to achieve optimal sales and profit.• Initiate profit forecast study and created data automation templates using Excel, which optimizes the analysis procedure for future users to evaluate profit movement.Jun 2014 - Present Specialist in Product Planning & Management• Collaborate with external research agency (Nippon Research Centre, Ltd) to conduct market survey to understand customer voice on product positioning & spec value. • Support distributor in long term product planning, and successfully introduced new models (e.g. Camry HV, Rush) into Pakistan market.• Review miscommunication happened among stakeholders and propose SOP to all parties to align the understanding and standardize the operations.Jan 2015 – Dec 2015 Specialist in Demand & Supply Management• Perform monthly sales & order evaluation by considering market and economic factors; reforecast for future-month with additional consideration of supply and stock situation.• Conduct long-term forecast on automotive market; plan for sales by model with careful consideration on local policy, economic growth potential, market competition and regional supply.



Wincor Nixdorf

• Product Management Intern

  • Jan 2013 - Jun 2013

  • Support product life cycle management of Pro-Cash (ATM Machines) including product launch, sales assets preparation, market analysis and pricing.• Develop market dashboard to trace regional spec configurations using Excel.• Plan and organize ProCash Global Summit 2013 for 35 participants from 8 different regional offices, and enhanced their understanding of future product.