Vivi Sun
Product Marketing Manager at 4Paradigm 第四范式- Claim this Profile
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Bio
Experience
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4Paradigm 第四范式
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China
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Software Development
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100 - 200 Employee
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Product Marketing Manager
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Mar 2019 - Present
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IBM
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United States
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IT Services and IT Consulting
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700 & Above Employee
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Marketing Specialist
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May 2013 - Present
• Marketing campaign program management1. Develop the internal program strategy which supports the business strategy/objectives and integrates the right mix of internal channel enablement, internal communication assets, internal social platform and external social platform. 2. Internal marketing program planning through to execution and marketing campaign execution. Which accountable to the brand and BU set for delivering agreed to levels of program result3. Supervise and monitor vendors execution to ensure that they are delivered within time and budget and achieve agreed business and marketing objective4. Execute marketing campaigns by means of coordination campaign participants (internal experts, business partner, sales and marketing team-members) and external vendors (agencies)5. Track campaign status, locate top priority issue and voice out help needed to optimize entire execution process• Event/product message delivery1. Provide guidance and direction to partners in the areas of Sales, Marketing, Licensing and Readiness regarding STG products and solutions2. Ensure that content, positioning, and messaging for relevant product(s), customer campaign(s) is right delivery to each Subsidiary• Collaborate with marketing discipline peers (MM, Communications, Corporate/Brand Advertising, DB, CP, LDR) to ensure that messages are well coordinated and timed in the marketplace• Own and manage team outings with agencies for mutual understandings and better cooperation
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Secretary
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Jun 2008 - May 2013
• Support 1 director and 4 executives and teams both business and personal aspects • Take Care of boss’ calendar everyday • Be Active to prepare meeting room, set up projector in advance and print out chart or remind meeting coordinator to deliver it to participants• Take care visitors’ (customer, internal global IBMers etc.) travel logistic (hotel, ground transportation), visa related • Help on new employee understand office environment and team members• Telephone Handlings (answers telephone, help link boss’ ext. No with other and conference call setup)• Travel Arrangement (go process IBM policy for business travel (OTR), air ticket issue, hotel booking and car pick-up, mark itinerary into calendar)• Expense Reimbursement (business travel and personal expense with IBM internal website and tool” WWER”)• Coordinate with other secretaries (back up each other when take leaves, mutually help, share experience)
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Ivanti
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United States
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Software Development
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700 & Above Employee
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Marketing Executive
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Mar 2018 - Mar 2019
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Education
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Capital Normal University
Bachelor of Arts, English