Experience

Capital Gifts
• United States
• Advertising Services
• 1 - 100 Employee
• Project Manager

  • Apr 2023 - Present


Coda

• Australia
• Personal Care Product Manufacturing

• Growth Associate

  • Aug 2022 - Jan 2023

  Coda is the all-in-one doc that brings words, data, and teams together.



Design Consulting at Cornell

• United States
• Design Services
• 1 - 100 Employee

• Project Manager

  • Sep 2021 - May 2022

  Ithaca, New York, United States • Led teams of 4-8 designers through semester-long projects, including a design for the 2021 Stanford Longevity Design Challenge and a beta version of the mobile application for Oculo, a neurological health-tracking start-up • Developed and monitored work plans that outline project scope, deadlines, and deliverables to guarantee team productivity and project completion • Cultivated communication between clients and consultants by scheduling weekly meetings and formulating recurring… Show more • Led teams of 4-8 designers through semester-long projects, including a design for the 2021 Stanford Longevity Design Challenge and a beta version of the mobile application for Oculo, a neurological health-tracking start-up • Developed and monitored work plans that outline project scope, deadlines, and deliverables to guarantee team productivity and project completion • Cultivated communication between clients and consultants by scheduling weekly meetings and formulating recurring project status updates to ensure project progress consistently aligned with client expectations Show less



Autodesk

• India
• Software Development
• 1 - 100 Employee

• Content Analyst Intern

  • May 2021 - Aug 2021

  • Leveraged knowledge of YouTube SEO to copywrite campaign video titles and descriptions, resulting in an increase in SEO score by 65%, video impression by 26%, and retention rate by 7% • Delivered data-driven, actionable insights on content usage, accessibility, and user patterns that optimized content investment, development, and consumption between the Product Marketing and the Sales Readiness team • Designed, built, and maintained visual dashboards synthesized from over 10,000 data… Show more • Leveraged knowledge of YouTube SEO to copywrite campaign video titles and descriptions, resulting in an increase in SEO score by 65%, video impression by 26%, and retention rate by 7% • Delivered data-driven, actionable insights on content usage, accessibility, and user patterns that optimized content investment, development, and consumption between the Product Marketing and the Sales Readiness team • Designed, built, and maintained visual dashboards synthesized from over 10,000 data points to track KPIs and identify key areas of opportunities and weaknesses Show less



SisterLove

• United States
• Non-profit Organizations
• 1 - 100 Employee

• Communication & Design Intern

  • Jun 2020 - Sep 2020

  Atlanta, Georgia, United States • Conceptualized and executed a social media campaign, aimed towards promoting the organization’s HIV self- testing program, resulting in an increase of 30% in contact rate for HIV tests • Analyzed the target audience’s web activity and pitched website redesign proposals to optimize engagement, decrease bounce rates, and attract high potential leads • Collaborated with colleagues to expand the organization’s existing media strategies by introducing alternative social media platforms to… Show more • Conceptualized and executed a social media campaign, aimed towards promoting the organization’s HIV self- testing program, resulting in an increase of 30% in contact rate for HIV tests • Analyzed the target audience’s web activity and pitched website redesign proposals to optimize engagement, decrease bounce rates, and attract high potential leads • Collaborated with colleagues to expand the organization’s existing media strategies by introducing alternative social media platforms to generate content reaching younger audiences, expanding its target market Show less



Tea Do Contemporary Tea House

• United States
• Restaurants
• 1 - 100 Employee

• Strategic Manager

  • Apr 2018 - Aug 2020

  Ellicott City, Maryland, United States • Formulated and implemented an emergency recovery plan that permitted the reopening of the café within 2 weeks of the COVID-19 outbreak while prioritizing the safety of customers and employees • Developed and implemented various marketing strategies to increase store traffic and revenue, brand engagement, and customer retention that resulted in a revenue increase of 80% • Supervised the overall operation of café, including quality control, inventory, sales and the hiring and training of… Show more • Formulated and implemented an emergency recovery plan that permitted the reopening of the café within 2 weeks of the COVID-19 outbreak while prioritizing the safety of customers and employees • Developed and implemented various marketing strategies to increase store traffic and revenue, brand engagement, and customer retention that resulted in a revenue increase of 80% • Supervised the overall operation of café, including quality control, inventory, sales and the hiring and training of over 15 part time employees • Encouraged communications between baristas and customers to ensure the highest level of service are provided to achieve 4+ ratings on review websites Show less